Pixlee

JUNE 24, 2020

One of the most successful techniques brands can utilize when collaborating with an influencer is scarcity marketing. Micro-influencers want to represent brands they already trust, so gifting them is a great way to help them post UGC that is carefully curated and that you can use throughout marketing initiatives.

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Collaboration Influencer Campaign UGC 98

Sprout Social

NOVEMBER 23, 2022

In this article, let’s dive into why it’s time to start your strategy, and 10 tips to help you get started. Why is LinkedIn employee advocacy right for your social strategy? Tip 2: Set goals for your strategy. Tip 4: Curate content and create copy. Why is LinkedIn employee advocacy right for your social strategy?

LinkedIn 115

LinkedIn Tips Curation Training 115

Keyhole.co

DECEMBER 26, 2023

Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Let’s take a deeper gulp of Red Bull’s social media strategy.

Social Media 52

Social Media Strategy Sports Meme 52

Social Media Strategies Summit

JANUARY 5, 2022

An effective, well-planned Instagram strategy is needed to drive real results. Get the Basics of Your Instagram Strategy Right. Creating an Instagram strategy without being sure about your goals is like throwing darts in the dark. A well-optimized bio is a prerequisite for an impactful Instagram strategy for small businesses.

Small Business 202

Small Business Instagram Platform How To 202

Convince & Convert

AUGUST 9, 2013

Matt has an inside look at what becoming a social business organization really means because his company consults on the why and the how of understanding and implementing a social culture inside businesses. It’s a “curated self”, as Jay puts it, and it can be frustrating to watch people be ingenuous online.

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Organization eBook Consultant Social Media 137

Convince & Convert

OCTOBER 8, 2021

Most importantly, they normally agree to collaborate only if the product/brand meets their values and the needs of their audience. . After putting two and two together, let’s be real: More brands need to take more intentional actions towards implementing DEI efforts within their influencer marketing strategies and beyond.

Influencer 165

Influencer Marketing B2B Authentication 165

Buffer Social

OCTOBER 23, 2023

Scheduled Chats for Communities A new feature under testing allows scheduling chat events in communities, fostering organized interactions. Community Membership Qualification Entry questions rollout on Twitter/X aims at qualifying users for community membership, fostering a more curated community experience.

News 71

News Social Media Airlines Collaboration 71

Oktopost

JANUARY 2, 2023

In this article, we’ll explain why employee engagement is important and help you maximize engagement through your social media strategies. Organizations with higher engagement rates deal with less turnover because their employees don’t feel the same need to look for a new job. Share three pieces of company-brand content.

Engagement 62

Engagement Social Media How To Curation 62

Sprout Social

DECEMBER 3, 2020

Curate relevant content and fill your calendar. Curating and sharing that content in the mobile app is simple. Then, once you add the categories and industries you’re interested in, Sprout creates an organized, sortable feed of links shared from a wide variety of sources. Because the app finds content for you.

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Mobile Notification Collaboration Library 139

Sprout Social

NOVEMBER 18, 2020

Beyonce x Peloton collaboration introduces a social competent by committing Peloton equipment to 10 HBCU's. As marketers, it’s our role to bring the voice of our customers into every strategy session, brainstorm and planning meeting. Make accountability part of your strategy. ESSENCE [link].

Activities 116

Activities Brands Social Capital Compete 116

Writtent Blog

APRIL 1, 2014

How can your organization differentiate, and build relationships on noisy platforms? your social media strategy: Image source. It’s important to not only work through this when you’re building a social media strategy, but also on an ongoing basis. Keyword Strategy. Percentage of Curated vs. Original Content.

Social Media 98

Social Media Strategy Tips Curation 98

Unmetric

JUNE 11, 2019

And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. This means creating more engaging content, getting more certainty around your social strategy and automating those tedious tasks like reporting. Pricing: $29 – $129 per month.

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Analytics Tools Social Media Curation 125

Keyhole.co

SEPTEMBER 12, 2023

Specially designed for small businesses, the platform lets users collaborate and craft impactful posts for all social networks and publish them at predefined times — all in one place. Content Discovery and Curation Tools Consistently producing impactful content can be a difficult job. Creativity takes time and can be sporadic.

Tools 52

Tools Social Media Curata Price 52

Buffer Social

OCTOBER 27, 2022

Kinfield organized a campaign featuring over 30 small businesses in an easy-access directory Kinfield , a skincare brand, created the Better Together campaign to help customers find female- and BIPOC-owned brands to shop from during the holiday season. They included sustainable companies like Pineapple Collaborative and OUI The Peopl e.

Small Business 93

Small Business Discount Directory Collaboration 93

Buffer Social

JUNE 5, 2023

These businesses just didn’t have the capital to hire marketing companies like mine, but not having an effective marketing strategy was one of the biggest hurdles to their success. It still takes significant effort to curate and create all this content, so we look for ways to get the most out of it.

Small Business 81

Small Business Newsletter Resources Consultant 81

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

Campaign 91

Campaign Social Media Brands Apparel 91

Sprout Social

JANUARY 19, 2023

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. Leaders will need to continue identifying and addressing metaverse dangers if they want to scale their metaverse strategy. What would a breach look like?

Brands 118

Brands Avatar How To Privacy 118

Later

JULY 29, 2021

Vancouver-based lifestyle brand Herschel Supply is a pioneer when it comes to good social strategy. In this edition of 5 Minutes With , Hershel Supply’s Brand Experience Manager, Laura Ingham , shares her career journey, the ethos behind Hershel’s social strategy, and the biggest opportunities for growth in 2021.

Brands 66

Brands Travel Instagram Curation 66

Sprout Social

JANUARY 12, 2023

With a documented brand strategy that incorporates a set of core values, companies are better positioned to engage with their audience on a regular basis as well as respond to unexpected events when they inevitably occur. Brand values are the beliefs that govern the way an organization does business. What are brand values?

