Convince & Convert

AUGUST 29, 2012

Fairmont Hotels and Resorts recently rolled out a Facebook contest in coordination with ePrize called Everyone’s An Original Personality that matched fans up to their lifestyle interests to help define their travel personality. Johnson says this additional insight ensures every experience with their brand is an original one.

Hotels 125

Hotels Facebook Travel Transportation 125

Techipedia: Tamar Weinberg

MARCH 4, 2010

Did you know that there are other hotels beyond the Hyatts, the Hiltons, the Omnis, the Sheratons, and the Marriotts of the world in NYC? When you go to a conference in Manhattan, you probably seek out hotels that you’ve also heard of. How does one small hotel possibly compete with these hotel franchises?

Hotels 245

Hotels Social Media Communities Discount 245

Pixlee

JULY 30, 2019

Food and travel are blossoming as digitally native millennials prioritize experiences over belongings. Learn how these up-and-coming travel and food influencers built niche communities of followers who are passionate about experiences and see what marketers stand to learn from their success. . Jen Morilla. Luisa Ruocco.

Travel 66

Travel Influencer Delicious Authentication 66

Sprout Social

SEPTEMBER 12, 2022

Agencies may offer this in a variety of ways—it may fall under social media management , or under a dedicated community management service. 9 stellar social media management agencies for your brand. Narrowing down which ones are right for you, your team and your brand can feel like a challenge. Full Blast Creative.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

Sprout Social

MARCH 21, 2022

Like Stories Highlights , Guides let you repurpose and curate content from your brand, your partners and your community. You can use them to introduce the people behind your brand and share content from creators. You can use them to highlight your products or products from a brand or creator you partner with.

Examples 103

Examples Instagram How To Curation 103

Likeable

JUNE 29, 2021

Over the past decade or so, it has become clear that consumers want to spend their money with brands that take a stand on social issues. Thousands of brands, along with social media platforms like Facebook and TikTok themselves, have stepped up to the challenge and ramped up their Pride Month initiatives on social media.

Campaign 86

Campaign Travel Hotels Film 86

Pixlee

APRIL 8, 2019

Whether your brand is selling products intended mainly for pets or not, attracting this potential audience to your company could unlock hidden revenue that your brand would otherwise miss. How can your brand appeal to these paw-rents? Brands Who are Winning with Pet Lovers. Kimpton Hotels. Isle Surf & SUP.

Hotels 72

Hotels UGC Brands Travel 72

Later

NOVEMBER 5, 2020

Content pillars are 3 to 5 topics your brand will consistently discuss, amplify, and create content for on social media. When Christina first started her business, she was primarily focused on travel and lifestyle. As her community grew, she was able to incorporate social media and entrepreneurship pillars into her overall strategy. .

Social Media 112

Social Media Strategy Hotels Content 112

Pixlee

OCTOBER 30, 2019

Online travel agencies (OTA’s) were extremely innovative in their genesis, but now, their user experience is starting to fall short. Amazon is one of the most relevant brands to millennials in America today by creating one of the stickiest and straightforward checkout processes. Simplifying the Checkout to Increase Conversion.

Travel 45

Travel Discount Compete Price 45

Pixlee

JUNE 13, 2019

Pride, which began in the wake of the Stonewall Riots against police discrimination towards the LGBT community in New York, has evolved since 1970. As the movement for equal rights and protections has matured and gained support, brands and organizations alike have moved towards showing their support for the LGBT community.

Brands 61

Brands Hotels UGC Apparel 61

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. 33% switched hotels.

Travel 40

Travel Class Social Media Hotels 40

Sprout Social

JULY 6, 2022

Brands looking to participate in trending topics need to be timely but conscious of the brand’s values in the process. Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers. Travel and Tourism. Consumer Goods. Healthcare.

