Keyhole.co

SEPTEMBER 15, 2020

But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on the results of your campaigns. This free-to-download resource makes it simple to: Summarize your social strategy Highlight your wins Communicate key metrics Focus on next steps.

Template 112

Template Templates Report Social Media 112

Keyhole.co

OCTOBER 27, 2022

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. Using a hashtag tool, you’ll be able to track how your campaign performed, but also uncover key findings about your audience and your competitors. Which Hashtag Metrics Should I Track? Which Hashtag Metrics Should I Track?

Hashtag 98

Hashtag Analytics Metrics ROI 98

Jon Loomer

FEBRUARY 7, 2024

I created a great campaign, and I’m proud of it, but this just doesn’t seem possible. You have a campaign that has generated 38 purchases. I dug up a campaign that I ran that promoted a blog post, and it led to 257 registrations. The results are good. Really good. But are they too good to be true? Seems crazy!

Report 171

Report Sample Samples API 171

Oktopost

DECEMBER 21, 2023

They’re expected to make every marketing dollar count and deliver maximum impact on a limited budget. To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources.

Marketing 62

Marketing Survey Skills How To 62

Kikolani

DECEMBER 20, 2016

If you are looking to target new customers, you should be focusing your efforts on digital marketing. There are a lot of aspects involved in digital marketing, SEO, link building , social media management, content management and analytics, just to name a few. This is the ultimate SEO tool to help your digital marketing campaign.

Campaign 61

Campaign Tools HootSuite Marketing 61

Kikolani

DECEMBER 20, 2016

If you are looking to target new customers, you should be focusing your efforts on digital marketing. There are a lot of aspects involved in digital marketing, SEO, link building , social media management, content management and analytics, just to name a few. This is the ultimate SEO tool to help your digital marketing campaign.

Campaign 60

Campaign Tools HootSuite Marketing 60

Webbiquity SMM

MAY 10, 2016

96% of B2C and and 88% of B2B companies use Facebook for marketing. Not surprisingly, an ecosystem of developers and vendors have created tools to extend the marketing capabilities of the world’s largest social network. Here are nine of the most popular tools for enhancing Facebook marketing efforts. 5) Edgerank Checker.

Tools 100

Tools Sample Samples Facebook 100

Keyhole.co

MARCH 4, 2023

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date.

ROI 52

ROI Influencer Marketing Campaign 52

Hootsuite

MAY 3, 2021

If you’re sending any traffic at all to your web properties from your social accounts, UTM codes should be a critical part of your marketing toolkit. UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Campaign source. Campaign medium.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics. What are the four pillars of AI Analytics?

Analytics 108

Analytics Sentiment Analysis Patterns 108

Hootsuite

MARCH 16, 2020

When it comes to hot social marketing trends, nothing is hotter than TikTok. Custom Influencer Package: Ad appears as part of sponsored content created by a TikTok user with influence in your market. . Advertisers with access to the self-service dashboard can create In-Feed Video ad campaigns. . Creating a new ad campaign.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Jon Loomer

MARCH 14, 2022

When you create a Facebook ad campaign, you have limitless options. Focus on Cost Per Action, but also get a sense of whether that cost is over a large enough sample size to care. One thing to keep in mind is that you may not see results for all metrics when using breakdowns depending on the optimization due to iOS 14+ changes.

How To 198

How To Facebook URL Cost 198

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

Marketing 120

Marketing How To Software Team 120

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Indeed, if done right, ambassador marketing is a surefire way to drive sales and brand awareness. How to Get the Most Out of Ambassador Marketing . Build trust.

UGC 52

UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Indeed, if done right, ambassador marketing is a surefire way to drive sales and brand awareness. How to Get the Most Out of Ambassador Marketing . Build trust.

UGC 52

UGC Marketing Influencer Authentication 52

Pixlee

MARCH 15, 2021

One of the most important parts of starting a new year, new job, or even a new quarter is to conduct an email audit as an email marketer. It refers to a full assessment of previous (and ongoing) email marketing efforts using various KPIs and determines what’s being done, what isn’t, and how to execute campaigns better.

Template 83

Template Templates Embedding Metrics 83

Jon Loomer

MARCH 8, 2023

For the first test, I created a campaign that compared the results generated by three different ad sets, each optimized differently: Link Clicks Landing Page Views Quality Visitor Custom Event ( I wrote about how I created this event here ) The targeting for each was completely broad, using only countries (US, UK, Canada, and Australia).

Eventful 196

Eventful Newsletter CPM CPC 196

Sprout Social

MAY 24, 2022

As consumers turn to social media for everything from education to entertainment and more, the channel’s role in a successful integrated marketing strategy expands. Plus, we’ll give you the metrics you need to prove it. Brand marketing is a highly competitive arena. Email marketing campaigns. Paid search.

Sentiment 94

Sentiment Metrics Hashtag Review 94

Harp Interactive

OCTOBER 6, 2010

Pretty powerful metrics for any type of business. Thanks to their inherent viral features (such as activity feeds, friend invites, notifications etc), social networks provide the ideal platform for spreading the word about your campaign and your brand. Also, notifications can be sent to encourage users to return to the campaign daily.

