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Social Networks See Majority of Traffic Coming From Mobile

The Realtime Report

Mobile is accounting for a huge portion of social networking use; for newer platforms like Instagram, Snapchat and Vine, use is “almost exclusively mobile.” ” A new report from the comScore Data Mine compares desktop vs. mobile usage for Facebook, Twitter, Instagram, LinkedIn, Pinterest, Tumblr, Vine and Snapchat.

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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs.

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comScore Releases First Public Report of Online Usage in Singapore

Bill Hartzer

According to a new report by comScore , Internet users in Singapore spend half of their time online using social and entertainment websites. This is the first public report of online usage in Singapore. One of the most notable aspects of the report is that people in Singapore spend more time sending instant messages.

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comScore Says Google Leads Internet in Brazil and India

Bill Hartzer

comScore, Inc. comScore reports that Google’s web sites ranked “as the most visited Internet property worldwide with 854 million unique visitors age 15 and older in July, an increase of 18-percent during the past year.&# Worldwide 1,541,617 145,473 9.4% -. For example, in Brazil, Google Sites accounts for 89.5

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Monday’s 5 Social Media Must-Reads

Firebelly

Below are 5 social media must-reads that we wouldn’t want you to miss. ComScore Report: 27% of Facebook Browsing on News Feed, Just 10% on Apps. These stats should illuminate that brands should put more effort into optimizing their news feed posts than developing apps for their Pages if they want to reach the most people.

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Time Spent on Mobile Apps Totals 76% of Time Spent Watching TV

The Realtime Report

Mobile device users are spending more and more time on mobile apps, according to a new report from mobile app analytics firm Flurry. The average time spent (compiled using publicly available data from comScore and Alexa) on the web declined 2.4%, from 72 minutes to 70 minutes year-over-year.

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How Smart Brands are DemoCasting in Social Media

Convince & Convert

I am often asked which social networks are best for a particular company or organization. ” This is, of course, because different social platforms attract difference audiences based on the nature of the technology that powers them and the community and content they attract. Comscore data, reported by BI Intelligence.

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