| | Buy + Mobile |
| Page 1 of 12 | Previous | Next | MOBILEGROOVE DECEMBER 20, 2010 Mobile Connected Retail: Best Buy’s Bet On Mobile Bar Codes Any retailer – digital or bricks-and-mortar – who isn’t serious about offering consumers mobile comparison shopping apps could find themselves funding expensive real estate, trained sales staff, and fancy product displays only to educate smart shoppers who may walk out of those stores and turn to Amazon’s “One Click” application through the mobile web. This year mobile changes all the rules! They order their finger food and open their mobile phones to compare the prices. Mobile puts control in the hands of the consumers. Mobile Data Systems. | | | | | | | | MOBILEGROOVE JUNE 4, 2012 5 Ways To Increase Your Mobile Web Traffic Mobile is BIG. In fact, mobile — with a deeper penetration than electricity and safe drinking water — is the most pervasive technology ever invented. If 2011 was the year when mobile data, specifically mobile apps and mobile Web, reached the masses, then 2012 will be the year that companies everywhere on the planet do more than merely ‘go mobile.’ | DIRECT MARKETING OBSERVATIONS NOVEMBER 9, 2012 From Social to Local to Mobile By your actions of buying smart phones at an alarming rate, by snapping up tablets like they’re going out of style, you have made it known to retailers that these are the new weapons of not only commerce, but online commerce as well. Because of social, mobile and local, the pressure to woo us, to incentivize us and to convert us, has never been greater. Those times are over. | MOBILEGROOVE SEPTEMBER 27, 2011 Mobile-Optimized Websites & Strategies: Why Waiting Is NOT An Option Mobile is huge. And so is the value marketers and companies can wring out of a comprehensive mobile strategy that starts with a mobile-optimized website. Still, there is a disturbing disconnect between the number of consumers that research (and buy!) products on the move, and the number of businesses that have invested in a mobile-optimized website to satisfy their customer requirements. Richard Edwards surveyed mobile authorities and practitioners to get the answers. Are businesses mobile ready? ” Mobile in the fast-lane. retailers. | MOBILEGROOVE DECEMBER 16, 2011 Mobile Marketing 2012: Practical Predictions To Guide YOUR Planning Some of the smartest minds in mobile marketing and advertising recently gave their 2012 predictions for mobile during a webinar conducted by Mobile Marketer and sponsored by Hipcricket. All speakers agreed that mobile plays a more central role in marketing, impacting people and influencing their actions throughout the purchase funnel (from awareness to conversion and commerce). | | | | | | | | | -
DIGITAL VOICES | TUESDAY, SEPTEMBER 11, 2012 Tips for User Friendly Mobile Search so I grabbed my smart phone, went online to get directions, and then searched to find a nearby store to buy suntan lotion. Long live mobile search! Some of the basic search design best practices I highlighted also apply to designing for mobile devices. For example, it’s important in both instances that you design the search functionality as an input field and button (like on Lowe’s mobile site) and place it in a consistent place in the top portion of your mobile app or site. ” They type “H-a” and get results like “Harry.” MORE >> -
