Social Media Strategies Summit

SEPTEMBER 9, 2022

Here are ten brands demonstrating the potential of non-fungible tokens for building awareness , promoting campaigns, and driving sales. According to Hubspot research , 14% of media planners have started using non-fungible tokens in their campaigns, while a further 16% plan to do so for the first time in 2022.

Examples 177

Examples Brands Avatar Authentication 177

Convince & Convert

DECEMBER 6, 2023

They need brands to provide quick and effective solutions to their problems. 51% of Memorable Brands Respond to Customers According to the 2023 Sprout Social Index, over 50% of brands that stand out on social media respond to their customers. Jay Baer created a brand-new report of this key data. Image via Khoros 9.

Social Media 142

Social Media Hubspot Statistics Survey 142

Mindjumpers

JUNE 24, 2011

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. Improve your image.

Company 206

Company Hubspot eBook Diagrams 206

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Today, we have brand mascots faking forbidden romances, sponsored dance challenges and internet beefs over—ironically enough— chicken sandwiches. Building a memorable brand takes some big swings but you have to walk before you can run. What is brand awareness? Our advice?

Strategy 130

Strategy Brands Hubspot Survey 130

Sprout Social

APRIL 17, 2024

A user-friendly chatbot builder enables brands to design chatbots that precisely meet their requirements. Customization and personalization Customization and personalization are important in creating chatbots that match your brand’s voice. It helps you engage with customers, answer inquiries and perform automated tasks.

Hubspot 103

Hubspot Template Templates API 103

Convince & Convert

OCTOBER 9, 2017

” Well, what if I told you that 40 percent of the workforce in most average companies is made up of millennials ? You need to be marketing to this demographic, which means you need to consider marketing on Instagram as a great opportunity to build your brand and generate leads. Hubspot Provides Value through Rich Content.

B2B 157

B2B Instagram Brands Hubspot 157

Social Media Strategies Summit

FEBRUARY 4, 2021

According to HubSpot, 66% of marketers claim social media brought in new leads with as little as spending six hours a week on SMM. Today, the focus will be on Linkedin and how it can help B2B brands. How can you use Linkedin for your brand the right way? Make your LinkedIn page for your company. Why waste the opportunity?

B2B 130

B2B LinkedIn Strategy Brands 130

Writtent Blog

NOVEMBER 24, 2023

You’ve probably heard that blogging can do wonders for your business–improve your SEO, attract more visitors to your website, build trust and brand loyalty, generate more leads and sales, and more. In Part 2, we’ll talk about the fun parts–branding and content creation.

Hubspot 96

Hubspot How To Loyalty Resources 96

Socialized

FEBRUARY 12, 2021

Companies and brands create video content wherever you look, distribute it on its blogs and social media. Your brand will accomplish your marketing goals by well-optimized images. Throughout this article, we discuss why the brand has to be on YouTube. Reason To Be On YouTube as a Brand. Exposure the Brand.

YouTube 100

YouTube Brands Hubspot Overview 100

Sprout Social

AUGUST 22, 2023

In doing so, they have leveled the playing field for brands of all sizes and industries. Within these tools, conversational analytics harnesses the power of customer conversations and discussions by identifying and tracking hidden brand insights. Here is a closer look at the key benefits.

Analytics 84

Analytics Conversation Brands Sentiment 84

Convince & Convert

FEBRUARY 9, 2024

All the big solution providers (Salesforce, HubSpot, Demandbase, etc), and a few new ones, are working to build the all-in-one Sales AI solutions. The difference between sending a prospect a video that mentions their name, company, or specific needs vs videos with no personalization is night and day. But, no one is there yet.

Hubspot 128

Hubspot Meeting Avatar Data 128

Waxing UnLyrical

AUGUST 2, 2018

You are drowning in emails, ads and brand messages – and so are your prospects and clients. Instead of “We are an award-winning catering company” say, “Your guests will be wowed.”. LinkedIn is better for B2B companies that publish thought leadership articles and get recommendations. Guest Post by Monika Jansen. Track results.

