Koka Sexton

JANUARY 14, 2013

I don’t know if anyone can claim to have created or invented “social selling” even though I was a part in creating Social Selling University , I know I didn’t invent the term. Books like Sales 2.0 Best-in-Class sales reps (reps that deployed social selling) companies saw a 16.3% ” Peter F.

B2B 92

B2B Social CRM LinkedIn Class 92

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. The way to do this practically is to borrow a technique from social media and use tagging. and hope for a.02 through a new channel.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Convince & Convert

AUGUST 24, 2010

For every vote you cast for the keynote at South by Southwest featuring me and Amber Naslund , we’ll donate $1 of our book advance to Make-A-Wish Foundation ®. We’ll have Facebook page and other promotional stuff about the book online soon – including pre-ordering capabilities. “ Your Content Stinks!

Social CRM 111

Social CRM Consultant MySpace Social Media 111

Webbiquity SMM

JANUARY 2, 2013

Social CRM is still confusing. Only 16% of companies say they currently have a social CRM system in place. 21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” iMedia Connection ). eMarketer ).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Check out Phil’s blog too ) Your new book The Next Wave of Technologies deals with how organizations can adopt and adapt to new processes and advances.

Social Media 116

Social Media Strategy Consultant ROI 116

Convince & Convert

MAY 12, 2010

One of our favorites is Green Eggs and Ham by Dr. Seuss (another great book is I Had Trouble in Getting to Solla Sollew- you think YOU have problems? Dr. Seuss has a brilliant knack for illustrating life’s great lessons in his books, so I get as much from the books as my son does. I can recite that book by heart.

Consultant 121

Consultant Social CRM MySpace Social Media 121

Convince & Convert

JUNE 7, 2010

This is the overarching theme of Zappos CEO Tony Hsieh’s new book Delivering Happiness, a Path to Passion, Profits, and Purpose. The book is presented in three sections. He writes in a breezy, accessible, invigorating style that makes Delivering Happiness the rare business book that is also a genuine page turner.

Social Media 119

Social Media Strategy Review Consultant 119

Convince & Convert

SEPTEMBER 22, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. And, you need to start unifying your content strategy across all channels. How can I help you?

Social Media 135

Social Media Strategy Social CRM Consultant 135

Convince & Convert

JULY 20, 2010

I've been asking co-workers for suggestions on books/articles about content strategy. Lots of great resources out there – books, blogs and more. Joining the LinkedIn group now. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 139

Social Media Strategy Consultant Blogger 139

Convince & Convert

JULY 5, 2010

I’m on vacation in the great white north for a couple weeks, trying to spend a little time with the family and get The Now Revolution (my new book with Amber Naslund ) finished up. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Community building 116

Community building Social CRM Consultant Posterous 116

Convince & Convert

AUGUST 16, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Newsletter 114

Newsletter Social Media Alltop Social CRM 114

Koka Sexton

MARCH 2, 2011

Why does social media matter to sales people? Social media marketing grew 50% in 2010 to $1.2 billion, and analysts predict that 2011 is the “ year of social integration ” for businesses. Social CRM has crested as the new and understood platform for sales and customer service. 4 Steps to Building Your Future.

Training 66

Training Social Media Social CRM Education 66

Convince & Convert

MARCH 10, 2010

Her design very much adds to the invigorating nature of this book. I’m looking forward to an all-new group of Twitter 20 interviews in the coming months, and hope you’ll be right there with me – tuning in, asking questions, and telling your friends. I think this book perfectly captures this exhilarating moment in time.

Social Media 116

Social Media eBook Strategy Social CRM 116

Convince & Convert

AUGUST 2, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Facebook 121

Facebook Social CRM Consultant MySpace 121

Convince & Convert

FEBRUARY 15, 2010

a vote for integration) [link] [link] Josh Shua Peters RT @jaybaer: Why is your email and social media being handled by different people? (a a vote for integration) [link] [link] Sumo Group Great article Jay – as always. You are becoming one of my favourite bloggers! How can I help you?