MOBILEGROOVE | TUESDAY, FEBRUARY 7, 2012 EXCLUSIVE: Mobile Crowdsourcing Photo Service Supplies Media & Brands With Compelling Content Every week over at m-pulse we discus the companies and concepts rocking the industry and my pick was Scoopshot, a mobile crowdsourcing app (and ecosystem) that allows media companies to post location-aware photo ‘assignments’ to the community of app users. Scoopshot is a free mobile app for iPhone and android devices allowing users to capture and send photos to the media. If no one buys a photo within 48 hours, then rights are transferred back to the sender. They can also buy exclusive rights, which is 10-fold the price. Scoopshot: at-a-glance. MORE >> -
MOBILEGROOVE | MONDAY, JANUARY 28, 2013 Enterprises Need Mobile Apps Too; Tapping The Next BIG Market It’s a fledgling market poised for explosive growth, and a mobile app mega-trend highlighted in my new book The Everything Guide To Mobile Apps: A Practical Guide To Affordable Mobile App Development For Your Business (F+W Media Inc.), This book brings together the insights of 25+ mobile professionals, practitioners and pundits to identify market trends, best practices and lessons learned in developing and distributing mobile apps. More recently, the company was nominated one of the top 50 innovative companies by Mobile Entertainment. MORE >> -
MOBILEGROOVE | THURSDAY, FEBRUARY 16, 2012 An Offer They Can’t Refuse: Using Mobile To Drive Customer Acquisition The holiday numbers are in, the mobile user surveys are done, and the implications for brands, retailers and marketers are profound. Mobile has become an integral part of the shopping routine, with the vast majority of consumers admitting to using their mobile phones to search and purchase gifts. John Stevens examines this mobile megatrend and shares eight tips for creating and executing a successful mobile strategy. number of reports show that people rely on mobile every step of the consumer journey. The bottom line: mobile retail is a fact, not a fad. MORE >> -
MOBILEGROOVE | WEDNESDAY, JUNE 8, 2011 Mobile Retail Sector Takes Off; Advertising Spurs Participation, Drives Sales The willingness of people to interact with brands on their mobile phones (and their growing reliance on mobile devices for shopping advice and assistance on the move) has jumpstarted a new phase in mobile marketing growth driven by retail brands and advertisers. From department stores to computers & electronics retailers to luxury fashion brands, marketers are investing in mobile advertising to reach and influence people throughout the purchase funnel (awareness, engagement, consideration, conversion and loyalty). Mobile retail users. What did they buy? MORE >> -
- Buy Zelnorm Online Without Prescription | Social Media & Digital. COLIN ALSHEIMER | TUESDAY, JANUARY 19, 2010
- Aisle411: Accelerating In-Store Engagement With Mobile Search, Mobile Marketing & Social Media MOBILEGROOVE | WEDNESDAY, FEBRUARY 2, 2011
- Six Tips to Go Mobile without Going Broke SPIN SUCKS | MONDAY, FEBRUARY 20, 2012
- What Separates Effective Mobile Marketing From Noise; Why Mobile Is The First Screen MOBILEGROOVE | FRIDAY, FEBRUARY 25, 2011
- Five Things Facebook Must Do Now that They’re Public SPIN SUCKS | MONDAY, MAY 21, 2012
- Could Mobile Ad Spend Overtake Budget Allocated For TV? MOBILEGROOVE | FRIDAY, JULY 22, 2011
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- Mobile Search App Goby Finds Fun Stuff Nearby; Acquired By TeleNav MOBILEGROOVE | WEDNESDAY, SEPTEMBER 7, 2011
- Apple Leads In Mobile Ad Impressions, Tablet Interaction Increases MOBILEGROOVE | FRIDAY, SEPTEMBER 14, 2012
- Google & Twitter Talk Mobile Advertising @MWC; Why Their Schemes May Backfire MOBILEGROOVE | FRIDAY, FEBRUARY 18, 2011
- Make The Grade: Taking The MMA Mobile Marketing Certification Test MOBILEGROOVE | TUESDAY, JUNE 14, 2011
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- New Mobile Audit Reveals State Of Mobile Commerce Among Leading Brands; Identifies Best Practices MOBILEGROOVE | THURSDAY, FEBRUARY 10, 2011