Types 317

Types Facebook Notification Survey 317

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? Either way, it’s time to look for a social media marketing agency to handle your requirements. That may then need to go up through the approval channels, including … Your marketing manager. Your needs from a social media agency.

Social Media 190

Social Media Marketing How To Social Media Management 190

Pixlee

SEPTEMBER 15, 2021

With influencer marketing maintaining its position as one of the most effective marketing strategies, it’s important for brands to prioritize efficient management of their creator partnerships. for every dollar invested in influencer marketing, and it’s the fastest-growing channel for customer acquisition. Let’s dive in.

Tips 52

Tips Influencer Campaign Metrics 52

Pixlee

SEPTEMBER 15, 2021

With influencer marketing maintaining its position as one of the most effective marketing strategies, it’s important for brands to prioritize efficient management of their creator partnerships. for every dollar invested in influencer marketing, and it’s the fastest-growing channel for customer acquisition. Let’s dive in.

Tips 52

Tips Influencer Campaign Metrics 52

Ignite Social Media

JANUARY 25, 2018

Facebook recently made an exciting announcement for marketers. This tool will help you better understand your audience and what people are talking about outside of your existing fan base to drive better marketing campaign results. Metrics can be evaluated based on Posts, Comments, Likes or Shares. people on Facebook.

Facebook 109

Facebook Sample Samples Sentiment 109

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 89

Analysis Report Examples Tools 89

Audiense

NOVEMBER 30, 2017

Analysing your social community doesn’t just produce interesting metrics. Minimising your customer acquisition costs by targeting only relevant people for paid campaigns (whether or not they consciously know they’re relevant). These numbers all comprise of vital baseline metrics which indicate substantial headroom for success.

Sample 84

Sample Samples Metrics Communities 84

agora pulse

MAY 15, 2017

Did the posts relate to a brand’s marketing goals? Ask your candidate how he measures the success of particular campaigns (brand awareness, influencer outreach , etc.). Get a sense of what social media analytics tools the candidate has used to grab such metrics. Second, how did this applicant build a community? .”

Social Media Management 127

Social Media Management Questions Social Media Sample 127

Pixlee

OCTOBER 25, 2021

One of the most overlooked practices that can exponentially grow your social media audience (while improving ecommerce metrics) is implementing User-Generated Content (UGC). This isn’t surprising, as we know word-of-mouth marketing is one of the most powerful marketing avenues out there, and UGC amplifies that organically.

UGC 52

UGC Content Widget Influencer 52

Sprout Social

MARCH 24, 2020

If you’re a marketer today, anything that helps you refine your social media goals is a plus. Because the opportunities and marketing channels available to brands today are staggering. Simply put, social media marketing today is about creating goals that solve challenges, not simply investing in social “just because.”

Analysis 86

Analysis Social Media ROI How To 86

Pixlee

SEPTEMBER 29, 2021

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. Still, many businesses are only just opening themselves up to the possibility of influencer marketing. Some people remain doubtful regarding the marketing power that this group holds.

Influencer 52

Influencer Collaboration Authentication Campaign 52

Hootsuite

FEBRUARY 24, 2023

Salesforce Marketing Cloud Social Studio is a tool for managing, scheduling, and tracking social media posts across multiple social platforms. Like Hootsuite, Social Studio lets you plan and measure the performance of both paid and organic social marketing campaigns. Free 30-Day Trial What is Salesforce Social Studio?

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Techipedia: Tamar Weinberg

JANUARY 11, 2012

But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills. It’s about finding the right Twitter followers, managing a Facebook ad campaign, and attracting blog subscribers and members of LinkedIn Groups.

Social Media 168

Social Media How To Marketing Syndication 168

Jon Loomer

JULY 21, 2018

Particularly relevant when you have a paid post or campaign that performs extremely well among paid content, as it can often become heavily served by Facebook’s system organically as a result. First, let’s clarify reporting of organic and paid reach metrics. Facebook Post Reach Defined. This makes for easier reporting.

Report 160

Report Facebook Organization Metrics 160

agora pulse

JULY 6, 2016

Could the look and feel of them be so uninspired that they actually undermine all the hard work you do on your client’s ad campaigns? Simply log into Compass with your Facebook account and select one of your 20 latest ad campaigns. I was delighted to see that my female, 25-34 demo got the lion’s share of my campaign.

Social Media 63

Social Media Tools CPC Facebook 63

Pixlee

MAY 11, 2021

A high bounce rate, or the percentage of site visitors who leave after seeing just one page, is a real headache for many marketers and ecommerce leaders alike. Though a lot of factors contribute to this metric, it’s generally considered best-practice to keep it as low as possible. . Similar to any other web metric, context matters.

UGC 52

UGC Content Metrics Apparel 52

Sprout Social

OCTOBER 31, 2023

As the popularity of AI marketing gains momentum, there is a rising need among marketers to sharpen their skills in writing prompts to fully leverage their investments in AI tools. We’ll help you navigate this learning curve so you can write effective prompts that align with your different marketing needs.

Tools 95

Tools How To Sentiment Data 95

Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Start free 30-day trial How to use ChatGPT for social media marketing ChatGPT and social media go together like peanut butter and jam. What metrics should we track to measure social media success? Use this writing style: [INSERT SAMPLE].

Social Media 140

Social Media HootSuite How To URL 140

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 153

Review Social Media Marketing Handbook 153