Hootsuite

NOVEMBER 2, 2022

Pro: It’s great marketing for your brand. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand. Expectations can fluctuate from creator to creator and from brand to brand.

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Brands Collaboration HootSuite Influencer 96

Hootsuite

OCTOBER 27, 2022

But, only 49% of customers say companies provide good customer service. 1 in 3 customers (32%) will leave a brand forever with one bad customer service experience. Many brands are using these tools to talk to more customers online: Conversational AI chatbots. 92% of people seek out information on a brand on social media.

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Conversation Brands FAQ Survey 98

Hootsuite

MAY 15, 2023

How do you keep marketing messages, branding, and customer experience consistent with, quite literally, so many cooks in the kitchen? Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees. Each of your franchisees on social media.

Social Media 92

Social Media HootSuite Guidelines Marketing 92

Sociallyin Insider Blog

JULY 9, 2021

In our current digital age, being the company to create and publish the best content carries a lot of weight. 17 EPIC CONTENT MARKETING EXAMPLES TO BOOST YOUR BRAND. How Using Multiple Content Marketing Examples Can Boost Your Brand Name. What We Can Learn from Content Marketing Examples Successful Brands Use.

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Examples Brands Content Marketing 93

Hootsuite

NOVEMBER 28, 2022

That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. But Reddit isn’t the best place for every company. You can stay in stalker mode by just reading, or create a branded account to directly engage with users. Host an AMA.

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Reddit Brands Meme Forums 100

Hootsuite

MAY 1, 2023

Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines. Higher-quality content: Clear workflows ensure your content is accurate, up-to-date, and offers the best possible reflection of your brand. It’s seriously easy.

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Template Templates Social Media Tips 134

Hootsuite

MAY 31, 2023

Are you a Hootsuite user? Try OwlyWriter AI to get social media-optimized captions for any network directly in your Hootsuite dashboard. Try using prompts like: Create a three-month social media strategy for an organic snack company. The company is active on Twitter, Facebook, TikTok, and Instagram. ChatGPT can help.

Social Media 140

Social Media HootSuite How To URL 140

Hootsuite

MAY 29, 2020

As our blog from 2019 reported, employees of a company tend to have 10 times more followers than the company itself. And while only about 2% of employees reshare their company’s social posts, they are responsible for 20% of overall engagement. Even more people trust a company technical expert (65%). Engage employees.

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LinkedIn HootSuite Skills News 140

Hootsuite

NOVEMBER 28, 2022

Brand advocates help you connect with potential customers and cut through the noise online. A social media advocacy strategy turns your biggest fans into brand advocates. A brand advocate is someone who loves your brand so much that they choose to voluntarily promote your products or services on their own social media channels.

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Social Media UGC How To HootSuite 122

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). With the right tools and knowledge, you can track dark social mentions and shares to find where people talk about your brand, what they’re saying, and how to reach new audiences. You text your partner a pic of the chocolate bar you want from the store.

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HootSuite URL Analytics Forums 120

Hootsuite

SEPTEMBER 24, 2022

On National Day for Truth and Reconciliation, it’s important for Indigenous people (and, frankly, for non-Indigenous people) to see businesses and brands honour those who lost their lives through the 165-year program of assimilation. What role should brands play on social media on September 30? View this post on Instagram.

Communities 99

Communities Brands Instagram HootSuite 99

Hootsuite

FEBRUARY 24, 2023

Hootsuite does everything Social Studio does and more for a fraction of the cost. Plus, Hootsuite has a free Salesforce integration and many customer relationship management (CRM) tools to make your migration painless. Hootsuite offers all the most popular Salesforce Social Studio features and more. 1 Social Media Tool Create.

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HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

NOVEMBER 24, 2022

Slashing prices to make sales cuts straight into their bottom line — and with limited marketing budgets and resources, competing with big brands takes courage, insight, and creativity. For Pantee, sustainability isn’t a buzzword or trend to jump on; the brand was founded with this purpose at its core. What is Pantee? The results.

Campaign 89

Campaign Brands Fashion HootSuite 89

Hootsuite

MAY 18, 2023

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. hootsuite working from home in style #wfh #smm #socialmediamanager #corporatemillennial ♬ original sound – Hootsuite Why is short-form video so popular? What is short-form video?

Video 112

Video HootSuite How To UGC 112

Hootsuite

MAY 20, 2021

The social messaging phenomenon has completely transformed the way people interact with brands—and ever since the pandemic pushed people toward digital channels for all their social and business interactions, the messaging trend has only accelerated. Sparkcentral by Hootsuite is the perfect solution for our messaging-first strategy.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Convince & Convert

OCTOBER 9, 2017

” Well, what if I told you that 40 percent of the workforce in most average companies is made up of millennials ? You need to be marketing to this demographic, which means you need to consider marketing on Instagram as a great opportunity to build your brand and generate leads. Hootsuite Shows Off the Folks Making the Sale.

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B2B Instagram Brands Hubspot 158

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Brand loyalists.

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Hootsuite

JUNE 24, 2020

And the risk of sending out content that is off-brand or low-quality also decreases. . You spend a lot of time crafting a social media marketing strategy that works for your brand. And when created efficiently, a social media approval workflow will help maintain the quality of the content your brand publishes on its social channels. .

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Social Media HootSuite How To Template 145

Hootsuite

SEPTEMBER 8, 2020

Customers expect to be able to reach out to brands on social channels for help—and get a quick reply. It’s simple: People want brands to offer social customer support. 83% of people expect companies to respond to a social media question or complaint within a day. 57% of consumers said customer service increases brand loyalty.