- Global Mobile Commerce: Removing Payment Friction & Boosting Customer Engagement MOBILEGROOVE | TUESDAY, JULY 3, 2012
- OpenMarket’s Alex Moir: Move Beyond Mobile Marketing To Mobile Commerce Transactions & Loyalty Schemes MOBILEGROOVE | MONDAY, NOVEMBER 1, 2010
- Learning From Leading Marketers & Markets To Map Mobile Strategy MOBILEGROOVE | FRIDAY, APRIL 13, 2012
- Lock Down Your Mobile Strategy NOW For Holiday Season MOBILEGROOVE | FRIDAY, AUGUST 12, 2011
- More Verticals More Active In Mobile Marketing; But Don’t Get Blinded By More Connected Devices MOBILEGROOVE | FRIDAY, JANUARY 7, 2011
- Comverse Americas Mobile Advertising: Using Sponsored Advertising To Get The Recipients More Involved MARKETING VOICES | MONDAY, MARCH 29, 2010
- Your eCommerce Site MUST Become Mobile KYLE LACY | WEDNESDAY, JULY 7, 2010
- Aisle411: Accelerating In-Store Engagement With Mobile Search, Mobile Marketing & Social Media MOBILEGROOVE | WEDNESDAY, FEBRUARY 2, 2011
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- Retailers: Use Mobile Better To Fight ‘Showrooming’ Smarter! MOBILEGROOVE | THURSDAY, JUNE 7, 2012
- Innovate or Stagnate: Nokia’s Mistakes Provide Lessons For Mobile Marketers MOBILEGROOVE | FRIDAY, FEBRUARY 11, 2011
- Atlas’ Game-Changing Sports Fan App & Social Network: Bad News For Facebook? MOBILEGROOVE | WEDNESDAY, NOVEMBER 30, 2011
- IMPACT: Holiday Shopping Super-Charges Mobile Commerce MOBILEGROOVE | MONDAY, DECEMBER 6, 2010
- Mobile App Developers: Know Your Boomers MOBILEGROOVE | THURSDAY, JULY 19, 2012
- Reports Reveal Hot Mobile Numbers; Facebook Phone Might Upset Mobile Marketing MOBILEGROOVE | FRIDAY, JANUARY 28, 2011
- CTIA Highlights Mobile’s Role In Healthcare; Why Bandwidth Equals Well-Being MOBILEGROOVE | FRIDAY, MARCH 25, 2011
- Tech Buyers: 43% Research Products After Seeing Mobile Ads THE REALTIME REPORT | TUESDAY, DECEMBER 4, 2012
- RFID & Mobile Retail: Moving From Efficiency To Engagement MOBILEGROOVE | THURSDAY, JANUARY 26, 2012
- M-Pulse ANALYSIS: How Will Battle Around Mobile Voice Play Out? MOBILEGROOVE | TUESDAY, FEBRUARY 21, 2012
- Millennials On Mobile, Social Media [Report] THE REALTIME REPORT | THURSDAY, DECEMBER 6, 2012
- M-Pulse: Chetan Sharma Talks Mobile Commerce, Payments & 2012 Mobile Predictions Survey Results MOBILEGROOVE | MONDAY, FEBRUARY 6, 2012
- IMPACT: Freemium App Model Pays Off; Survey Stresses Mobile Shopping Opportunities MOBILEGROOVE | FRIDAY, NOVEMBER 12, 2010
- 3 Ways Mobile Insights Are Informing Online and Offline Marketing BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, DECEMBER 21, 2012
- IMPACT: Apple’s Gamble, Starbucks WiFi & Mobile Giving, Charity Trend MOBILEGROOVE | FRIDAY, OCTOBER 22, 2010
- Eight Social Media Trends for 2011 SPIN SUCKS | MONDAY, OCTOBER 18, 2010
- Why No Public Blowout Over Personal Privacy Breaches & Google Violations? MOBILEGROOVE | FRIDAY, FEBRUARY 24, 2012
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- Mobile Is Not a Channel: Multi-Purpose Impact of the Smartphone CONVERSIONATION | FRIDAY, JULY 15, 2011
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- IMPACT: Multi-tasking Connected Devices Can Boost Mobile Marketing Campaigns MOBILEGROOVE | FRIDAY, OCTOBER 29, 2010
- Why Your Business Should Go Mobile PUZZLE MARKETER | MONDAY, FEBRUARY 18, 2013
- Leveraging Our Real-World Mobile Behavior To Deliver Real Results MOBILEGROOVE | FRIDAY, JUNE 15, 2012
- PROFILE: AdXplore To Disrupt Mobile Advertising With Pull, Not Push MOBILEGROOVE | MONDAY, OCTOBER 18, 2010
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- Mobile matters: Gary Schwartz on how your brand keeps up with shoppers SIMON MAINWARING | WEDNESDAY, FEBRUARY 13, 2013