Content 124

Content Brands Findability Marketing 124

Sprout Social

JANUARY 11, 2024

These tools create positive experiences and inform brands on how to improve their service. It all depends on your company’s priorities and the scope of the service you offer. The thing is, customer service software is a must-have for modern companies. The thing is, customer service software is a must-have for modern companies.

Software 85

Software Tools Knowledge Base Hubspot 85

Sprout Social

JUNE 28, 2023

With automation tools, companies can target a larger range of customers and prospects across a range of channels. Increased scope and scale of campaigns: Companies can run campaigns on multiple social media channels at once without requiring additional manpower. Customer segments can also be based on past interactions with your brand.

Team 109

Team Hubspot Marketing SMS 109

Buzz Marketing for Technology

SEPTEMBER 26, 2012

According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. So, why aren’t brands able to capitalize on that? Most fans won’t ever come back to a brand’s page unless they feel they have good reason to.

Brands 279

Brands Facebook Guidelines Conversation 279

Buffer Social

AUGUST 23, 2018

To get started, we teamed up with LinkedIn to share with you tried and true tips on how to leverage one of the most valuable online resources for your business: your LinkedIn Company Page. With this simple 5-step strategy your business can accelerate the growth of your Company Page by up to 600 percent. – Company description.

LinkedIn 104

LinkedIn Company Tips RSS 104

Oktopost

APRIL 26, 2021

B2B companies are especially guilty of this — but they don’t have to be. Nicole Votolato Montgomery, Associate Professor of Marketing at the McIntire School of Commerce, University of Virginia agrees: “The number one thing that brands are doing wrong on social media is trying to push product. It’s the same thing with brands.

Engagement 156

Engagement Social Media How To Hubspot 156

Ignite Social Media

OCTOBER 1, 2018

So, which companies are in this space, and how are they executing chatbots successfully? If there’s one B2B brand that’s investing in chatbots, its HubSpot. Hubspot has both a website and Facebook Messenger bot that it uses to capture leads and provide users with more information on its software. B2B Chatbot Examples.

B2B 119

B2B Examples Hubspot Widget 119

Oktopost

JANUARY 11, 2024

Types of Demand Generation Tools While some companies prefer to look broadly at marketing automation, others may choose a tool for a specific purpose, such as sending newsletters. Reporting and analytics Demand generation tools should help you better understand your customers’ behaviors or how your audience perceives your brand.

Tools 62

Tools B2B Hubspot Analytics 62

Audiense

JULY 16, 2018

The evolution of the company/software map from Martech over the last seven years. Consumers spend more and more time on these platforms and it’s only natural that brands want to be there as well. Much more functional marketing. The most influential players. Top 10 chatbot and live chat softwares. LiveAgent Helpdesk. OpinionLab.

Brands 101

Brands Startup Influencer Hubspot 101

Buffer Social

JANUARY 15, 2024

I spoke to leading B2B content marketers (an in-house content director, agency owners, top freelancers, and thought leaders) to find out what they think B2B brands can do to create good content in 2024. " Short thinks brands need to spend more time and resources understanding their audience. Interview them. Learn their language.

B2B 95

B2B Content Syndication SEO 95

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place.

Tools 84

Tools Sentiment Hubspot Price 84

Webbiquity SMM

APRIL 29, 2013

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. To get the full story, download the HubSpot report here. Companies spend, on average, about a third of overall marketing budgets on inbound tactics. •

Report 185

Report Hubspot Marketing ROI 185

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. Every month, HubSpot generates a few leads that turn into clients as a result of this activity.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Sprout Social

OCTOBER 13, 2020

Sprout’s new integration with Microsoft Dynamics 365 rounds out a suite of existing CRM and help desk integrations with HubSpot and Zendesk to help you deliver a unified experience across every interaction. Forward incoming social messages to customer support teams through Zendesk or Hubspot Service Hub to generate automatic service tickets.