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Social Media HootSuite Issues Team 145

Hootsuite

JANUARY 13, 2022

Increase brand awareness on social media. Use an online scheduling tool that has a best time to publish feature (we might be biased, but Hootsuite is pretty good!) Hootsuite’s Best Time to Publish feature recommends optimal times to post on each of your social networks. Your brand’s tone (more on this below!).

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Social Media HootSuite Hashtag UGC 145

Koka Sexton

JANUARY 19, 2017

I worked at the front desk of a software company. LinkedIn was the most rewarding, challenging and career accelerating company I had ever been a part of. I’ve taken a new role at Hootsuite as an Industry Principal for Social Selling. Hootsuite launched in December 2008 and I started using the platform on Jan.

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HootSuite Social Networking LinkedIn Curation 40

Idaconcpts

FEBRUARY 15, 2013

The use of smartphones among consumers continues to grow as they continue to use apps for purchasing goods and services and search for different brands. With the growth of smartphones, companies are focusing to increase their brand visibility and sales through smartphone apps. It’s available for iOS and Android.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Social media listening tools like Hootsuite Streams are a great place to start when it comes to monitoring.

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Social Media Sentiment HootSuite Analysis 102

Hootsuite

MAY 21, 2020

For example, you might want to know about: Brand mentions (with or without direct tagging, aka @mention). Social media monitoring helps you track key social metrics like brand awareness and social share of voice. This could from engaging a happy customer to shifting your brand positioning strategy. Relevant hashtags. Talkwalker.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Hootsuite

SEPTEMBER 6, 2023

List what brands you’ve worked with, which platforms you’ve used, and brief details about their followings. If you can throw in a concrete, numerical achievement (for example, “I increased this brand’s Instagram follower count by 5%,” or “I doubled engagement rate on TikTok for this brand in three months”), even better.

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Hootsuite

SEPTEMBER 21, 2023

A vanity metric is a social media metric that looks impressive at a glance but doesn’t necessarily indicate a company’s overall success in reaching its goals. In the words of the all-mighty Hootsuite glossary : A vanity metric is an analytics item that can be measured but is not a signifier of real return on investment. Trust us. )

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Metrics Examples Marketing HootSuite 107

Hootsuite

JANUARY 31, 2024

Source After about a week, I checked the performance of this post in Hootsuite Analytics. I based my thread on a blog post I wrote for Hootsuite. For starters, the account I mentioned (Hootsuite) didn’t interact with it, which is totally understandable. Source I analyzed this post’s performance using Hootsuite Analytics.

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HootSuite Metrics Engagement Feed 78

agora pulse

JANUARY 9, 2019

Finding the right social media management tool isn’t easy– especially when you are merging teams and creating a brand new strategy. Yet that’s exactly what Siemens Gamesa , a renewable energy supplier, had to do when the wind power business Siemens merged with the wind energy company Gamesa in 2017.

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Energy Company Social Media Management Analysis 114

Hootsuite

SEPTEMBER 23, 2022

Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. Eileen Kwok, Social Marketing Coordinator at Hootsuite thinks it’s absolutely crucial to “have a good understanding of what language speaks to your target audience. Write to the reader.

Social Media 145

Social Media Tools Tips HootSuite 145

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. 90% of brands have a business account on Instagram, which means that this platform is really the center for building a successful brand.

Instagram 86

Instagram UGC Brands Hashtag 86

Hootsuite

JUNE 16, 2021

The Hootsuite social media team’s current strategy is to just post to the main feed 2 to 3 times each week, and to Stories 2 to 3 times a week. Try out our free content calendar template , or play around with the Hootsuite Planner tool. — Hootsuite (@hootsuite) June 10, 2021. Source: Hootsuite.

Social Media 145

Social Media HootSuite Statistics Template 145

Hootsuite

APRIL 12, 2021

At the same time, it allows employees to showcase their company pride and industry expertise. A social media employee engagement strategy is a plan that outlines how your employees can amplify your brand’s visibility on social media. Hootsuite surveyed employees and learned that different teams wanted different social resources.

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Engagement Social Media Strategy Tools 139

Hootsuite

DECEMBER 7, 2022

Finally, apps like Hootsuite Streams can add even more power to your Twitter search arsenal. from:hootsuite Searches tweets from the Hootsuite account. to:hootsuite Searches all tweets written in reply to the Hootsuite account. hootsuite Searches for Twitter mentions of the Hootsuite account.

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Twitter HootSuite Airlines Mobile 115

Hootsuite

MARCH 28, 2022

Companies like Shopify , Google , and Amazon have all been targeted, and unfortunately, Hootsuite isn’t immune either. Recently, we’ve had an influx of reports about scammers preying on potential candidates by impersonating Hootsuite recruiters and hiring managers. Please note that Hootsuite recruiters do not use this platform.

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HootSuite How To Applications Committee 99

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? Save time and easily promote your brand with a professional design. Establish and reinforce brand awareness.

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Engagement UGC Facebook HootSuite 110

Hootsuite

MARCH 15, 2021

If someone mentions your name in conversation, maybe your curiosity is piqued a little — but you should be more than a little curious when it’s your brand that’s getting Twitter mentions. Twitter mentions are a key way customers interact with brands on the platform. You will get a notification for each new mention your brand gets.

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Twitter HootSuite Notification Analytics 145

Hootsuite

JANUARY 22, 2020

Without an active presence, your company may be forgotten, lose customers to competition—or worse, look neglectful. More than 40% of digital shoppers use social media to research new brands and products. That includes keywords, hashtags, mentions, and messages for your brand and competitors. Mentions of your product or service.

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Social Media HootSuite Template Templates 145