Sprout Social

APRIL 29, 2024

Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. In this article, we’ll share how Instagram is growing in the UK, how to identify the right influencers for your campaigns and UK Instagram influencers making a mark in the industry.

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Hootsuite

NOVEMBER 1, 2021

When someone searches for a relevant keyword or hashtag in the Instagram search box, you want your account or content to appear near the top of the list. Based on the search terms, Instagram looks for relevant usernames, bios, captions, hashtags, and locations. What is Instagram SEO? Instagram SEO ranking factors. User activity.

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SEO Instagram Tips HootSuite 145

Sprout Social

FEBRUARY 12, 2024

3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. Think long-term impact According to our Q3 2023 Sprout Pulse Survey of 307 US-based social marketers, 33% prioritize long-term partnerships with influencers over one-off campaigns.

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Sprout Social

JANUARY 25, 2021

Knowing how to find the right influencers for your brand is the difference between ensuring your marketing collaboration sticks the landing and a campaign that flops with your audience. Take Jason and Nikki Wynn, who run the travel and sailing account, Gone with the Wynns on YouTube. Social media often serves as a public square.

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Keyhole.co

APRIL 3, 2024

Understanding Twitter’s potential for business Kickstarting a Twitter marketing campaign is more than throwing tweets into the digital abyss and hoping for the best. Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities?

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Strategy Twitter Tips Marketing 52

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Not clued in just yet?

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UGC Content HootSuite Authentication 145

Sprout Social

NOVEMBER 19, 2020

When we kicked off the new decade, people embraced resolutions to travel, exercise and more, just as they do every year. With travel and tourism down due to the pandemic, people are leaning into activities and outings that are close-to-home. — Lil Sasquatch (@lilsasquatch66) October 22, 2020. Get outside for a cause.

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Ignite Social Media

AUGUST 31, 2021

By excelling in community management, brands can enhance their online presence and relationship-building with consumers. What last year was an effort to boost the local economy and do good in one’s community has become a new way of shopping for many. Companies have launched promotional campaigns focused on these attributes.

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Trends Organization Social Media Travel 184

Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. Here are seven examples of successful user-generated content campaigns. This UGC encourages people to support the campaign to provide life-changing education.

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Campaign UGC Content Tourism 43

Akamai Marketing

OCTOBER 30, 2012

The Case For Active Users as Social Media Community Managers. Your social media community manager isn’t at work or its after-hours. They can do things like pause auto-tweets, incorporate relevant hashtags as needed all without being told. Travel and tourism in our state’s largest industry. Why was this?

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Activities Communities Social Media Class 138

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. Consider a branded hashtag and have your customers make use of it when tagging you. Get your FREE Outer Banks Travel Guide today. ? And yet, in spite of that, many brands are still hesitant to join.

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Keyhole.co

MARCH 7, 2023

They also use reels to feature user-generated content from their customers, which helps build a sense of community and engagement on their platform. Use potential hashtags Now, let’s talk about hashtags campaigns. Use a mix of creative, unique, popular, and niche hashtags to maximize your reach and visibility.

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Instagram UGC Hashtag Collaboration 52

Pixlee

AUGUST 10, 2020

Sure, you might have to spend some time sifting through content that features or mentions your brand, (typically by searching for hashtags that are related to your company) but other than that, there’s no filming or trying to create the perfect clip. You can also link to your brand’s landing page or create a hashtag social media contest.

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Video Marketing UGC Hashtag 98

Keyhole.co

MARCH 7, 2024

For example, a travel influencer could have a profile picture of them in a picturesque location, a food influencer could have a picture of them cooking or eating, and so on. Make the most of hashtags When it comes to Instagram, nothing drives content discovery better than hashtags do. It received almost 10,000 likes.

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Sprout Social

AUGUST 4, 2022

For example: “Green Aero Tours is looking for an experienced Travel Consultant who loves the outdoors as much as we do. Think outside the box by staying up to date on social trends and having fun with your campaign. We’re currently looking for a Community Organizer to join our team. Branded and general hashtags.

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Examples Social Media Skills Team 97

Hootsuite

MARCH 2, 2022

One of the best ways to connect with your audience online is to find existing communities relevant to your brand or your products or services. Creators have a strong connection to these existing niche communities and a high level of trust from their followers. 3 inspiring retail social media campaigns. Petco: Live Shopping.

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Retail Social Media Brands Tips 104

Keyhole.co

AUGUST 18, 2020

Make the Most of Hashtags 10. For example, a travel influencer could have a profile picture of them in a picturesque location, a food influencer could have a picture of them cooking or eating, and so on. Make the Most of Hashtags. When it comes to Instagram, nothing drives content discovery better than hashtags do.

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Influencer Instagram Tips Hashtag 100

Waxing UnLyrical

APRIL 3, 2012

While a slew of such campaigns have taken place in India, one that caught the fancy of many is the recent flash mob organized by the IBM OnDemand Community. While tweets by the IBM team reached a lot of folks on Twitter, the company did poorly when it came to the related hashtag ( #IBMFlashMob ) trending. reading and traveling.

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Flash Mob Smart Phone iPhone Hashtag 218

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. Consider a branded hashtag and have your customers make use of it when tagging you. Get your FREE Outer Banks Travel Guide today. ? And yet, in spite of that, many brands are still hesitant to join.