- Vacationers & Road Warriors Offer Mobile Marketers New Engagement Opportunities MOBILEGROOVE | TUESDAY, AUGUST 21, 2012
- Mobile: Give Your Customers That Something Extra MINDJUMPERS | FRIDAY, NOVEMBER 9, 2012
- Mobile Positioning: A Business Must WEBBIQUITY SMM | THURSDAY, MAY 3, 2012
- Carnival Of The Mobilists #275 Brings Weekly Best Of Mobile Blogging MOBILEGROOVE | WEDNESDAY, JUNE 27, 2012
- Mobile Stats You Need To Know: @Adfonic @IBM & @BIAKelsey MOBILEGROOVE | FRIDAY, NOVEMBER 30, 2012
- Social Media Users More Likely to Buy From Brands They Follow PAMORAMA | THURSDAY, MARCH 18, 2010
- 3 Multiscreen Data Points You Need To Know From @Google, @BNCollegeMktg & @AdWeek MOBILEGROOVE | FRIDAY, SEPTEMBER 7, 2012
- Olympics Are Coming-Out Party For Multi-Screen Viewing MOBILEGROOVE | TUESDAY, JULY 24, 2012
- Top ten characteristics of brands that will succeed in 2013 SIMON MAINWARING | THURSDAY, NOVEMBER 29, 2012
- What Separates Effective Mobile Marketing From Noise; Why Mobile Is The First Screen MOBILEGROOVE | FRIDAY, FEBRUARY 25, 2011
- Tablets and Smartphones Make SoLoMo Here to Stay JUGNOO | TUESDAY, MARCH 6, 2012
- What If Twitter Did Buy TweetDeck? WAXING UNLYRICAL | MONDAY, APRIL 25, 2011
- M-Pulse ANALYSIS: Bango Helps Mobile App Developers Hone Their Sales Pitch MOBILEGROOVE | TUESDAY, MARCH 27, 2012
- 15 New Reasons to Buy Samsung Galaxy S4 QUICK ONLINE TIPS | MONDAY, MARCH 18, 2013
- Why Loyalty and Mobile Marketing is the Future for Retail - Danny. DANNY BROWN | THURSDAY, AUGUST 26, 2010
- The mobile as the post industrial platform for socioeconomic development in the BoP segment (Jan 26 2007) THIS, THAT AND THE OTHER | THURSDAY, OCTOBER 6, 2011
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- New Report: “Make An App For That: Mobile Strategies For Retailers” CHARLENE LI | TUESDAY, FEBRUARY 7, 2012
- Groupon Mobile App Tries To Match Our Requirement For Relevant Deals MOBILEGROOVE | FRIDAY, JULY 15, 2011
- Savvy Shoppers Use Cell Phones to Make Buying Decisions UNSPOKEN | TUESDAY, FEBRUARY 12, 2013
- But why aren’t they buying my fantastic life saving product? THIS, THAT AND THE OTHER | SATURDAY, NOVEMBER 5, 2011
- The Problem With Geo Located Marketing JUGNOO | WEDNESDAY, MARCH 28, 2012
- The Web Is Dead! Long Live Smartphones! SPIN SUCKS | TUESDAY, MAY 1, 2012
- Apple Likely Has Last Laugh (Again); Google’s In-App Payments Could Change The Game MOBILEGROOVE | FRIDAY, APRIL 1, 2011
- The Power of Location Based Ads in Mobile Technology IDACONCPTS | THURSDAY, AUGUST 2, 2012
- [Cool Infographic Friday] Everything you need to know about mobile payment options SOCIALFISH | FRIDAY, MARCH 1, 2013
- Kindle’s Advance Into Ad-Funded Devices; Professional Programs For App Developers MOBILEGROOVE | FRIDAY, APRIL 15, 2011
- Mobile web will be catching up with text messaging with more teens owning smartphones TRENDS SPOTTING | WEDNESDAY, NOVEMBER 17, 2010
- Building Your Online Presence Around Mobile Payments SPIN SUCKS | WEDNESDAY, NOVEMBER 17, 2010
- Speaking your Members’ and Customers’ Language: Six Gaps that might be Dooming Associations to Irrelevance SOCIALFISH | TUESDAY, JANUARY 22, 2013
- What We Learned in Kindergarten Now Applies to Mobile Data Plans MOBILEGROOVE | WEDNESDAY, AUGUST 22, 2012
- Personalization Across Mobile, TV & Internet; Why Recommendations Must Be Social MOBILEGROOVE | THURSDAY, DECEMBER 9, 2010
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- Are You Making These Costly Holiday Mobile Mistakes? BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, DECEMBER 12, 2012
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