Hootsuite

APRIL 21, 2022

Even if you’re an experienced retailer with a keen eye for Facebook advertising and selling — what happens if you’re not selling as many products as you’d like? In fact, 76% of internet users aged 16 to 64 use social media platforms for brand research. And 23% of users follow companies and brands they purchase from on social media.

Strategy 100

Strategy Brands Facebook How To 100

Social Media Strategies Summit

JANUARY 2, 2020

For many consumer brands, the holiday season marks the beginning of a make-it-or-break-it period where every engagement, customer interaction, and the sale can mean the difference between profit and loss. In fact, some retailers report that holiday sales make up 30% of their total revenue for the year. View this post on Instagram.

Campaign 134

Campaign Retail Loyalty Marketing 134

Hootsuite

SEPTEMBER 7, 2022

Black Friday is one of the biggest days of the year for online retailers, but it can also be one of the most challenging. Customers expect deals and promotions from their favorite retailers. The dawn of eCommerce ushered in a sequel to Black Friday which is Cyber Monday when online retailers break out their best offers.

Strategy 104

Strategy Discount How To Retail 104

Hootsuite

MAY 10, 2021

To maintain consistent brand voice and messaging across every platform, companies rely on social media style guides , social media guidelines , and social media policies. These are some of the key goals for big companies on social media: Increase brand awareness. We’d like to get your opinion on our upcoming Spring designs.

Examples 145

Examples Company Social Media Apparel 145

Saying It Social

MAY 18, 2010

Pingback by Upcoming Events for Growing Companies « Small Business Center | July 4, 2010 | Reply [.] eMarketer reports that consumers force retailers to adopt social strategy. Think that’s too long? How long has it taken to see returns on some of your other business investments probably made at considerably higher cost?

Social Media 168

Social Media Marketing Small Business Cost 168

Convince & Convert

JULY 6, 2010

Seek to Engage As the adage goes, “there’s power in numbers” and social media provides companies – who actively engage – with an influential, built-in network of passionate consumers that become followers of a brand when interested in what it’s doing. Most organizations aren't embracing and are missing wonderful insights.

CSR 137

CSR Social Media Strategy Consultant 137

agora pulse

JANUARY 4, 2018

In reality, this will mean brands may need to have a completely separate strategy for ephemeral content. Of course, it goes without saying that it’s not evergreen so cannot be considered to be a part of your overall brand reputation. A feature which will delight retailers everywhere! I’m complaining but I know it’s coming.

Social Media 125

Social Media Social Media Management Net Neutrality Curation 125

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. Each of us has to make decisions about our personal brands and about what we’re comfortable exposing about ourselves, and where.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Webbiquity SMM

JANUARY 10, 2011

3 reasons your brand doesn’t have more Facebook fans by iMedia Connection. If you know that and have an upcoming event in that region, you could send separate wall posts in French and English to your Quebec fans based on the language they prefer. Branding & Engagement, pt. People are busy.

Facebook 210

Facebook B2B Privacy MySpace 210

Convince & Convert

FEBRUARY 25, 2010

And it gets to something a lot of retailers struggle with — how do I make remarkable content when I'm just reselling someone else's stuff. And while not every retailer is quite as niche as ThinkGeek, *every* retailer can and should add their own spin on the products they sell. Obviously, ThinkGeek has personality.

Social Media 117

Social Media Case Study Strategy Study 117

ProBlogger

JANUARY 28, 2014

People can actually see your loyalty which increase trust and b. Earnings come through YouTube ads and private deals with the brands you’re showcasing. Flip blogs that cover upcoming events. These individuals aren’t paid for their loyalty or their commissions, they’re paid on honestly.

Adsense 43

Adsense Domain Name eBook Blogger 43

Sprout Social

JANUARY 26, 2021

And brands are right there with them. Brands from all industries can benefit from being on Instagram as 90% of users follow a business on the platform. Direct messaging on Instagram is a key connection point between brands and their customers. Why your brand should use Instagram messaging in your business.

Template 137

Template Templates Instagram FAQ 137

Convince & Convert

APRIL 8, 2010

Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

iPad 136

iPad Content iPhone Wireless 136

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Building brand loyalty: rewarding/recognizing customers who come in frequently and encouraging them to continue Foursquare and Gowalla are, in my opinion, focusing too much on this gaming aspect. Great post, BTW.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Convince & Convert

JUNE 16, 2010

They’re marketing-oriented but highly operational and often aimed at creating loyalty by improving customer experience. Here’s a crazy one: An online hardware goods retailer that accidentally left their snow shovel AdWords (paid search) campaign running in spring months. But your point is well taken and appreciated.

Social Media 119

Social Media Strategy Mobile Consultant 119