Sprout Social

JANUARY 11, 2024

That’s where metrics come in. From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it.

Brands 110

Brands How To Sentiment Metrics 110

Keyhole.co

APRIL 18, 2023

At the same time, a team of experts are losing their sleep monitoring hundreds of metrics at once. We’ll also give you ample reasons to be serious about monitoring Instagram metrics other than the usual numbers. What are Instagram metrics? Lay a foolproof strategy: Instagram metrics can inform a brand’s content strategy.

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Metrics Instagram Hashtag Sentiment 52

Keyhole.co

APRIL 26, 2023

You can’t bear to ignore these metrics because they essentially help you chart your growth on TikTok. Before we tell you what metrics you should focus on, let’s start with the fundamentals. TikTok analytics are metrics that depict the success of a TikTok account. What is TikTok analytics?

Metrics 52

Metrics Analytics Tools Overview 52

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. Both the placement formats and the metrics by which you will evaluate effectiveness depend on this choice.

Metrics 52

Metrics Influencer Campaign CPA 52

Keyhole.co

MARCH 14, 2023

For one, monitoring sentiments around your brand t o oversee your overall brand health , as well as track web mentions. A unique and helpful feature that Iconosquare offers allows you to compare influencers based on follower and engagement metrics. A lso, y ou’ll be able to categorize posts by sentiments. Price: Custom 11.

Metrics 52

Metrics Analytics Instagram Tools 52

Meltwater

SEPTEMBER 26, 2019

What is Sentiment?Sentiment Sentiment was designed to provide helpful insights into how the media coverage an organization receives has been perceived by their audience. These metrics are used to help understand… Read More >>>.

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Sentiment Metrics Organization 60

Keyhole.co

FEBRUARY 3, 2023

So you can’t just rely on shallow metrics and decide whether your current Instagram marketing strategies are working in your favor. This blog will reveal the top social media metrics that can help you make data-driven decisions. Track your Instagram account with Keyhole Top must-track Instagram metrics Hold on a bit!

Metrics 52

Metrics Analytics Instagram Hashtag 52

Webbiquity SMM

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

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Metrics Marketing Class ROI 195

Sprout Social

JANUARY 9, 2024

NLP is pivotal to accurately analyzing social media listening data, customer reviews, blogs, news articles and other text-based data, including numbers and emojis. Automation AI analysis helps businesses automate statistical calculations to monitor key performance indicator (KPI) metrics across platforms. Let’s dig deeper.

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Analytics Sentiment Analysis Patterns 114

Sprout Social

NOVEMBER 21, 2023

What kind of content are they publishing on their blog? Step 3: Benchmark the sources and metrics Now, it’s time to measure and compare key metrics to understand where your business stands against the competition. First, determine which metrics are important for your business. What are they posting on social media?

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Sentiment Metrics Analysis Trends 97

Jon Loomer

FEBRUARY 14, 2024

I stumbled on something today that filled me with sentimental feelings but also a nagging question. Keep Measurement Simple While Meta’s added metrics over the years, the problem has remained the same: Advertisers love to distract themselves with secondary metrics. Let’s be honest. But what has remained the same?

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Advertising Metrics Cost Sentiment 176

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By tracking mentions, sentiment, and feedback, you can address customer concerns, resolve issues promptly, and maintain a positive brand image.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Keyhole.co

FEBRUARY 3, 2024

Share of voice metrics you should know Here are a few SOV metrics worth tracking. Volume of mentions : This share of voice metric indicates the number of times you’ve been tagged in tweets, posts, stories, etc. We say this mainly because we’ve only discussed measuring our SOV with quantitative metrics. It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

Tools 84

Tools Sentiment Hubspot Price 84

Hootsuite

FEBRUARY 5, 2024

Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss. Instagram analytics are the metrics used to understand how content performs on Instagram. What are Instagram analytics? So, where do you start?

Analytics 97

Analytics Instagram HootSuite Metrics 97

Hootsuite

FEBRUARY 7, 2024

Talkwalker Source: Talkwalker Talkwalker provides hashtag tracking tools for Instagram, Facebook, Twitter, and seven other social platforms in addition to websites, blogs, and forums. You get insights into important hashtag metrics like mentions, engagement, reach, and sentiment.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Sprout Social

NOVEMBER 30, 2023

Consider these five key factors when evaluating your competitor’s content strategy: Content type: Do they have a blog? Total amount of content: If they have a blog, see how many posts have they published. News mentions tell you about how your competitors are doing in the media and provide data for sentiment analysis (i.e.,

Analysis 106

Analysis Sentiment Marketing How To 106

Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Or, change the topics they write about on their blog. Get to know your customers Social media intelligence is more than just monitoring sentiment.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. This blog post aims to help you understand how to measure social media success in 2024. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Deciding which key metrics to analyze can be challenging with endless social data available. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. This blog post aims to help you understand how to measure social media success in 2024. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Hootsuite

