New Social Media Advertising Strategies for 2023
Webbiquity SMM
JANUARY 24, 2023
Collaborating with microinfluencers Image credit: Malte Helmhold on Unsplash Influencer marketing has grown to play a major part in social media marketing initiatives.
Webbiquity SMM
Collaboration Related Topics 
Seven Skills Every Social Media Manager Needs
Webbiquity SMM
NOVEMBER 15, 2022
There will also be many opportunities to collaborate on projects and build relationships with key stakeholders within your organization. Networking is a must-have skill if you’re looking to benefit your business and learn from your collaborations.
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Seven Essential Digital Marketing Tips for 2021 (And Beyond)
Webbiquity SMM
JUNE 1, 2021
There’s no better option than collaborating with a macro influencer to drive massive new traffic. Be open to collaboration: There are good reasons why affiliate marketing is so popular, but you need to be selective about whom you partner with. Hordes of bloggers may want to collaborate with you for the sales commission.
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“Oursourcing” – Typo or New Concept?
Webbiquity SMM
MAY 26, 2011
Along the lines of: oursourcing ( n ): collaboration between a small group of individuals inside and outside of an organization to perform a specific task for mutual benefit. The recent collaboration between me and Cheryl Burgess on the Nifty 50 Top Women on Twitter and Top Men on Twitter posts would be a small example of oursourcing.
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Eight Fascinating Facts About B2B Social Media Marketing for 2023
Webbiquity SMM
DECEMBER 6, 2022
Leveraging internal and external content creators plus internal Subject Matter Experts can help us drive significantly greater brand awareness, engagement and leads if we partner and collaborate with them.” ” The Biggest Challenges in B2B Content Marketing.
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The Six Most Irrational Social Media Concerns of Brands
Webbiquity SMM
JUNE 24, 2014
When talking about social business, the discussion refers to building a culture of empowered, engaged social employees who are as confident working collaboratively as they are working independently. Social business is not an argument for abandoning a structured approach to organization and collaboration.
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Three Creative Ways to Use Social Media to Promote your Event
Webbiquity SMM
MARCH 7, 2019
. • Tap into Influencer Marketing – Brands marketers are increasingly looking to collaborate with social media influencers to increase exposure for events to a wider audience without spending a hefty chunk of the budget.
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Seven Ways to Increase Your Brand Influence
Webbiquity SMM
JUNE 21, 2022
Brands can even collaborate with other influencers in order to gain access to (and learn from) each other’s communities. Best of all, brands can use content to link back to relevant posts written by other brands or influencers in their space. Integrate Social Proof into Social Marketing Campaigns.
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Will Clubhouse be the Next Apple?
Webbiquity SMM
APRIL 13, 2021
Meetings are an effective tactic for collaborative work, when they are truly necessary and properly managed. As with Zoom fatigue, there’s a reason why it’s not uncommon to hear people say “that meeting could have been an email”—but virtually no one ever says the reverse.
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Eight Tools to Grow on Instagram During the COVID-19 Outbreak
Webbiquity SMM
APRIL 30, 2020
He is also collaborating with some well-known brands in order to generate traffic, create sales funnels, and increase online sales. You need a cross-channel approach to get maximum exposure. Tom Siani is an online marketing expert with more than four years of experience in this digital industry.
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For Social Business, Remember the 90-9-1 Rule
Webbiquity SMM
MAY 22, 2012
Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on.
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186 How B2B Brands Can Drive More Leads This Year
Webbiquity SMM
JUNE 7, 2018
Get your sales and marketing teams to collaborate to generate more valuable leads this year. Do’t depend on just a few tactics; collect leads from as many sources as your resources permit. Consolidate all of your data and filter it to contact those leads who look promising. Do you have any tips or insights to share?
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Five Situations Where Marketers Should NOT Use Automation
Webbiquity SMM
NOVEMBER 30, 2017
This shuts doors to meaningful collaboration. Due to the absence of any prior connection, these messages ring of fake sincerity—and no one likes a scam. Rather than engagement, the aim is clearly self-promotional. Look at it this way. Please send us your details, so that a customer service representative can sort it out.”
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For Social Business, Remember the 90-9-1 Rule
Webbiquity SMM
MAY 22, 2012
Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on.
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14 Brilliant B2B Marketing Strategy Guides
Webbiquity SMM
JUNE 17, 2014
Frequent best-of honoree Tony Zambito delves into five buyer behaviors that marketers need to be aware of and respond to, including that buyers embrace collaboration; they want to be involved in the co-creation of products and services; and “buyers want less content – yet desire smart content.”
