Sprout Social

MAY 15, 2024

Automation saves time—Sprout’s Social Media Productivity report highlights that almost 60% of marketers using tools have time to get work done and focus on the activities that really need their attention. Organizing regular cross-functional meetings to share insights, discuss priorities and identify opportunities for collaboration.

Social Media 89

Social Media Social Media Management Sentiment Collaboration 89

Pixlee

JUNE 24, 2020

A marketing report from SocialPubli.com showed that 93% of marketers are using influencer marketing. Once thought of as only a trend, influencer marketing is becoming a very profitable marketing tactic. . Employ Scarcity Marketing Tactics.

Collaboration 98

Collaboration Influencer Campaign UGC 98

Convince & Convert

OCTOBER 8, 2021

It’s taking a lot more than just simple traditional marketing to speak to your audience. . In this new world of social, more consumers are going to be testing these boundaries with businesses through DEI (Diversity, Equity, and Inclusion) marketing. Nano & Micro-influencers for DEI Marketing.

Influencer 167

Influencer Marketing B2B Authentication 167

Keyhole.co

JANUARY 18, 2024

And behind this apparent miracle is a stroke of online marketing genius. This shows how successfully the Quenchers have been marketed as a desirable symbol of prestige. With the help of some market research and influencer tracking , Stanley gained significant online traction despite operating in a relatively niche market.

Influencer 59

Influencer Social Media Strategy Marketing 59

Social Media Strategies Summit

DECEMBER 7, 2023

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock. What Is the Enrollment Cliff?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Oktopost

MAY 23, 2023

The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. It diversifies your content stores, meaning you’re always prepared to publish content relevant to trending subjects in your industry.

Social Media 91

Social Media Content Marketing ROI 91

Pixlee

APRIL 18, 2022

Leading marketers are always looking for ways to link their owned media platforms with their influencer marketing program. While influencers are on the newer side of the marketing scene, email marketing is a tried-and-true medium that almost all industries already benefit from.

Influencer 52

Influencer Marketing How To Collaboration 52

Sprout Social

NOVEMBER 23, 2022

Tip 4: Curate content and create copy. There’s a reason 68% of marketers say their company has an advocacy strategy. From deep thought leadership to relevant memes commenting on industry insights, content is powerful. Employee posts are the digital equivalent to word-of-mouth marketing. Tip 1: Optimize your LinkedIn page.

LinkedIn 110

LinkedIn Tips Curation Training 110

Oktopost

JUNE 1, 2023

Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. Jump to Section What is marketing automation? Social media marketing What is a Lead Scoring System? What is marketing automation?

ROI 62

ROI Social Media Marketing Curation 62

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 110

Influencer Tools Marketing Software 110

Social Media Network Marketing

FEBRUARY 29, 2024

Craft Compelling Content : Curate visually stunning posts with captivating captions that resonate with your audience's interests and aspirations. ?️? Forge Influential Partnerships : Collaborate with influencers and brands whose values align with yours to tap into their audience and build credibility within your industry.

Instagram 56

Instagram Hashtag Curation Trends 56

Sprout Social

FEBRUARY 6, 2023

Use the analytics feature to tailor your social media marketing strategy and prove ROI. Analyze conversations around your brand and industry to identify trends and understand sentiment. Collab features Some social apps have recently launched collaboration features, so you can co-create content with other brands or creators.

Features 98

Features Social Media Curation Geotagging 98

Keyhole.co

DECEMBER 26, 2023

Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. market share. Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This is just one tiny element of the beverage brand’s unique, creative, and strategic marketing brilliance.

Social Media 52

Social Media Strategy Sports Meme 52

Sprout Social

APRIL 3, 2024

Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. In our Q1 2024 Pulse Survey, Sprout reached out to over 2,000 consumers and 300 influencers to get their take on what makes influencer marketing successful, and predict how the landscape will evolve in the future.

Fashion 93

Fashion Influencer Ensembli Instagram 93

Keyhole.co

DECEMBER 15, 2023

This alternative to Mentionlytics helps businesses understand what their audiences care about and curate online content accordingly using social listening. Competitor analysis: With industry-specific insights and competitor analysis, brands can fill in gaps in their products and services.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

DECEMBER 3, 2020

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Curate relevant content and fill your calendar.

Mobile 137

Mobile Notification Collaboration Library 137

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Video Marketing Influencer 78

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Brands Marketing Influencer 78

Keyhole.co

NOVEMBER 17, 2023

It shows how their social media marketing for Adidas Originals ties in with the current trends of athleisure wear. Adidas also actively seeks to expand interests to other fields, roping in diverse industry stalwarts to help their mission. For example, take their collaboration with singer Pharell Williams.