Twitter 106

Twitter Tourism Travel Education 106

Likeable

JANUARY 10, 2022

An example of this is our recent docuseries with Hilton, called “Extending Our Stay,” which educates and spreads awareness of Hilton’s values regarding sustainable travel. In addition to living on Hilton’s social channels, the videos from the docuseries were shown to attendees of the COP26 conference at Hilton hotels in Glasgow last fall.

Social Media 109

Social Media Content How To Hotels 109

Pixlee

APRIL 11, 2017

projected to reach $523 billion within the next five years, digital marketing has become a focus point of all forward-thinking brands. These brands are looking to optimize website ads, SEO campaigns and more – anything to give them an edge over the competition. Branding is a communication of a company’s core values.

Brands 42

Brands Hotels Travel Airlines 42

Audiense

MAY 10, 2016

Airbnb was recently awarded as the Most Meaningful Brand by The Drum and Havas Media Group in The Drum’s Marketing Awards. We spoke to Holly Clarke, Airbnb’s EMEA Marketing Manager to get an understanding of how they run their social media, and what it takes to be a meaningful brand. H: Storytelling is at the heart of everything we do.

Brands 103

Brands Hosting Hotels Campaign 103

Keyhole.co

NOVEMBER 19, 2023

Target Audiences: For brands with target audiences made up of teenagers and young adults, make Snapchat a focus. Take the story of Delta Hotels and digital strategist Mike McCready as an example. The team then selected almost 100 people to blog and post about their travels in the Baltic nation. billion users. Domino’s Pizza 2.

Template 52

Template Templates Examples Social Media 52

Pixlee

APRIL 11, 2017

projected to reach $523 billion within the next five years, digital marketing has become a focus point of all forward-thinking brands. These brands are looking to optimize website ads, SEO campaigns and more – anything to give them an edge over the competition. Branding is a communication of a company’s core values.

Brands 40

Brands Hotels Travel Airlines 40

Social Media Marketing

MARCH 29, 2013

As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging. The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views.

Engagement 167

Engagement Video Brands comScore 167

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. From the beauty to travel industry, Black content creators have spoken out about tokenization, unfair pay, and microaggressions when collaborating with brands. A busy woman, indeed. Because I can’t relate.

Influencer 65

Influencer Travel Marketing Instagram 65

Buffer Social

JUNE 2, 2023

Recently, I’ve undertaken a much bigger project that will likely span a few years – I bought a plot of land with a house in Sri Lanka and plan to transform it into a boutique hotel. I’m in the process of conceptualizing the brand and preparing for construction, scheduled to begin in September.

Travel 76

Travel Project Team Meeting 76

Waxing UnLyrical

AUGUST 10, 2016

Travel and hospitality shoppers might want to get a virtual tour of the hotel before booking a week long vacation. That’s why a lot of brands leverage user generated content (UGC). Candid photos from your community or brand influencers resonate more with consumers than glossy, photoshopped ads because they feel real.

Content 100

Content UGC Loyalty Hotels 100

Buffer Social

MAY 25, 2017

Being featured in the search results or in the Explore section of your target audience can help to expose your brand to people outside of your follower base. That said, a hashtag could have few posts also because it is used only by a niche community. This makes it a great choice if that’s the community you want to reach.

Instagram 109

Instagram Hashtag How To Hotels 109

Bill Hartzer

MAY 26, 2010

Since so many people are gathering to share ideas, and concepts through social media, it is important for businesses to monitor how their brand is being handled through the various social media channels. What is needed are powerful methods, and tools to track your brand in the social media paradigm.

Cymfony 152

Cymfony Social Media Tools SM2 152

Twist Image

MAY 9, 2012

The Canadian Marketing Association 's 2012 CMA Summit is happening next week (May 16th - 17th, 2012 at the Westin Harbour Castle Hotel in Toronto, Ontario). Bryan Pearson - President and CEO of LoyaltyOne will officially launch his brand new business book, The Loyalty Leap. your brand or agency still struggling to catch up?