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219 What’s the Best Social Media Monitoring Tool? It Depends
Webbiquity SMM
OCTOBER 13, 2010
and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc.,
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Best Social PR Guides, Tips and Tools of 2010
Webbiquity SMM
JANUARY 12, 2011
Working against us, some PR people aren’t quite so savvy and are spamming these bloggers,&# Heather Whaling lays out an excellent model for doing blogger outreach right, including collaboration (“how can we provide content that will drive traffic to their site?&# ) and content (“before you ever think about pitching a blogger, make sure (..)
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Book Review: Marketing in the Round
Webbiquity SMM
FEBRUARY 4, 2013
The job of management is no longer to run things as much as to coordinate efforts and remove roadblocks to collaboration. • “Integration is not the same message on every platform, but you’re using all communications disciplines appropriately, with the correct massages for each.”
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The Top 130 Minnesota Tech Companies on Twitter
Webbiquity SMM
DECEMBER 15, 2020
Securing the collaboration culture without compromising the speed of innovation or the safety of data. Vaddio, a brand of Legrand AV, manufactures specialty PTZ cameras & professional AV solutions for live production and collaboration applications. Leading IT services provider of collaboration and technology solutions.
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149 The Nifty 50 Top Women of Twitter for 2011
Webbiquity SMM
MAY 3, 2011
Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities.
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The Impact of AI-Powered GIF Converters in Social Media Marketing
Webbiquity SMM
OCTOBER 10, 2023
Marketers should embrace these evolving trends to stay ahead, fostering collaboration between marketing and technology teams to create innovative and successful campaigns. Future Trends and Adaptation The future of AI-powered content creation for social media marketing holds exciting possibilities.
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Driving Long-Term B2B Growth with an Omni-Channel Presence
Webbiquity SMM
SEPTEMBER 15, 2015
That means customers don’t have to start over each time they choose a new communication platform, and agents can easily collaborate with colleagues to find solutions. An omni-channel strategy makes it possible to collaborate to improve the customer experience, and that can result in greater long-term growth.
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Eight Advanced LinkedIn Strategies for B2B Marketing
Webbiquity SMM
MAY 31, 2022
You have to show what you can do for your prospects and convince them to take an action you want, like collaborating on a project. 99% of survey respondents said video calls helped them improve communication and collaboration. After establishing this connection, you can then send a follow-up email. Pitch your product or service.
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Three Things Twitter Needs to Thrive
Webbiquity SMM
AUGUST 29, 2017
This is more of a Google problem than a Twitter deficiency (perhaps they could collaborate on a fix?), Of course, “top” lists exist outside of Twitter as well, but these are even harder to find. but a search using the Google search wildcard operator—”top * on Twitter”—results in almost nothing of value.
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177 Five Audiences for Social Media Marketing
Webbiquity SMM
DECEMBER 13, 2010
Prospective Partners: social media is great for connecting with collaborators. Instead, provide shareable resources: how-to blog posts, online tools, infographics, industry-specific glossaries, useful lists, video—any content that has value and is creative.
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Seven Key Categories of Social Media Marketing Tools
Webbiquity SMM
JULY 24, 2018
special functionality for marketing agencies, e.g., client approval workflow ( Planable ).
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12 (of the) Best Guides to Marketing on Pinterest of 2013
Webbiquity SMM
JANUARY 30, 2014
Among her tips: collaborate (“Connect. Compare that to the longevity of StumbleUpon (up to 17 days—but with a high bounce rate), Facebook (three hours) or Twitter (18 minutes, on average) updates. 15 “Dos” for Pinterest by Pinterest. Pressed for time? Short attention span? Crowdsource.”)
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The 11 Best Content Marketing, SMO, and Marketing Performance Management Tools
Webbiquity SMM
MAY 2, 2017
A “content creation, workflow and experience platform” that helps marketing teams strategize, plan, and produce content; collaborate on projects and content calendars; set up and manage approval processes; and manage campaigns. Content Marketing Management Tools. 1) DivvyHQ. Google Review Count: 173. Showcase reviews: SnapApp.
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201 The 17 Best Social Media Management Tools
Webbiquity SMM
MARCH 27, 2017
Sample review: “Awesome posting and social management platforms that allow you to scale all your social promotion by scheduling, analyzing, listening, and collaborating across Twitter, Facebook, Instagram, and LinkedIn, among others, include SocialFlow.” Identify influencers, collaborate as a team, and build actionable reports.
The Top #Nifty50 Women in Technology on Twitter for 2012
Webbiquity SMM
SEPTEMBER 10, 2012
As the Vice President of Social Business and Collaboration Solutions Sales and Evangelism at IBM, Sandy Carter plays an integral role in driving the company’s Social Business initiative. Her background includes stints in management consulting and the energy industry. Liz also writes the Lead With Intuition blog. Sandy Carter. sandy_carter.
