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You Can’t Buy Brand Advocates or Social Media Friends

Pam Moore

You can’t buy advocates, friends, fans, evangelists, or word of mouth. Marketing leaders and brands that embrace and master the art of human connection will leap frog years ahead of their competition that only focuses on clicks, follows and likes.

Buy 113
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The Top 9 Social Media Trends of 2019

Social Media Strategies Summit

According to a recent report from Statista , more than 50% of digital videos are now viewed on mobile in vertical format. By 2021, Instagram reports that mobile video will account for 78% of total mobile data traffic. By 2021, Instagram reports that mobile video will account for 78% of total mobile data traffic.

Trends 142
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Brand Storytelling in a Nutshell: 10 Foundations of Success

Pam Moore

It's not news that people buy from people or that business and life are about personal, human relationships. People have been buying from other people, communicating with other people and connecting with other people for years, decades and centuries. Storytelling helps build relationships and earn trust.

Brands 166
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What Does it Really Mean to Build a ‘Community’ on Social Media? (And Why You Should)

Buffer Social

We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? Members will ebb and flow between the two groups — but this definition offers a handy benchmark to help you focus your community-building efforts.

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Webinar Recap: A Decade in Social Media. What’s Now. What’s Next?

Ignite Social Media

Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. In 2011/2012, there were new media opportunities and there was a push for brands to buy fans to build a following and reach. During this time, LinkedIn was the first to go public and Facebook soon followed.

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5 Core Pillars for Your Ecommerce Marketing Stack in 2022 

Pixlee

Pixlee’s platform offers a combined influencer marketing and UGC management solution for brands looking to boost social proof across their marketing channels; brands can automatically source, permission, publish, and track the success of community content in-platform. Grow Visual Commerce Capabilities. What does this tell us?

UGC 52
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The Complete Guide to LinkedIn Events

Oktopost

We’ve all had to adapt to a new reality, but buying, selling, and hiring still needs to happen. This engagement channel can potentially be an invaluable tool in networking and community-building. It’s easy to create a LinkedIn Event from the LinkedIn desktop site or mobile app. On mobile, tap “Manage Event.”.

Eventful 128