Engagement 93

Engagement Banking Loyalty Hotels 93

agora pulse

JANUARY 18, 2017

I talked to Lauren Burton, Social Community Engagement Lead for Sage about Sage’s decision to choose Facebook Global pages. We have a very active social media presence and to create pages for each of the counties I felt would dilute the brand and create a lot of unnecessary work. Lauren Burton – Sage.

Facebook 60

Facebook Hotels Communities Examples 60

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. To avoid the long hold times for a customer agent please consider using our self-service options on United.com or calling back later if you’re not traveling in the next 72 hours.

CSR 128

CSR Airlines Loyalty Hashtag 128

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. To avoid the long hold times for a customer agent please consider using our self-service options on United.com or calling back later if you’re not traveling in the next 72 hours.

CSR 127

CSR Airlines Loyalty Hashtag 127

Sprout Social

JULY 18, 2023

New generations of consumers choose social as their communication channel of choice, and turn to their favorite networks to plan everything from their next restaurant reservation to a complete travel itinerary. Keep reading for actionable tips from hospitality brands taking customer satisfaction to the next level on social.

Social Media 98

Social Media Brands Hotels Loyalty 98

Almost Savvy

MARCH 25, 2010

Brand new laptops, mobile devices, and cameras of every variety. This applies to conferences, travel, everyday running around town. The hotels right downtown aren’t cheap and get booked early, so keep that in mind. It can be much more affordable than the hotels. Buses and shuttles are plentiful if you don’t.

Hotels 160

Hotels Conference Transportation Eventful 160

Later

SEPTEMBER 1, 2019

Brands are starting to think creatively outside the box — reposting and sharing their fans’ photos, videos, and stories with a strong strategy in hand. And Instagram is making it tons easier for brands to jump on board. . Some brands (usually commerce brands!) A super-strong branded hashtag! .

Curation 68

Curation Feed Feedly UGC 68

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Building a loyal fan base and community around your brand.

UGC 60

UGC Content Instagram Hashtag 60

Writtent Blog

MARCH 10, 2014

What if you’re trying to make a startup seem like a bigger, more well-established brand? We’ve picked some of our favorites, with an eye toward including brands that succeeded for their clients in the face of a massive challenge: 1. What they did right: Publitek transformed Energy Micro into the definition of a brand publisher.

Content 85

Content Marketing Energy Case Study 85

ProBlogger

APRIL 16, 2018

Tools and Techniques for Blogging While Travelling. How can you balance blogging while traveling for work or vacation? And our brand new course, 31 Days to Build a Better Blog which is all about giving you a 31 different activities that you can do to improve your blogging. A great question, Carmen.

iPad 52

iPad Tools Travel Mobile 52

Later

DECEMBER 11, 2020

Guides are a brand new way to share and consume content on Instagram. 7 Creative Ways Brands Can Use Instagram Guides . Travel Guides. In a few simple steps, you can curate an Instagram guide dedicated to your own products or a collection of products from other brands and small businesses. . 5: Travel Guides.

Instagram 86

Instagram Brands Curation Small Business 86

Sprout Social

JULY 6, 2022

For brands who want to take advantage of Facebook’s large audience and opportunity for maximum visibility, it’s important to know when your audience is most active, especially for your industry. With 71% of consumers using social more than they have in years past, brands and marketers need to meet their audiences where they are.

Tourism 115

Tourism Facebook Travel Education 115

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Videos that have a completely unplanned “wow&# element to them definitely travel far in social circles. These videos can be very basic, from how to tie a tie , to more complex videos with multiple steps, such as skipping out on room service to make a gourmet dinner in a hotel room. Candy Soap , anyone?

Video 236

Video Flash Mob YouTube MySpace 236

Sprout Social

MAY 8, 2023

Number of engagements represents total engagements a brand received on the specific channel during that hour time frame. News travels quickly, and the best times to post on LinkedIn for the media and entertainment industry are Wednesdays at 11 a.m. Are you looking to keep a pulse on sentiment and brand health? seven days a week.

LinkedIn 110

LinkedIn Tourism Travel Education 110