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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

hours on social media. To answer that question, we’ve rounded up 10 of the best storytelling campaigns and considered what we could learn from each. Until relatively recently, most influencer marketing has fallen into the category of impossibly good-looking people looking bored in expensive destinations. Image source.

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Top 10 Influencer Marketing Campaigns

Social Media Strategies Summit

To help you do better influencer marketing , we’ve rounded up 10 of the top influencer marketing campaigns from brands across multiple industries, including: B2B technology Consumer goods Food and drink Nonprofit organizations Health and fitness 1. But that was only phase #1 of the campaign.

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How To Set Ad Targets for Your Social Media Ad Campaigns: A Tutorial

Ignite Social Media

Are you looking to launch social media ad campaigns on platforms like Meta, TikTok and Snapchat, but aren’t sure where to start with targeting your ads? Below, we’ve created a detailed tutorial in which experienced social media ad buyers Victoria Rogers and Toiia Duncan walk you, step-by-step through the process. .”

Campaign 101
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Ignite Social Media Selected as Shorty Awards Finalist in Two Categories

Ignite Social Media

We are excited to announce that we have been selected as Shorty Awards Finalist in two categories: Retail & E-Commerce and Large Media Buying Strategy. We partnered with our client, Altar’d State, for the Retail & E-commerce category. 88% year-over-year increase in last-touch sales attribution from social media.

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Research: Influence of Personal Connections on Social Media Drives More Purchases

Bill Hartzer

Personal connections on social media drive more consumer purchases than influencers. Mintel’s latest research reveals that Indian consumers are more likely to be influenced by individuals they know personally on social media when making purchasing decisions compared to online influencers.

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7 examples of influencer marketing campaigns

Sprout Social

But influencer marketing isn’t as simple as picking any creator, creating one-off content and reaping the benefits of their loyal following—our report found 81% of social marketers describe influencer marketing as an essential part of their social media strategy. What is an influencer marketing campaign?

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6 Ways to Avoid Burnout as a Social Media Manager

Social Media Strategies Summit

Have you ever woken up in a blind panic because there’s a campaign going live tomorrow, and you forgot to schedule a post? For social media managers, being “always on” has long been a challenge of the job. Or logged onto Instagram while eating your dinner to check the engagement on your latest Reel ?