Brands 130

Brands How To Authentication Exercises 130

SocialFish

APRIL 6, 2011

Social CRM refers to both a business strategy for managing customer relationships in the age of social media and also the evolving technology that helps organizations do this. Publications and education can build and curate content around trending topics. How are you organizing these kinds of activities?

Social CRM 192

Social CRM Collaboration Curation Newsletter 192

Pixlee

SEPTEMBER 7, 2021

Micro-influencers have a following under 100,000, but their organic engagement rates are often higher compared to bigger celebrities — and their specialties in niche areas give them the ability to sway their audience’s thinking when it comes to purchase decisions. Another myth is that collaborating with influencers is expensive.

Influencer 78

Influencer Affiliate marketing Industry Cost 78

agora pulse

MARCH 25, 2020

” Social media strategy during a crisis. Remember when curating content during a time of crisis: Understand that sometimes it’s best to say nothing. In the group, you can share resources and start conversations where members can collaborate to help each other and show support. You need to be sensitive to the issue.

Social Media 199

Social Media Social Media Management Issues Team 199

Pixlee

SEPTEMBER 21, 2020

One of the most effective ways to diversify your content organically is through user-generated content (UGC). A vast number of brands are now incorporating UGC into their marketing strategies, knocking their sales and conversion rates out of the park. Morphe’s Diverse Instagram Strategy. Alo Yoga’s UGC Integration.

UGC 56

UGC Brands Apparel Content 56

Dave Fleet

OCTOBER 14, 2010

However, there’s a bigger one that over-arches all of them: When we go into organizations and explain the way communications is shifting, we’re often telling people that the way they’ve communicated their whole career, and the way they see things working, is changing. So, what do you think? What other tips would you offer?

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Campaign Trends Compete Curation 400

Sprout Social

APRIL 28, 2020

Social media managers have much to gain from reporting, even in organizations where it isn’t expected. Translating likes and shares into desired outcomes is the difference between an organization knowing they have a social media presence, and knowing that presence produces measurable results. We think so.

Report 119

Report Social Media Social Media Management Project 119

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. Approach your strategy with an audience-first mindset. If you’re in the midst of a challenge that requires a new strategy or even a moment of pause on social, let your community know.

How To 125

How To Social Media Management Metrics Team 125

Pixlee

SEPTEMBER 7, 2021

Micro-influencers have a following under 100,000, but their organic engagement rates are often higher compared to bigger celebrities — and their specialties in niche areas give them the ability to sway their audience’s thinking when it comes to purchase decisions. Another myth is that collaborating with influencers is expensive.

Influencer 71

Influencer Affiliate marketing Industry Cost 71

Keyhole.co

DECEMBER 13, 2023

Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. Profile analytics : Use this alternative to Mention to understand your growth and engagement better, monitor competitors, and modify social media strategies accordingly. Try Keyhole for free 2.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

AUGUST 10, 2022

Keep an eye on what your competitors are doing and compare your own progress to create better influencer marketing strategies. Influencity is an all-in-one influencer management software that helps you find, analyze and organize influencers. Organize influencers into lists and share with your team. Analyze the competition.

Influencer 113

Influencer Tools Marketing Software 113

Buffer Social

JULY 16, 2018

In our latest episode of The Science of Social Media , we’re exploring tons of detailed tips, strategies, and best-practices for how businesses can sell on Instagram like the pros. Why UGC ( user generated content ) and influencer marketing are a few of our go-to Instagram marketing strategies. Let’s dive in!

Instagram 75

Instagram Strategy Tips How To 75

Sprout Social

JUNE 18, 2020

Faced with a global crisis, social marketers have had to rethink their entire strategies and even scrap whole campaigns that no longer feel relevant. Internal communicators have a bird’s-eye view of everything going on across your organization and are responsible for keeping employees informed of company news.

Team 101

Team Wiki Strategy Retail 101

Sprout Social

FEBRUARY 3, 2022

That is, random promotions with no end-goal, strategy, or definition of “success.” Assemble your campaign collaborators. But you’re likely going to need to outsource some of the legwork to outside collaborators, such as: Email, social media and SEO experts. The reality? Graphic designers. Copywriters.

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Campaign Engagement Marketing Hashtag 138

Sprout Social

MAY 28, 2020

Soliciting and curating user-generated content. Whether you’re a brand marketer running multiple campaigns or an agency marketer managing multiple clients, an easy-to-use, turnkey solution that facilitates collaboration, execution and reporting all in one place can work wonders. Each tag should serve a specific purpose.

Campaign 87

Campaign Report Social Media How To 87

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

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B2B Communities Facebook How To 230

Keyhole.co

JULY 5, 2023

This strategy makes it easier to tailor your content in such a way that it resonates and connects with your target audience. The potential of Instagram marketing strategy is limitless, but attempting to achieve that initial traction with your branded Instagram account can be a tall order. Create original memes Everyone loves memes.

Instagram 52

Instagram Meme Tips Marketing 52

Sprout Social

MAY 7, 2019

On top of these growing demands, many social teams are increasingly pressed for time to dig through the wealth of data available to them and develop all-encompassing social strategies. Social teams are also the first to note what trends are shaping the future of social, as well as customer insights that can shift an entire brand strategy.

Social Media 110

Social Media Marketing Upcoming Team 110

Hootsuite

JANUARY 31, 2022

Instagram shops help you curate your brand story and showcase your products to the world. Helps you tell a story and curate a customized shopping experience. Every great business strategy starts with narrowing and defining your niche. If their strategy is working, feel free to use it as inspiration. Try live shopping.

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Instagram How To Policies Buy 103