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13 Great Guides to Growing Your Blog Audience
Webbiquity SMM
MARCH 25, 2015
use the WPO framework ); how to use your blog as the ultimate networking tool; and “always be collaborating” among other tips. Fortunately, he then reveals “what promotion-smart know that most bloggers miss”—that search, social and email need to be integrated and coordinated (i.e.,
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100 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)
Webbiquity SMM
OCTOBER 5, 2010
I’m guessing English isn’t Priyo’s first language so pardon the grammar and word usage issues here, but he presents a nice list of the benefits of Twitter use for business such as for collaboration, promoting content and improving SEO. The A-Z List: How Twitter Can Make You A Better Blogger by Ink Rebels. ** 5 Stars.
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207 20+ Cool Social Media and Web Tools
Webbiquity SMM
SEPTEMBER 15, 2010
Clark MacLeod reviews a dozen alternatives to popular online project management / group collaboration tool Basecamp, such as Huddle , Kindling and Mindquarry. 12 alternatives to Basecamp by Popwuping. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook.
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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far
Webbiquity SMM
AUGUST 28, 2012
Erick Mott walks through the definitions of and process of creating owned, paid and earned media followed by seven tips for developing and implementing a social plan, among them “Staff up your social media roles with a distributed workforce that can collaborate and perform in real time.
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)
Webbiquity SMM
SEPTEMBER 12, 2011
In just one example of collaboration across divisions and geographic boundaries, the company saved $250,000. Giedrius Ivanauskas supplies 17 lists of social media case studies such as WOMMA’s Case Study Library and 35+ Examples of Corporate Social Media in Action from Mashable. B2B Social Media Example: GE MarkNet by Social Media B2B.
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257 23 (More) of the Best Social Media Guides, Tips and Resources of 2012
Webbiquity SMM
DECEMBER 4, 2012
For example, useful tools for keeping a collaborative calendar include Google Calendar, Outlook, Basecamp and ZOHO. Drew Hubbard outlines three social media management practices that will “free you up to do more of what really matters in social media — respond and engage.”
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22 Exceptional Business Blogging Guides, Tips & Tactics
Webbiquity SMM
MARCH 31, 2015
One noteworthy piece of advice: the best content marketers “market their marketing” though social channel, promotional tactics, collaboration with other internal teams, and tapping into “paid media such as Outbrain , Disqus , Taboola , and other types of promotional services.”
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The 21 Best Content Curation Tools
Webbiquity SMM
FEBRUARY 21, 2017
Create and source user-generated content fast with simultaneous collaboration. A simple tool to create, share, curate, and collaborate on lists. Collaboratively share any type of content using newsletters, a content hub, or social amplification. 1) Storify. Google Review Count: 350. Showcase reviews: GetApp, Inspire To Thrive.
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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015
Webbiquity SMM
FEBRUARY 10, 2015
Only 20% of CMOs use social networks to engage and collaborate with customers. Experience: The Blog ). MarketingLand ). But 24% of brand say they do “social listening.” ” ( DashBurst ). Just 18% of consumers trust posts by brands or companies on social sites like Facebook and Twitter. MediaPost ).
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50 33 Phenomenal Content Marketing and Copywriting Guides and Tips
Webbiquity SMM
APRIL 23, 2013
”) and Collaborators (“What is happening with our channel and strategic partners?”). Sherri Liebo identifies the “5 Cs” that Cisco Services looks at to better listen to customers when creating and sharing marketing content, including Customers (“What are customers looking for?”),
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223 88 Expert Content Marketing Posts Worth Another Read
Webbiquity SMM
JANUARY 5, 2016
The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. This four-step guide from Mark Walker shows you how to take a sound content marketing strategy through to measurement via great planning and execution.
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38+ Cool Social Media and Web Tools and Reviews
Webbiquity SMM
APRIL 9, 2012
A free online project management and collaboration tool, similar to Basecamp , that lets users switch between projects with one click, delegate tasks, track task changes, subscribe to tasks and receive notifications, and manage people on projects with groups. Teamplifier. The new way to present—way beyond PowerPoint.
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The Five Best Pinterest and Instagram Marketing Tools
Webbiquity SMM
AUGUST 23, 2016
Create original content with your own images or through ViralTag’s integration with Canva, make changes using the built-in image editor, collaborate with your team, and measure the results. Google Review Count: 162. Schedule unique content across Pinterest, Instagram, Facebook, Tumblr, Twitter, and LinkedIn.
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