agora pulse

FEBRUARY 13, 2020

The temporary nature of Stories makes followers want to engage immediately, so they don’t miss out on content from their favorite brands and influencers. . If you’re thinking about making Stories part of your content strategy, you want to make sure you’re leveraging this frequently-watched platform to your benefit. Author Emily A.

Instagram 125

Instagram UGC Chemicals Fashion 125

Pixlee

MAY 28, 2021

Travel, fashion, cosmetics, fitness: what do these industries have in common? It is easier for a fashion or sporting goods company to think and decide what type of content to post. Yakima rewards its customers for sharing content by partnering with other meaningful brands for contests and giveaways.

Instagram 83

Instagram Insurance UGC Brands 83

Pixlee

JANUARY 5, 2022

Shoppable content is growing in popularity as consumers expect convenience from the brands they’re loyal to. This is why many brands choose to incorporate social commerce on their existing ecommerce websites, showcasing user-generated content (UGC) from real customers that site visitors can shop directly from.

Social Media 52

Social Media Video Content UGC 52

Social Media Strategies Summit

MAY 24, 2019

Video is a highly effective form of content. And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased. Creating videos is just the first step of making this powerful form of content work for you. LEGO uses UGC to keep fans engaged.

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YouTube Brands Fashion UGC 123

Later

FEBRUARY 15, 2021

Collect and Share UGC. Rounding up shoppable posts into a guide is a great way to curate and organize content for your followers. Take sustainable fashion brand @alohas “Looking For Shoes in Black?” 3: Collect and Share UGC . Let’s look at ethical fashion brand Kotn for example. Offer Exclusive Promotions.

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Instagram UGC How To Curation 90

Pixlee

OCTOBER 13, 2021

Create content that’s easy to adapt. For example, a fun, fashion showcase-type video, accompanied with a hashtag challenge can be copied by almost anyone. Reshare user-generated content (UGC). Reshare Instagram Reels Content. This applies to both brand-generated content and UGC — as they work best together.

Engagement 52

Engagement UGC Brands CPM 52

Pixlee

AUGUST 21, 2020

The good news is that you already have everything you need to make this happen — the unique individuals in your audience and the content they create. To get started, review your current marketing content to see which groups aren’t being represented. Does it intersect with the demographics you’re trying to better represent?

Brands 93

Brands UGC How To Hotels 93

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. The platform also rolled out a new algorithm , focusing on serving its users content based on three primary factors: interests, timeliness, and relationship.

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Instagram Brands UGC Travel 139

Pixlee

NOVEMBER 15, 2016

Social media marketers are often encouraged to develop and curate user generated content, but what is user generated content and why is it important? Integrating UGC into campaigns has become a popular -- and inexpensive -- way to develop brand awareness and loyalty. Why to Use User Generated Content.

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Content UGC Loyalty Nielsen 41

Keyhole.co

MARCH 7, 2023

The content is exceptional, the witty captions, and the engagement is through the roof! But with so much content floating around, standing out can take time and effort. However, in a sea of endless content, standing out can be a challenging task. However, in a sea of endless content, standing out can be a challenging task.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Convince & Convert

MAY 30, 2013

Many of the images are editorial, meaning that they’re not far from what you might see on a fashion blog, or in a magazine. The campaign follows the continuing trend of brands encouraging and celebrating user-generated content. Most are taken in the style of “selfies,” also known as a self portrait.

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Apparel Fashion UGC Campaign 133

Pixlee

NOVEMBER 20, 2018

The main reason why Instagram has high-performance potential lies in its highly engaged community filled with rich visual content. In 2019, brands that are able to utilize this content to amplify their voice stand to succeed. Trend#3: UGC Will be King Across all Marketing Channels. What does this mean for brands?

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Influencer Trends Brands UGC 75

Pixlee

DECEMBER 2, 2021

A TikTok campaign run by a brand refers to the strategies and content created by an organization for the video app, and can be either organic or paid. Feature User-Generated Content (UGC). Top brands on TikTok are already taking advantage of UGC by resharing customer posts and promoting submissions for trends and contests.

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Campaign UGC Hashtag Influencer 52

Keyhole.co

MAY 9, 2023

For instance, brands ask users to follow their accounts, share compelling content, and more within a timeframe. Hosting an Instagram giveaway can help brands – Multiply followers and engagement: Incentivize the audience to engage with your content. This can build a library of UGC assets and accelerate your marketing efforts.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Pixlee

MAY 3, 2021

According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.” Your channel must be public and have a channel banner, description, profile picture, and content, and be active on YouTube.

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Social Media UGC Reddit YouTube 98

Social Media Strategies Summit

MAY 19, 2022

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Creating Social Media Content Vs. Finding It. How to Find Content Ideas for Social Media.

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Social Media Content UGC Curation 264

Pixlee

JANUARY 20, 2022

Redbull’s partnership with Twitch gamer Tyler “Ninja” Blevins is a great example of a brand not directly in the esports industry sponsoring influencer content related to gaming. Within the creator economy, gaming influencers have opportunities to create content just like the biggest fashion influencers on Instagram.

Influencer 82

Influencer Brands Marketing How To 82

Social Media Strategies Summit

OCTOBER 3, 2019

TikTok is different from other social media platforms in that it is content-driven rather than relationship-driven. That means that when a user opens their feed, they see the most popular content first – rather than content from other users that they know and have connected with on the platform. Now it’s about real life.

