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Influencer Marketing 101: Definitions, Benefits and Success Tips in a Nutshell

Pam Moore

84% of women turn to social networks before making a purchase decision! Influencer marketing enables you to tap into this extended network both men and women are using as they make buying decisions. Who are they people who influence their thoughts and their buying decisions? Definition of influencer marketing.

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[Sponsored] Buffalo Wild Wings Takes Finger Football Mobile And Social

SocMed Sean

The gift card was used to purchase meals for my family while we tried out the new mobile app. From a social media perspective, I’ve always been a pretty big fan of Buffalo Wild Wings. Oh yeah, and they offered to buy me and my family dinner if we’d stop by our local BWWs and give the app a try. –Sean.

Mobile 191
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Our Shifting Notion of Search, Social and Mobile.

Direct Marketing Observations

10 years ago seems so 10 years ago in the world of search, social and mobile. We’ve definitely evolved and rightly or wrongly so depending on your point of view. Online social networks are redefining our offline relationships both casual and personal. Social networks are not what they used to be.

Mobile 177
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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? A common way to do this is by buying TikTok followers.

Trends 147
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Brand Storytelling in a Nutshell: 10 Foundations of Success

Pam Moore

It's not news that people buy from people or that business and life are about personal, human relationships. People have been buying from other people, communicating with other people and connecting with other people for years, decades and centuries. Definition of brand storytelling. In this 30 minute podcast you will learn: .

Brands 166
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. Here is the thing… the more you audience can't resist your content, the more they are going to like, click, engage, share and buy!

eBook 141
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5 Social Media Tactics to Enhance Your 2020 Holiday Marketing Strategy

Ignite Social Media

This shift was propelled by younger generations, Gen Z and Millennials, spending more time shopping, getting more buying power as they get older, and leading the growth of e-commerce. When consumers needed to buy products, brick-and-mortar stores were shutting down, somewhat forcing people to rely on e-commerce.