article thumbnail

X is Still Working Through its Re-Branding Efforts

Social Media Today

Many references to “twitter.com” remain within the X codebase.

Brands 167
article thumbnail

What is This “Deinfluencing” Trend and Should Brands Care?

Ignite Social Media

In short, deinfluencing refers to a bit of backlash against non-stop sponsored recommendations from some influencers. And do brands using influencers need to worry? And they increasingly demand more thoughtful consumption from both brands and influencers. Why the fatigue from followers? As with any trend, moderation is key.

Trends 96
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Twitter Will Now Allow Some Brands to Make Reference to COVID-19 in Ads

Social Media Today

Twitter has revised its stance on ads that mention COVID-19 in order to cater to use cases which could facilitate social good.

Twitter 185
article thumbnail

Post Performance Report: Brands already inspiring us in 2024

Sprout Social

We will unpack how your brand can use these examples to spark your own scroll-stopping creative ideas—while maximizing your budget and doing more with less. We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Within 24 hours, the posts racked up 2.9

Report 111
article thumbnail

Find UK TikTok Influencers for your brand

Sprout Social

Looking to build buzz for your UK-based brand? The platform, known for its fast-moving trends and authentic content, is often tough for brands to break into. If you’re a brand looking to reach Gen Z or Gen Alpha consumers, you’ll likely be a hit on UK TikTok. He’s worked with brands like Thomas Sabo and Just Eat.

article thumbnail

10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

The internet is littered with examples of brands receiving backlash after failing to read the room. But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. 1. That made Twitter’s rebranding a real open goal for marketers.

Examples 130
article thumbnail

10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

Here are ten brands demonstrating the potential of non-fungible tokens for building awareness , promoting campaigns, and driving sales. Budweiser did this with its own NFT launch , which featured 1,936 unique digital cans — a reference to 1936, the year the first Budweiser can was created. Clinique: Support Your Brand Values.

Examples 177