Sports 59

Sports Social Media Strategy Apparel 59

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Buffer Social

OCTOBER 23, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 16-20. Community Membership Qualification Entry questions rollout on Twitter/X aims at qualifying users for community membership, fostering a more curated community experience.

News 71

News Social Media Airlines Collaboration 71

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. You can also benchmark your social media performance with competitors from the same industry.

Analytics 125

Analytics Tools Social Media Curation 125

Pixlee

SEPTEMBER 7, 2021

Micro-influencers can be a powerful marketing tool for your brand, as long as you don’t fall prey to these common misconceptions about them. Misconception 1: Influencer Marketing Doesn’t Generate ROI. Although influencer marketing has grown to approximately $13.8 for every dollar invested in influencer marketing.

Influencer 78

Influencer Affiliate marketing Industry Cost 78

Oktopost

JANUARY 2, 2023

Disengaged employees tend to require more micromanagement, and they also have more trouble collaborating with the rest of the team. As we follow the 6-3-1 rule for social media, we recommend a balance of about 50% company content, 25% industry-related content, and 25% personal interest for employee advocacy. Why do we follow that rule?

Engagement 62

Engagement Social Media How To Curation 62

Waxing UnLyrical

APRIL 13, 2016

This is where influencer marketing comes to the rescue. Loosely defined as a marketing strategy involving influencers to impact buyer decisions and boost a brand’s visibility by using their online personality and popularity, influencer marketing has many takers. ” Often, marketers equate influencers with celebrities.

Influencer 100

Influencer Campaign Marketing Fashion 100

Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Influencer Marketing in 2021 Will Get A Serious Boost.

Trends 52

Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Influencer Marketing in 2021 Will Get A Serious Boost.

Trends 52

Trends Instagram Microblogging Meme 52

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. From the beauty to travel industry, Black content creators have spoken out about tokenization, unfair pay, and microaggressions when collaborating with brands. Want to create a more inclusive marketing strategy?

Influencer 65

Influencer Travel Marketing Instagram 65

Pixlee

SEPTEMBER 7, 2021

Micro-influencers can be a powerful marketing tool for your brand, as long as you don’t fall prey to these common misconceptions about them. Misconception 1: Influencer Marketing Doesn’t Generate ROI. Although influencer marketing has grown to approximately $13.8 for every dollar invested in influencer marketing.

Influencer 71

Influencer Affiliate marketing Industry Cost 71

Keyhole.co

NOVEMBER 21, 2023

And their slightly regal but warm approach extends to their online presence and marketing. million So, here is a closer look at Apple’s marketing strategy and how they manage to keep people engaged with their social media. Apple’s social media strategy also uses impactful celebrity and brand collaborations. million TikTok: 3.1

Social Media 59

Social Media Strategy Apple iPhone 59

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. But with a client-first mindset, some agencies forget to prioritize their own marketing efforts as well. . What do you do better than everyone else?

Social Media 107

Social Media Strategy Case Study RFP 107

Writtent Blog

NOVEMBER 27, 2013

With 9 in 10 organizations marketing with content , it’s evident that we need effective tools to create, publish, distribute, and analyze content published online. I reached out to content marketing experts with the question, “What Are the 3 Content Management Tools Epic Content Creators Can’t Live Without?”. SimpleReach.

Curata 110

Curata Tools Storify NewsCred 110

Unmetric

AUGUST 19, 2019

We’ve curated a list of some of the best social media monitoring tools in the market to help you fine-tune your marketing strategy and perform better on social. There’s a host of features that will help you analyze your brand’s social media performance and make better marketing decisions. Track relevant hashtags.

Social Media 91

Social Media Tools Price Hashtag 91

Sprout Social

NOVEMBER 18, 2020

But in 2020, more than half of consumers (55% overall and 65% of millennials) say they expect brands to go beyond corporate statements and donations and announce new initiatives, goals and involvement in industry-wide coalitions. That lack of communication is a problem for us as marketers—and all of us need to make it our problem.

Activities 112

Activities Brands Social Capital Compete 112

Sprout Social

MAY 7, 2019

Many social media marketers today find themselves at a challenging crossroads–social platforms are growing increasingly complex, with more features, formats and content types, and audiences’ expectations for social content are developing alongside these platforms. Social media marketing challenges.

Social Media 109

Social Media Marketing Upcoming Team 109

Buffer Social

MAY 2, 2017

Science plays a key role in marketing, especially the science of psychology. We have written about the 15 psychological principles in marketing and studied seven social media psychological research. The use of social proof can be found in many areas of both offline and online marketing. Social proof. Let’s get started!

Marketing 111

Marketing Influencer Instagram Trends 111

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? Supreme x Oreo’s Collaboration. Want to easily find and curate user-generated content for your feed? 4: Supreme x Oreo’s Bold Collaboration. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

Campaign 91

Campaign Social Media Brands Apparel 91