Hubspot 101

Hubspot Microsoft Collaboration Team 101

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Discover how to create effective reports and find the best social analytics tool for your brand. Enhance brand awareness. Brand 24, social media analytics tool. BrandMentions.

Analytics 179

Analytics Social Media Tools Price 179

Oktopost

APRIL 9, 2024

Novel formats, channels, and technologies like TikTok and ChatGPT are now driving forces behind buyer interest, opening up new ways for B2B brands to raise awareness about their products. Demand generation is a strategy that seeks to create new potential customers by increasing brand awareness and interest in the solutions you provide.

B2B 62

B2B Marketing ROI Hubspot 62

Oktopost

MARCH 26, 2024

In a world where authenticity, transparency, and efficiency are not just valued but expected, direct communication between brands and their customers is the heartbeat of modern-day business. It adds a message button to your Company page and an inbox to the admin center, so page admins and super admins can view and respond to members directly.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? What Defines an Ecommerce Brand in 2022? A strong brand has an active community of consumers.

Strategy 52

Strategy UGC Brands Apparel 52

agora pulse

SEPTEMBER 28, 2017

Social media spam can damage your brand’s reputation, so we’ve delved deeper into how you can avoid it. If you manage an Instagram account for your brand, then there’s no doubt you’ve used hashtags to increase your reach and gain new followers. Don’t automatically follow people. Cut down on the #hashtags. And that’s fine.

Social Media 120

Social Media Brands How To Review 120

Buffer Social

SEPTEMBER 5, 2023

All three now work at a senior level at companies known for their top-notch social media strategies. These individuals also provide strategic direction, manage their social team, and report on quantitative and qualitative metrics vital to their company. Here is their advice for someone looking to grow in the field.

Social Media 90

Social Media How To Skills Hubspot 90

Buffer Social

JANUARY 22, 2024

A new frontier for influencers and brands on LinkedIn LinkedIn hasn’t been the place to go “just to get a job” in a long time. He shared that he’s started to work with brands on sponsored content on LinkedIn and had more inquiries from companies interested in partnering with him on sponsored posts and newsletters. 

Social Media 101

Social Media Authentication LinkedIn B2B 101

The Realtime Report

JULY 26, 2019

Many companies simply can’t afford to partner with a digital marketing agency. This doesn’t mean that these companies should ignore marketing or advertising until they have the capital needed to bring in an agency to help them, though. What’s more, Google and other search engines typically won’t index brand new sites.

Small Business 161

Small Business Tips Marketing Hubspot 161

Buffer Social

SEPTEMBER 11, 2023

This is your street credibility and personal brand all rolled into one. Thanks to that hard work and consistency, I've established a personal brand grounded in credibility and respect, and grown my follower count to 45,000. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

LinkedIn 113

LinkedIn Tips Skills URL 113

Sprout Social

AUGUST 28, 2023

Companies are investing in these tools to get more out of their efforts. According to our 2023 State of Social Media Report , 97% of business leaders agree that AI and machine learning (ML) will enable companies to analyze social media data and insights more effectively and use it to improve their overall marketing efforts.

Team 87

Team Tools Marketing Hubspot 87

Ignite Social Media

AUGUST 30, 2019

Moreover, YouTube is a key channel for brands given its SEO benefits as a Google company, and 96% of 18-24-year-olds and half of internet users over 75 using it. These may include brand identifiers, product descriptors, and additional keywords. Up to 10 relevant tags related to your video content.

YouTube 142

YouTube Hubspot Video Influencer 142

Sprout Social

JULY 14, 2023

Research by Freshworks showed 72% of leaders believe that by aligning their sales and marketing functions, they can boost brand performance. Brands like Superoffice are already seeing the benefits of alignment on their bottom line with a 34% increase in revenue following integration.

Collaboration 77

Collaboration Marketing Team Hubspot 77