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Strategy Marketing Banking Influencer 91

Sherrilynne Starkie

MARCH 21, 2018

No longer reserved for journalists, media personalities, industry analysts and community leaders, the word influencer is used to describe anyone who has a large and loyal (mostly) online following. The study focused on Instagram and #ad hashtag used by most influencers when its a paid-for post. Instagram influencer marketing.

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Influencer Automotive Marketing Guidelines 90

Keyhole.co

FEBRUARY 13, 2023

In addition, a larger community of customers will offer you an enthusiastic crowd. So keep your dedication driven to the campaigns. Working with social media channels will work only with proper listening and monitoring of many specific hashtags and keywords. This is how you will work on building your social media strategies.

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Social Media Strategy Marketing Metrics 52

Sprout Social

JANUARY 3, 2017

Simply follow the hashtag every Wednesday from 2—3 p.m. CST to engage with Team Sprout and our broader Sprout Community. Join our Facebook community for weekly notifications or take note on the topics and dates below. Organizing and keeping track of community members across social networks can be incredibly overwhelming.

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Upcoming Social CRM Tourism Travel 60

Pixlee

FEBRUARY 8, 2021

As someone who’s in charge of a brand or business social media account, you are responsible for making a positive change in your community. PS Seasoning shares delicious photos and recipe ideas to inspire its cooking community on Instagram. 2: Build a Strong, Inclusive Community With UGC.

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Social Media UGC Marketing Communities 97

Waxing UnLyrical

AUGUST 10, 2016

On Cinco de Mayo, Snapchatters hopped on the app to turn their faces into giant tacos using Taco Bell’s taco face Lens, which later became the top campaign in the app’s history with 224 million views. Travel and hospitality shoppers might want to get a virtual tour of the hotel before booking a week long vacation.

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Content UGC Loyalty Hotels 100

Hootsuite

MAY 13, 2020

I don’t like to be called an influencer,” says Zaneb Rachid, the Moroccan travel and fashion blogger behind The Cherry Blossom, in a Facebook post. “It We're continuing to test private like counts in Feed for all users to ensure this change can benefit the community at large and we're excited to share more soon.? ?

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Influencer Trends Marketing Guidelines 145

Hootsuite

JUNE 25, 2019

Hashtags like #giveaway, #freebie, #liketoenter, and #commentoenter help to amplify the contest’s reach, too. To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. This type of contest can also be paired with a submission-based campaign.

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Examples Social Media Instagram Hashtag 111

Ignite Social Media

AUGUST 10, 2017

When you’re in the world of social media, you’re likely also finishing up your summer content and campaigns. Summer gives the marketing world a fun boost of energy with fresh looks and feels, driven by inspiring content, new sweepstakes, and edgy campaigns. Malibu Rum’s #BecauseSummer Campaign. Delta’s Positive Publicity Train.

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Social Media Airlines UGC Campaign 87

Pixlee

NOVEMBER 25, 2019

One of the greatest benefits of utilizing influencers is the genuine connection they can build with a brand and its community. Don’t forget your event hashtag. You’ll want to optimize your event’s social opportunities as much as possible, and an event hashtag is an incredibly easy way to do this.

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Hosting Eventful Influencer Authentication 53

Janet Fouts

MARCH 6, 2013

The popularity of Instagram is clear, and if you are inclined to snap photos and share them with your friends and customers on social networks you can make your business more social and build a powerful sharing community on Instagram quickly. Learn from some successful Instagram campaigns. So is travel. Then it’s just fun.

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Instagram Eventful Hashtag Hubspot 143

Later

JUNE 27, 2019

And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. . Influencer Marketing for Small Business Step #1: Identify Your Influencer Campaign Goal . View this post on Instagram.

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Small Business Influencer Template Templates 56

Buffer Social

DECEMBER 10, 2019

So when it comes to picking some of the best Stories campaigns of 2019, we really have a lot of options. Tastemade is a community of food, travel, and design lovers. They posted this to the Burrow Stories, along with instructions on how their community could download the picture and add to it. And it’s hard to choose. .

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Instagram Patterns Template Templates 98

Later

JANUARY 30, 2019

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow you account! . But how do Instagram hashtags work?

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Hashtag Instagram Travel Communities 111

Bare Feet Studios

JANUARY 5, 2011

I am producing a social media marketing campaign for the island of Lānaʻi, here in Hawaii. Here’s how you can interact with New Media Artists, aka Travel Bloggers: * Introduce yourself on Twitter and their blogs ; interact with questions and suggestions for their visit. Introduce them to others in the community.

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Buffer Social

SEPTEMBER 20, 2023

Joel Gascoigne) Mentions of specific campaigns you’re running (e.g., Joel Gascoigne) Mentions of specific campaigns you’re running (e.g., Connect with your community At Buffer, we have a Discord community. Buffer) Any variations of your brand’s name (e.g.,

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Social Media Notification Social Media Management Metrics 93

Pixlee

APRIL 8, 2019

For example, Pixlee customer Isle Surf & SUP recognized the value of their community but wanted to do more to engage their audience. The company invited fans and followers to join in the celebration by sharing photos, stories, and memories with the #LittleRedWagonDay hashtag. Isle Surf & SUP. The post led to a 7.6%

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Hotels UGC Brands Travel 72

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. The branded event hashtag #Coachella is easily one of the most blogged about, facebooked, and tweeted topics before, during & after the California festivities. Think: Travel + Transportation. $704 million Generated by Coachella and Stagecoach. 99,000 people per day.

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Engagement Brands Hashtag Eventful 110

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

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Tools Tips Marketing Social Media 277