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How to post a video on YouTube: The complete guide

Sprout Social

Google says that 90% of people use it to check out brands and products. This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

YouTube 109
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Stop Your Smartphone From Telling Burglars Where You Live

Ari Herzog

Because today’s smartphones are preinstalled with GPS technology (that power your maps and Foursquare apps so you always know where you are), that technology is also added in the form of metadata that is attached to every photo or video your device records. Cheers to JO Social Branding for the reminder.

GPS 162
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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Long-term outcomes can be achieved with tactics like: Optimization of the page: involves using metadata and density of keyword enables search engines to easily crawl your web pages. SEO or PPC The SEO is the process of increasing your site’s ranking in search results for specific keywords and high-quality content.

SEO 239
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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

Here’s how to use YouTube analytics on desktop and mobile. How to see YouTube analytics on mobile. On mobile, tap on the Interactive Content tab. Track when your brand or YouTube channel is mentioned on YouTube and beyond. Get real results after one month. How to use YouTube analytics. How to see analytics on YouTube.

Metrics 145
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17 Tips for Writing Effective YouTube Descriptions

Hootsuite

It helps viewers understand what to expect from your brand and can be used to explain why they should subscribe to your channel. An authentic brand voice will encourage the user engagement that gets your videos seen. They’re also indexed for Google’s mobile searches. The text on your channel’s About page. Source: Hip Hop Heads.

YouTube 145
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Ecommerce SEO in 2021: Google’s Algorithm Update

Pixlee

Search Engine Optimization (SEO) is a key factor for ecommerce websites looking to beat out the competition, as ranking highly in search results allows more people to discover your brand organically. This refers to using proper headings, metadata like titles and descriptions, and site structure. Safe browsing.

SEO 53
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Voice Search: 6 Invaluable SEO Strategies to Improve Your Rank

Pam Hughes

Voice search is more locally-driven: Mobile voice searches are three times more likely to be location-based than text searches. You’ll match the language people use in voice searches (user intent) while driving engagement using your brand voice. Schema markup is simply metadata: data about the information on your website.

SEO 68