Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014. Tune in this Friday, April 18.

Strategy 159

Strategy Tips Case Study Instagram 159

Webbiquity SMM

SEPTEMBER 12, 2011

Tamara Mendelsohn of Eventbrite details five guiding principles for promoting events, including choose the right platform, publish your event to Facebook, and “define success metrics and don’t underestimate the effort required.&#. Social Media Case Studies. Organizing Your Social Media Strategy by CompuKol Connection.

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Social Media Trendrr SM2 Alterian 257

Convince & Convert

JUNE 21, 2013

This week: From ExactTarget , a case study about mobile optimization and Careerbuilder’s Responsive Email Design Results. From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. From Cision , a free online content marketing kit.

Engagement 120

Engagement Foursquare Case Study Instagram 120

Sprout Social

JANUARY 20, 2021

Sprout users can also use listening to gather market research from Facebook, Twitter, Instagram, Tumblr, Youtube and Reddit. How can those findings influence your marketing campaigns or product development? A group brainstorm might spark ideas for website copy, sales collateral, campaign strategies and more.

B2B 114

B2B Research Sentiment Marketing 114

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Implementation and Execution 7 Reasons Why Social Media Marketing Campaigns Fail, and How to Fix them (Stuntdubl): Todd Malicoat never blogs, but when he does, he writes great posts like this suggesting that if your social media marketing campaign is failing, you may have had the wrong strategies in place. Think again!

Marketing 265

Marketing SEO Journal Engineering 265

Kikolani

AUGUST 3, 2012

3 Strategies that Brought Me 11,710 Subscribers in Six Months [Case Study] – The booster strategies I’m talking about are simple to implement, don’t take much time and effort, and they work—no matter how big or small your blog may be. Be sure to follow Kristi on Twitter , Facebook , and Google+. Blogging / Writing.

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Mashup Resources Remix RSS 113

Techipedia: Tamar Weinberg

JULY 29, 2010

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. I got sucked into HOURS of consulting to show him the basics of Facebook (he was a tech luddite) and he argued with me for much of it.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

JANUARY 5, 2009

83 Social News Sites – Categorized by Niche (Square Oak): Brendan Picha lists another handful of social media sites in case you’ve lost your taste for the mainstream sites. 9 Reasons You Should be Using and Watching Facebook (Sugarrae): There’s a lot of marketing potential in Facebook, and Rae shows you why.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Buffer Social

JULY 11, 2016

If you’re in need of a marketing recharge, here are 28 amazing marketing campaigns and experiments—and the amazing people who dreamed them up. The videos taking over Facebook. The real-time case study. Inside views with Facebook Live. Our industry can be creative, groundbreaking and a lot of fun.

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Campaign Startup Marketing Curation 40

Convince & Convert

JUNE 14, 2012

We’re starting to see a lot more interest being paid to Facebook ads, LinkedIn ads, things of that nature. In fact, I just gave a webinar today for Social Fresh’s Advanced Facebook Advertising virtual summit thing. But it doesn’t matter whether it’s on Facebook or LinkedIn or YouTube. Jill : Yeah.

Hashtag 116

Hashtag B2B Social Media Metrics 116

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

Around that time, though, I noticed that TLC was promoting Foursquare as Facebook within their TV programs. I elected instead to go to their Facebook account with the hopes that perhaps my luck would be better there. What about their Facebook wall? Again, Facebook was eventually cleaned up.) And I waited. I was wrong.

Social Media 217

Social Media Foursquare Marketing Flickr 217

Techipedia: Tamar Weinberg

JANUARY 14, 2009

How to Measure Social Media ROI for Business : Aaron Uhrmacher explains the factors you must consider to see if your social media campaign has had an impact. Here are even more ways to measure ROI on your campaigns. 5 Reasons Why Whole Foods Gets Facebook : Businesses can make a difference on Facebook. Whole Foods did.

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

Hopefully, if you’ve followed the right books, blogs, and people, you’ll be armed with pretty decent case studies and pretty decent material to embark on your own journey. But when they do, they need to know that you have a proven track record of doing this on a regular basis and case studies to back that up.

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SEO Social Media Marketing Digg 178