Oktopost

JULY 20, 2023

In the ever-evolving world of social media, there’s a new player that’s making quite a splash. Threads is designed to be a space for sharing text updates and joining public conversations. Now, you might be wondering, “What’s the big deal about another social media platform?”

Conversation 91

Conversation B2B Community building Instagram 91

Ignite Social Media

APRIL 1, 2024

Liquid Death, the canned water brand taking the beverage industry by storm, has captured attention through brilliantly bizarre and entertaining social media marketing. The full conversation is above. You have to shatter conventions and create a cohesive brand identity that truly stands out.

Social Media 91

Social Media Marketing Proposal Case Study 91

Sprout Social

FEBRUARY 1, 2024

Social listening plays a vital role in this area. Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Identify trends : Social listening pinpoints changing preferences and emerging trends.

Social Media 101

Social Media Sentiment Loyalty Microsoft 101

SocialFish

FEBRUARY 22, 2011

We’re very excited to be kicking off a regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

Case Study 237

Case Study Banking Study Communities 237

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. Find more eye-popping stats about social media here !) Your mind is ready. Your body is ready.

Social Media 121

Social Media Tips HootSuite Marketing 121

Akamai Marketing

JANUARY 1, 2015

Case Study #2: Community Driven Product Launch. Listen: The City of Honolulu wanted to encourage adoption of the app and at the same time increase citizen engagement and conversation. Due to budget constraints, social media was the only media deployed to encourage adoption of DaBus mobile app and attendance at the event.

Case Study 100

Case Study Study Storify Products 100

Akamai Marketing

JANUARY 1, 2015

Case Study #4: Neighborhood Shopping Center. These influencers had their own set of chops as foodies and heavy social media users, but these influencers weren’t influencers to the target market either in terms of demographics, motivations or geography. Background: . We used promotions on Facebook to build this list.

Case Study 100

Case Study Retail Study Eventful 100

Oktopost

DECEMBER 19, 2023

Oktopost’s X (Twitter) Threads enables you to seamlessly weave together a sequence of X Posts right from our Post Console, as well as schedule your Threads across the Publishing calendar, and measure their impact on your overall social engagement goals. How do you measure X (Twitter) Threads performance?

Engagement 69

Engagement Case Study Overview Report 69

Social Media Strategies Summit

NOVEMBER 7, 2018

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. So how is a social media marketer to decide?

Platform 271

Platform Social Media Influencer Trends 271

agora pulse

SEPTEMBER 30, 2020

Has your social media agency avoided Twitter? But seasoned social media managers know how to stand out with different types of content. In fact, Twitter is one of the few social media platforms in which you can still build traffic and leads without investing in advertising. After all, it can be chaotic.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Sherrilynne Starkie

AUGUST 4, 2013

The sad events that took place last month in Lac-Mégantic proved that social media can easily escape the official communications channels during a crisis situation. They needed to know what was happening, minute-to-minute, and we had to be the social media that was verifiable.”. SQ spokesman Sgt.

Social Media 334

Social Media Case Study Communities Social Media Management 334

Rebekah Radice

JANUARY 22, 2019

Does your video content captivate and engage your social media audience? Is it entertaining, educational, and igniting conversation? In a few short steps, you’ll create high-value marketing videos to add to your social media strategy. How to Create Engaging Videos for Social Media.

Video 135

Video Social Media Engagement How To 135

Ignite Social Media

APRIL 2, 2019

To support this mission, we developed three social media objectives: 1) Build awareness among our target audience. To support this mission, we developed three social media objectives: 1) Build awareness among our target audience. 88% year-over-year increase in last-touch sales attribution from social media.

Social Media 129

Social Media Case Study Retail Study 129

Social Media Strategies Summit

DECEMBER 7, 2023

She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. She analyzed the data to devise four key strategies that higher education social media leaders can use to become the change agents their campuses desperately need. What Is the Enrollment Cliff?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Ignite Social Media

OCTOBER 6, 2022

Are you looking for a social media management tool to help you with your online marketing? Let’s Check Out Khoros as a Social Media Management Tool . Let’s Check Out Khoros as a Social Media Management Tool . Customer Engagement Platform – Digital-first, an omnichannel platform built for enterprises.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Social Media Strategies Summit

FEBRUARY 27, 2020

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Source: PEW Surveys conducted 2012-2019.

Trends 182

Trends Social Media Instagram Platform 182

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Conversion optimization.

Engagement 138

Engagement Retail Case Study How To 138

Buffer Social

JULY 18, 2023

You’ve probably seen social media marketers boasting these kinds of results on Instagram. In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Buffer Social

JULY 23, 2018

There is always so much happening in the social media marketing industry that it can be a challenge to keep up with all of the latest news and insights. That’s why we’ve created what we call “ Minisodes ” on the Buffer Podcast – The Science of Social Media. Let’s dive in! ?. No worries!

