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What Is Omnichannel Marketing and How Are Brands Leveraging It?

Social Media Strategies Summit

The mega furniture retailer is well known for keeping prices low by letting customers manage their own experience. In 2017, Sephora was the number 1 beauty retailer in the world, boosting growth and profitability at a time when many retailers were closing their doors. Source: Retail Wire. Source: Medium. Source: Shopify.

Brands 109
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SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

You could also use SMS to remind customers of an upcoming event or webinar, in order to increase signups. Build customer loyalty. SMS marketing can build loyalty with your customers, as it allows you to send personalized messages and offers to individuals. A VIP program encourages loyalty among your customers and subscribers.

SMS 106
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The 15 Best Shopify Apps to Help Grow Your Ecommerce Store

Hootsuite

Increase conversion, loyalty, and customer retention. Joy – Rewards, Loyalty Program. Joy encourages customer loyalty by implementing an automatic earning and spending point system for customers to gain rewards. Plus, you can set up different loyalty tiers, spending requirements, and more within the platform.

FAQ 97
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Measuring Customer Experience for B2B Marketers

Oktopost

of B2B professionals said customer experience is now their top priority for the upcoming five years. B2C is a fluid, fast-paced transaction, with a relatively short sales cycle that relies primarily on retailers and mass-marketing campaigns to achieve commercial success. Source: B2BInternational. Source: Salesmanago.

B2B 101
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What The Next Five Years Will Be About

Twist Image

The brand's reality was this: as the years wane on, the amount of retailers that they sell to were diminishing. As the major big box outlets continue to grow and as consolidation rifles through the retail sector, the bigger brands only have a handful of outlets to sell their wares. How do you win? How are your direct relationships?

Retail 110
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A Comprehensive List of Social Media Tips, Guides, Plugins.

Saying It Social

of upcoming trends [link] Seesmic – Twitter & FB app [link] Twitterrific – Mac & iPhone app [link] TweetDeck – Twitter, FB & MySpace app [link] Power Twitter – Firefox Add-on https://addons.mozilla.org/en-US/firefox/addon/9591 Twuffer – schedule tweets for later! link] Hootsuite [link] Twitterfall – a way of viewing the latest ?tweets?

List 149
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11 Awesome Places to Sell Your Handmade Items

The Realtime Report

Check out the calendar of local upcoming events and festivals to find potential selling opportunities. Etsy and eBay are two big-name online retail sites, but they’re not the only options. Being engaging and sincere with people who stop by your booth can help build local loyalty. Area Festivals. Other Online Selling Sites.

Price 70