Remove search-engine-optimization
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Pinterest for Business: How to Go Beyond Pretty Pins and Engage More Customers

agora pulse

Now, as director of Contentworks Agency , I am now working with several big brands on their Pinterest marketing, and things have changed. Content creators must write SEO optimized captions, including searchable keywords. This shows you what users are searching for, so you can tailor your content accordingly. For example: .

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Demand Generation vs. Lead Generation: Comprehensive Comparison

Oktopost

Demand generation involves an array of techniques used to enhance the exposure of your brand. It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. . Slideshares.

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The Small Wins From Social Media

Twist Image

Big brands are trying to make big moves in social media. There is an arm''s race - of sorts - for brands to reach a million fans (or more) on Facebook. Some of the more advanced brands are ditching the like in favor of sharing. It''s bigger than simply monitoring who is saying what about these brands.

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Creating a marketing strategy

Koka Sexton

I’m not much of a brand marketer. I understand that there are companies that have brand markers as roles but in a startup space in a small midsize company space you really shouldn’t be focusing on brand marketing unless your user growth is off the charts. Brand marketing.

Strategy 103
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Book Review: Optimize

Webbiquity SMM

That’s clearly good for searchers, as search engine results have become more relevant and useful. But it’s also good for marketers, as it forces a focus on understanding buyers and providing them with value rather than manipulative gaming of search algorithms.

Review 190
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265
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30 Proven Small Biz Content Marketing Tips

Writtent Blog

Some examples of storytelling in your content marketing include: your website’s About page (and Bio sections of social media profiles) client success stories and case studies press releases coverage of live events 5. Curate and comment on the best content. Hot trends 6. Creating content 9. Write and ask for guest posts.

Tips 98