Case Study 69

Case Study Study Social Media Tools 69

SocMed Sean

NOVEMBER 22, 2011

Working in social media in my day job and my night job, I spend a LOT of time around social media geeks. The other day, I overheard an entire conversation that was so full of social media lingo and jargon that it was like a whole new language. Have a funny story about social media jargon?

Social Media 278

Social Media Case Study Class Education 278

Ignite Social Media

MAY 22, 2019

LinkedIn has prioritized on-platform engagement over the last few months, developing a handful of new features that encourage dialogue and help facilitate interaction between members. With record levels of engagement – up 24% year over year – it seems those efforts are paying off. LinkedIn Live. Post Reactions.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

agora pulse

AUGUST 21, 2019

However, the company found its valuable time gobbled up by many social media tasks. It desperately needed a social media management tool. We recently had an engaging conversation about social media management with Cheryl K Ang , Iceland Music’s project manager, North America, and music supervisor.

Case Study 74

Case Study Study Social Media Management Newsletter 74

Convince & Convert

DECEMBER 5, 2013

Movember may now be but a fond memory, but Mo’vangelists and content enthusiasts alike have a lot to learn from how the movement was driven online and through social media. So, what was fueling the social conversation? According to data from Topsy , there were 1.5 Movember participants!

Case Study 138

Case Study Study Sysomos Crowdsourcing 138

Razor Social

OCTOBER 24, 2016

You generate sales from social media but not on social media. I met Mike Kawula at a conference a couple of years ago and I was very impressed with his vision for Social Quant. In case you don’t know the tool it’s for building your following on Twitter. So let’s step through it.

Case Study 40

Case Study Process Study Conversation 40

Convince & Convert

MARCH 5, 2024

We conducted a survey of 1,500 US and Canadian social media users aged 18-64 to determine how loyalty was changing and what brands could do to win consumers over. Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior. .”² How can this be true?

Reddit 146

Reddit Research Loyalty Survey 146

Ignite Social Media

DECEMBER 6, 2018

Finalist for Social Media Buzz Awards. The Social Media Buzz Awards celebrate the best individuals, agencies, companies, brands, and organizations across the social media spectrum. The Drum has put on the Social Buzz Awards for the past eight years. Best Retail & E-commerce Social Media Strategy.

Retail 125

Retail Fashion Social Media Real Estate 125

Ignite Social Media

OCTOBER 6, 2022

Are you looking for a social media management tool to help you with your online marketing? Let’s Check Out Khoros as a Social Media Management Tool . Let’s Check Out Khoros as a Social Media Management Tool . Customer Engagement Platform – Digital-first, an omnichannel platform built for enterprises.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Sprout Social

MARCH 19, 2020

If you work for a social-first agency, you’ll know better than most the importance of a strong presence on social media. But even if your agency doesn’t offer social media services to clients, don’t overlook social for your own business. . Share your case studies in industry LinkedIn and Facebook Groups.

Social Media 103

Social Media Strategy Case Study RFP 103

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? You’ve reached the point now that your brand can no longer manage your social media channels in house. Either way, it’s time to look for a social media marketing agency to handle your requirements.

Social Media 190

Social Media Marketing How To Social Media Management 190

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. But that’s not the only social media impact on retail brands.

Retail 104

Retail Social Media Brands Tips 104

Oktopost

AUGUST 10, 2023

This is where the strategic utilization of social media comes into play. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

Social Media 62

Social Media B2B Sentiment How To 62

Diva Marketing Blog

NOVEMBER 6, 2014

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . So, that said we measured the growth in mammogram appointments (up over 10% across the system), web site visits, and engagement in the conversation (social media).

Health Care 108

Health Care Case Study Study Campaign 108

Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. Balancing your professional image with the urge to post about spicy cases or engage with Twitter trolls can be tough. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Social Media Strategies Summit

SEPTEMBER 22, 2023

And when one in three consumers prefers to contact brands via spoocial platforms, it’s clear that social media should play a key role in your customer care strategy. Image source To help you determine what that looks like, we’ve created a 10-step process to deliver five-star customer service on social media.

Strategy 130

Strategy FAQ Guidelines Policies 130

Ignite Social Media

JULY 2, 2019

Our travel & tourism client, Visit the Outer Banks of North Carolina (OBX) came to us looking for a partner who could leverage social media to drive visitation to the destination during the off-season. We created social personas, built by visitor data. In just 2018 alone, we created over 429 ad sets with varying targets.

Travel 102

Travel Social Media Banking Tourism 102

Sprout Social

SEPTEMBER 14, 2023

Customer marketing examples from 7 brands getting it right Your social channels are a direct line to your customers. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators.

Strategy 115

Strategy Brands Content UGC 115