The Realtime Report

DECEMBER 11, 2013

New research from comScore’s Data Mine reveals that while the majority of the digital consumers use both desktop and mobile devices, around one-third of consumers are visiting the top digital retail brands exclusively via mobile as of September 2013. Why is there such a sharp divide? The solution?

Retail 173

Retail Mobile Sites comScore 173

Firebelly

AUGUST 1, 2011

ComScore Report: 27% of Facebook Browsing on News Feed, Just 10% on Apps. By Josh Constine Most engagement with branded content happens on the news feed, not Pages, yet the average brand in the top 100 Facebook Pages reaches only 16% of their fans per week if they post five days a week.

comScore 183

comScore Social Media ROI Feed 183

The Realtime Report

JUNE 6, 2016

Developing A Branded App For Your Business. What if your brand could be one of those? According to a report from ComScore , we’ve long passed the tipping point between how many people access the web via mobile devices versus the traditional desktop. That’s why companies are making branded applications.

Brands 70

Brands comScore Mobile Loyalty 70

Buffer Social

JANUARY 25, 2018

Together with our State of Social 2018 report , we put together a comprehensive social media trends report. In this report, you’ll learn about the top major trends to help you succeed on social media in 2018. On top of these statistics, comScore’s 2017 U.S. Top 10 social media trends to know for 2018.

Social Media 111

Social Media Trends Report Survey 111

Social Media Marketing

MARCH 29, 2013

As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging. The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views.

Engagement 167

Engagement Video Brands comScore 167

The Realtime Report

DECEMBER 12, 2012

Mobile device users are spending more and more time on mobile apps, according to a new report from mobile app analytics firm Flurry. The average time spent (compiled using publicly available data from comScore and Alexa) on the web declined 2.4%, from 72 minutes to 70 minutes year-over-year.

Mobile 173

Mobile comScore Foursquare Statistics 173

Convince & Convert

SEPTEMBER 29, 2015

Comscore data, reported by BI Intelligence. A report from earlier this year from BI Intelligence clearly shows the strength of these three platforms among 18-24 year olds. But overall, the brand is very aware that the content and its presence on Vine is DemoCasting, and seeks to reach the eventual sweet spot for Lowe’s.

Tumblr 60

Tumblr Social Media Real Estate Brands 60

Twist Image

APRIL 16, 2014

On top of that, the ads would be sold to brands and media agencies in an auction-based mode where the cost would be charged only if the consumer clicked on the ad (showed interest). To put the first wave of Google''s Web dominance into perspective, comScore Media Metrix''s rank of the top 50 U.S. Getting computers to think better.

Google 92

Google comScore iPad Mobile 92

yMarketingMatters

OCTOBER 2, 2017

This didn’t come as a huge surprise because, as far back as 2015, Google reported that more searches were conducted on mobile devices than on any other device category. Mobile use is disrupting the way people engage with brands. Consider these stats: Mobile usage now accounts for nearly 70% of digital media time [Source: comScore ].

Mobile 140

Mobile SMS Hitwise Marketing 140

Waxing UnLyrical

DECEMBER 11, 2013

Look at these examples to understand the changes that the Indian media industry has been going through in the past few months: In May, NDTV Profit cut back on all non-market-hour programming, which meant the channel only needed a handful of anchors and reporters. In July, Outlook Publishing (India) Pvt.

comScore 199

comScore Smart Phone SMS Advertising 199

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. I would expect that once this addiction to clicks is broken, more of the major brand advertisers will utilize this channel more effectively.&#. Much more so than advertising.

comScore 58

comScore Social Media Brands Loyalty 58

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. I would expect that once this addiction to clicks is broken, more of the major brand advertisers will utilize this channel more effectively.&#. Much more so than advertising.

comScore 53

comScore Social Media Brands Loyalty 53

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. Facebook’s Q2 earnings show mobile growth, U.S.

Social Media 162

Social Media Flipboard Journal comScore 162

Twist Image

NOVEMBER 30, 2016

The same report from Adobe also stated that for the first 28 days in November, that four-week period showed closed to $40 billion in digital sales. It's an area that brands are failing at. It's an area that is costing brands huge revenue. Your brands are falling them. Adobe stated that $3.45 Impressive. They're living it.

Mobile 40

Mobile comScore Retail Data 40

Sprout Social

OCTOBER 5, 2016

As a business, you look for ways to humanize your brand and build trust with customers. One of the better avenues to help personalize your brand is social media. With audiences becoming more hyper-focused, brands are seeing success on social by providing user-generated content. How User-Generated Content Helps Your Brand.

Content 111

Content comScore Wiki Social Networking 111

Bill Hartzer

NOVEMBER 6, 2009

Here are some stats released in Chitika’s report: Search Share: Impressions August September October Google 81.80% 84.19% 84.99% Yahoo! This helps to keep a sense of excitement and curiosity around their brand. Related posts: comScore Releases August 2009 Search Engine Rankings comScore, Inc. Share this on Reddit.

Engineering 116

Engineering comScore Microsoft Yahoo 116

Webbiquity SMM

NOVEMBER 8, 2011

Ability to monitor media coverage and brand mentions across a very wide range of sources. Competitive and share-of-voice analysis and reporting. According to an analysis from Comscore and Experian , as well as evaluations from other sources , PRWeb ranks among the best services for both media reach and SEO.

Vocus 185

Vocus Radian6 Tools comScore 185

Firebelly

OCTOBER 22, 2009

We’re watching videos so often, that Comscore reported in 2007 that “Americans viewed more than 7 billion video streamsonline.” Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 Much of this brand has been established through video.

comScore 100

comScore Video Apple iPhone 100

Ignite Social Media

DECEMBER 16, 2016

While some platforms excel in certain aspects of analytics reporting, others fall short. While other platforms struggle with reporting paid data that matches post data reporting (i.e. While other platforms struggle with reporting paid data that matches post data reporting (i.e.