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

JUNE 24, 2010

link] sadie harris 3 Ways Infomercials Can Inspire Your Social Media [link] [link] sadie harris 3 Ways Infomercials Can Inspire Your Social Media [link] [link] Social Tech Book RT @jaybaer: 3 Ways Infomercials Can Inspire Your Social Media [link] [link] nateriggs Hey – I knew both of those guys! Be patient.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Convince & Convert

JUNE 11, 2010

Sometime around next February (in time for SXSW), you’ll be able to hold in your hands, ponder on your Kindle, show off on your iPad, and maybe even listen on your headphones to a new book from me and my pal Amber Naslund. Scott’s book “ UnMarketing &# is out this Fall. It will be a must-read) We Want You! I know it.

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

JUNE 17, 2010

There is no real benefit to having more Twitter followers per se, just a potentially bigger group of people with whom you can interact in pursuit of a more definable goal. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. Very helpful post, Jay. How can I help you?

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

JULY 27, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

FEBRUARY 11, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Social Media 113

Social Media Strategy Apple iPhone 113

Convince & Convert

MAY 13, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. I love your quotes and they are spot on! Thank you so much for sharing! How can I help you?

Social Media 151

Social Media Strategy Social CRM Consultant 151

Convince & Convert

FEBRUARY 24, 2010

Power, Risk & Accountability Today, I gave a presentation to LEAD San Diego, a group of Southern California business leaders. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Compete 115

Compete Conference Organization Social CRM 115

Convince & Convert

APRIL 13, 2010

Tell me in the comments who influenced you and why, and you could win a copy of the uber-classic book “ How to Win Friends and Influence People. 10 books are up for grabs. Robert Kiyosaki awoke the inner entrepreneur in me and his book and words lead to my venture into internet marketing. Dale Carnegie Wisdom 2.0

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

JULY 26, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

APRIL 6, 2010

You may have some overlap (especially with Facebook and Twitter), but consumption of status updates and consumption of blog posts and email newsletters are meaningfully different activities, and attract different groups of fans. What do you think? Worth a try? How can I help you?

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

FEBRUARY 19, 2010

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. How can I help you?

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Great thoughts, Laura!

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

JULY 15, 2010

Take a look at the Social Media Responsibilities Worksheet we use at the Flint Group. Social Media Responsibilities Worksheet What are your thoughts or comments? Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 140

Social Media Consultant Strategy Organization 140

Convince & Convert

AUGUST 19, 2010

Simon RT @JamieCrager: Email, Blogging, Social Sharing by @jaybaer [link] RT @HowellMarketing: @MarisaCorser @cargillcreative [link] Abbi Siler RT @dscweb: Story of small biz helping customers share experiences thru soc media from @jaybaer Very cool [link] #smallbiz [link] Joel Book RT @jaybaer: The 3 Amigos: Email, Blogging, Social Sharing.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

FEBRUARY 23, 2010

link] > @jaybaer [link] Stephanie Wonderlin Is Your Social Strategy Proactive or Reactive? When applied to the area of Social CRM, we see the majority (+90%) of activity as reactive (social monitoring)– very focused on the service-side. – [link] (via @jaybaer) randyx123 I like your post Jay.

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

FEBRUARY 10, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

MAY 5, 2010

jaybaer profiles @janenation: an online community w/Purpose and a Plan [link] [link] Stefan Pollack Profile of fellow #Worldcom PR Group partner's @janenation by @jaybaer Online Community With Purpose and a Plan [link] [link] Mixpo RT @jaybaer Is this the future of ad agencies? How can I help you?

Social Media 125

Social Media Case Study Strategy Study 125

Convince & Convert

MARCH 25, 2010

Social media statistics and reporting, without the hassle. link] [link] Chris Book RT @jaybaer: A Social Media Scoreboard That Works [link] [link] Lynn Sheka RT @arikhanson Interesting… RT @jaybaer: Yea! Social media statistics and reporting, without the hassle. How can I help you?

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

FEBRUARY 5, 2010

The background pattern in #2 reminds me of the album cover from Tommy by the Who – overall, a decent effort but it will always play second fiddle to Quadraphenia in my book. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

APRIL 20, 2010

That group used 3,126 different search terms to get here. The most popular search phrase – “ social media strategy &# brought 837 visits, and 2,654 search terms were used by just one visitor during the month. link] [link] SEM Does Your Blog Have a Long Tail? link] [link] SEM Does Your Blog Have a Long Tail?

Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

MAY 27, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Consultant 122

Consultant Metrics Social Media Social CRM 122