NOVEMBER 7, 2023

We’ve got a whole blog post on what social listening is and why it matters so much for brands. Track social sentiment in real time. With embedded sentiment analysis, Hootsuite Insights tells you not just what your audience is saying, but what they’re thinking and feeling. You can also gain insights into social sentiment.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Social Media Strategies Summit

FEBRUARY 24, 2021

Social listening can cover the whole of the web, often focusing on sites like blogs and forums alongside social media. Cloudera Leverages B2B Social Listening to Assess Market Sentiment. Demonstrating this, software company Cloudera relies on social media listening to gauge audience sentiment. Source: Sprout Social.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Oktopost

MARCH 7, 2022

Social listening analyzes the data regarding who published the post, what their intent and sentiment was, and the overall climate of it. Social listening also helps you keep tabs on the social media sentiment toward your company and products. Social Listening Metrics to Track. Sentiment Analysis. Share of Voice.

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

FEBRUARY 13, 2024

Customer insights As a micro-blogging platform, Twitter is ideal for opinionated individuals to express their views. That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry. Looks quite overwhelming, doesn’t it?

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Keyhole.co

MAY 16, 2023

This encompasses social media, news articles, blogs, and other online sources. By capitalizing on media monitoring tools , you can track brand mentions on social media platforms like Twitter and Instagram and news articles and blog posts that mention the brand. Track the latest trends with Keyhole What metrics should you look at?

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Tools Sentiment Analysis Metrics 52

Keyhole.co

NOVEMBER 7, 2023

Twitter hashtag analytics lets you delve into engagement metrics, reach, and how often your competitors’ hashtags are used. Input up to 3 brands and Keyhole compares your brand over time against those competitors, revealing trends, impressions, key posts, share of voice, and sentiments. How do you do this?

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Hashtag Analysis Twitter Sentiment 52

Keyhole.co

MAY 3, 2023

Sentiment Analysis Beyond pure quantity, it’s important to know how people feel about a topic. Ultimately, your goal is to create a positive sentiment around your brand, so tracking sentiment analysis is another insight into whether or not content on a particular hashtag is positive or negative in nature.

Hashtag 52

Hashtag Social Media Sentiment How To 52

Keyhole.co

JANUARY 16, 2024

In this blog, we’ll explore the concept of social listening and explain how you can use it to gain key insights into your competitors. Today, Social Media Listening tools like Keyhole let you gather vital metrics such as how often your brand or your competitors are mentioned. How does sentiment benchmarking work?

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Keyhole offers social media listening and analytics for top social media platforms and other online media sources, like news, forums, blogs, etc., Another reason to explore alternatives is to gain access to more sources.

Industry 52

Industry News Google Brands 52

Sprout Social

MAY 24, 2022

Plus, we’ll give you the metrics you need to prove it. Blog properties. Here are some reporting tips, plus sample metrics you can use to measure performance: Photo credit: Codesign. Metrics for tracking paid media performance. For example, there are dozens of social media metrics you can track. Your website.

Sentiment 98

Sentiment Metrics Hashtag Review 98

Webbiquity SMM

APRIL 11, 2011

The better tools not only show who’s talking about your company and where, but also display sentiment analysis, trends over time, competitive share-of-voice, measures of influence, engagement and more. But there’s one critical metric that remains elusive to measure. Lots of people are outraged. these practices.

Metrics 176

Metrics Social Media Adwords ROI 176

Buzzlogix

AUGUST 22, 2017

Keep an eye on the right metrics so you’ll know just how well received that content is. Blogs are the foundation of any content marketer’s online plan. You need to know how many unique visits your blog receives every day, week, and month. You want your blog to go viral, and that won’t happen without social shares.

Metrics 40

Metrics Social Media Sentiment Conversation 40

Hootsuite

MAY 21, 2020

Social media monitoring helps you track key social metrics like brand awareness and social share of voice. This way you can attain even deeper insights on your brand’s sentiment all over the world. Visualize sentiment around your brand in automatically-generated word clouds and meters. Relevant hashtags. Talkwalker.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Keyhole.co

JANUARY 15, 2024

Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. Your social listening radar picks up on changes in tone, sentiment, and mentions frequency, however subtle. What is social listening?

Sentiment 52

Sentiment How To Reputation Analysis 52

Webbiquity SMM

APRIL 11, 2011

The better tools not only show who’s talking about your company and where, but also display sentiment analysis, trends over time, competitive share-of-voice, measures of influence, engagement and more. But there’s one critical metric that remains elusive to measure. Lots of people are outraged. these practices.

Metrics 167

Metrics Social Media Adwords ROI 167

Harp Interactive

MARCH 31, 2010

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Blog Comments. Social Media Metrics (Grease Monkey) : A plug-in script that soups up your Google analytics to measure social media campaigns. RSS & email subscriptions.

Analytics 350

Analytics Social Media Trendrr Digg 350