Analytics 60

Analytics Platform Social Media comScore 60

Techipedia: Tamar Weinberg

AUGUST 14, 2012

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. They can help create a memorable brand identity. And that’s just the tip of the statistical iceberg!

Airlines 210

Airlines Marketing Statistics comScore 210

Sprout Social

MAY 10, 2019

According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. The same study also found that YouTube’s TrueView ads worked in synergy with TV ads to improve brand metrics like ad recall. 3. Millennials prefer YouTube over TV.

YouTube 111

YouTube Strategy B2B Marketing 111

Convince & Convert

JULY 23, 2012

Other athletes followed by tweeting x-rays and circumventing the media by tweeting their own injury reports. If sports news is about reporting the facts, who is in better position than the guy controlling the dribble to present them? All three are brilliant and have used social and new media to grow their personal brands.

Sports 133

Sports Social Media comScore Tweetdeck 133

Proactive Report

SEPTEMBER 25, 2014

A new report from Pew shows that while the news industry has lost more than a third of its newsroom jobs in traditional media, there are now more than 5000 jobs in digital news. The report covers five aspects of the relationship between social and news: Social Media as a Pathway to News. How Social Media Users Find News.

News 73

News Social Media comScore Reddit 73

Mindjumpers

AUGUST 1, 2012

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook.

Retail 230

Retail Report comScore Brands 230

Social Media Marketing

APRIL 23, 2013

Click image to enlarge ComScore has found that trying to track the "digital omnivore" is a challenge as the archetypical individual moves from device to device. Don''t try this at home: 5 Publishing Tricks That Brands Should Avoid While content marketing gets a lot of play, there''s also a lot of frustration around the industry.

Social Media 165

Social Media Tumblr Authentication Flipboard 165

Proactive Report

APRIL 23, 2010

A study from GroupM Search, M80, and ComScore found that consumers exposed to a brand’s social media content are 2.8 times more likely to search on that brand’s terms. Consumers exposed to a brand’s social media are 1.7

Social Media 74

Social Media comScore Paid Search Yahoo 74

Convince & Convert

MARCH 17, 2016

It’s a reality that your brand should not only be aware of but also embrace. As a brand, it is your responsibility to keep tabs on the content that is generated about you. In fact, a whopping 84% of millennial consumers reported that UGC has an influence on what they buy. This includes video. Why is that? But users don’t.

Video 60

Video UGC Content comScore 60

Jeff Esposito

JUNE 27, 2011

Every month I read countless research reports and blog posts on interesting social media metrics. 41 percent of the companies report that there is no staff dedicated to social media ( Useful Social Media ). One out of every six minutes spent online is on a social network ( comScore ).

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Convince & Convert

JULY 7, 2011

average, based on Comscore’s findings to that effect in May, 2011). was reported by major email provider Epsilon in the first quarter of 2011 as the industry average. You’ve bought some likes from people that ALREADY were fans of the brand because they were on the eClub list. Let’s assume that 23.3%

Press Release 150

Press Release comScore Cost ROI 150

Proactive Report

FEBRUARY 23, 2011

The second is it has to develop a plan that that brings the brand to life in a way that embellishes rather than dilutes is. The massive audience at Facebook helped it take a top-ten ranking for the first time in ComScore’s January survey of the number of unique visitors to U.S. Internet sites and advertising networks.

Social Media 75

Social Media News comScore Strategy 75

Akamai Marketing

FEBRUARY 9, 2011

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Most importantly, what the report says to marketers is INTEGRATE.

comScore 156

comScore Review Klout Marketing 156

Saying It Social

SEPTEMBER 8, 2010

That would be the 20% of internet users whose searches are related to location and according to comScore, in March Google had 14.3 eMarketer reports that consumers force retailers to adopt social strategy. And just who is seeing these listings? billion search queries – 20% of that would represent roughly 2.8

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Laurel Papworth

JANUARY 17, 2010

The company has proven to be more than adept at balancing reporting the news with growing visitors and pageviews. We estimate about $10 million in 2009 revenue and apply a 15-times multiple (higher than other blogs given growth and brand strength) to arrive at a $150 million valuation. from Silicon Alley Insider ).

Social Media 78

Social Media comScore Aggregator API 78

Buffer Social

JULY 27, 2016

If you could travel back in time to when Facebook or Instagram first started grabbing mainstream attention, knowing what you do now about the opportunity they hold for brands, you’d jump aboard, right? And how will it affect the way brands create content on Snapchat? Well, that opportunity is now on Snapchat.

API 40

API Marketing comScore Video 40

Bill Hartzer

FEBRUARY 8, 2010

Across the Internet, in news, blogs, tweets and other social media , millions of people are talking about major brands. This “buzz” can be produced by product launches, ad campaigns, PR events, earnings reports, a single consumer‘s product experience, and many other triggers, even scandals and rumors. billion in paid advertising.

News 109

News Report Social Media Reputation 109

Twist Image

AUGUST 19, 2016

Brands are going to confront a huge challenge as their consumers become more and more mobile. In the past, I have written about the massive chasm that is developing between consumers and brands, as our consumers become more mobile and smartphone enabled. And Your Brand (from March 2016). This should be sobering to brands today.

Mobile 40

Mobile comScore Brands Applications 40

The Realtime Report

AUGUST 28, 2012

By November 2011, comScore reported that 15.2 The Digital IQ Index®: Magazines report released in June by think tank L2 is a study that ranks magazine brands in 11 categories according to their “competence” in adapting to “the increasingly digital landscape.” million U.S. Engagement? Not So Much.

Google 184

Google Engagement comScore Facebook 184