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Brands Meme Hashtag Campaign 114

Pixlee

JANUARY 4, 2019

With brands like Kylie Cosmetics and Fashion Nova leveraging young influencers to skyrocket to enormous valuations overnight, it can sometimes seem like the whole world of social media influence stops with millennials and Generation Z. Here are three tips for using influencer marketing and UGC to reach baby boomers.

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Influencer UGC Marketing Review 61

Pixlee

JULY 7, 2020

Michaels has created a new use case for UGC and is utilizing these “Difference Makers” to inspire even more customers to get involved and support their local communities. The Gap needs the younger customer who cares about streetwear and who loves fashion. Community Content as a Direct Link Between Business and Customer.

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Brands UGC Communities Class 57

Pixlee

APRIL 2, 2019

For example, the fashion brand Levis responded to the growing environmental sustainability movement by investing in ways to reuse plastic waste in jean designs and Guess Jeans adopted a jean recycling program before it became an industry standard. Maximize User-Generated Content. Ride the Wave of Emerging Trends. Empower Influencers.

Strategy 59

Strategy UGC Hotels Marketing 59

Pixlee

OCTOBER 4, 2017

Furthermore, if segmented, they can help you reach specific subsets of potential customers with engaging content. Marketers are aware that personalizing visual email content is critical to success, but many shy away from that idea beyond basic audience segmentation. This post originally appeared on the Oracle Marketing Cloud Blog.

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Campaign Content UGC Newsletter 40

Pixlee

MAY 21, 2020

With shifting budgets, content changes, and messaging rifts, marketers have had to embrace agility. 1. The key for brands is to create “like”-worthy content or to share user-generated content that appeals to the brand’s target audience. User-Generated Content is Emerging as a Key Player in Paid Social.

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Sentiment B2B HootSuite Retail 95

Pixlee

FEBRUARY 3, 2021

Yakima is also able to repurpose ambassador content for other campaigns, providing a more authentic strategy to connect with the right potential customers. So, if a Yakima ambassador features the brand’s products in one of their videos or posts, followers are far more likely to engage with their content than a traditional advertisement. .

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Instagram Tips Discount UGC 98

Pixlee

JULY 11, 2019

Monetizing content can be a challenge for social media marketers. Here is what Instagram’s shoppable feature means for ecommerce, and how brands can go beyond this feature to make their social content convert. source: business of fashion. Luckily, Instagram rolled out an exciting feature that will help to solve this problem.

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Features Brands UGC ROI 58

Later

JUNE 12, 2019

“Instagram block” is totally normal, especially if you’re looking to maintain a consistent stream of posts and a busy content calendar. Celebrating the slow design process using Instagram, to reward our customers with content they wouldn't otherwise see." " ?? ??? Link in bio: ?7 Take @allbirds for example.

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Instagram UGC Feed Feedly 73

Later

MAY 6, 2020

Instead of users scrolling through a news feed, TikTok curates a For You page — an endless stream of personalized content for each user. Think of the For You page as a mix of already viral content and what TikTok thinks you’ll like based on your previous app activity. Content really is king on TikTok.

How To 86

How To UGC Hashtag Trends 86

Keyhole.co

OCTOBER 30, 2023

Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. Region-specific content and promotions Considering the large base of followers Burger King has around the world, their social media strategy seems to parallel the approach to their menus and offerings.

Engagement 52

Engagement Social Media Strategy Meme 52

Buffer Social

AUGUST 30, 2023

People who feel more deeply connected to you or your brand are far more likely to engage with or share your content and buy or recommend your product or offering. Community-led content Similar to user-generated content (UGC) in the marketing world, this type of content comes in many shapes and sizes.

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Communities Social Media Community building Groups 78

Later

NOVEMBER 13, 2019

The next generation of content creators are really into this no-edit edit look, which is a strong sign of what’s to come,” says Jordan from Ritual. For example, fashion blogger favorite, VSCO’s A6 is the perfect Instagram filter to help you create a minimalist “no edit” aesthetic. . Instagram Aesthetic Trends #3: A Curated UGC Feed .

Instagram 85

Instagram Trends UGC Meme 85

Later

AUGUST 14, 2020

But with so many content creators in the mix, finding photographers that match your brand style can be harder than you think! . In this blog post, we’re sharing 10 amazing stock photographers to kick-start your creativity and inspire your feeds: Why Following Stock Photographers on Instagram is Great for Inspiration & Strategy.

Instagram 64

Instagram Library Fashion Feed 64

Keyhole.co

SEPTEMBER 20, 2023

True to its vision of making “products designed with your real beauty routine in mind,” Glossier publishes user-generated content on Instagram and YouTube and upholds realistic beauty standards through its online presence. Create valuable and engaging content How do you make your brand identity memorable and valuable to the target market?

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Reputation Brands Construction How To 59

Buffer Social

JULY 16, 2018

Why UGC ( user generated content ) and influencer marketing are a few of our go-to Instagram marketing strategies. The Complete Guide to Instagram Ads: A Step-by-Step Guide to Advertising on Instagram – Buffer Blog. Selling on Instagram: How to Use Instagram’s Shoppable Posts – HubSpot Blog.

Instagram 75

Instagram Strategy Tips How To 75

Later

MARCH 13, 2019

In this post, you’ll learn how to use Instagram Stories Highlights and we’ll give you 12 ideas on how you can use them to make an impact on your business: Table of Contents. Instagram Stories Highlights are extremely valuable because they allow brands to easily curate and showcase the content they want users to see first.

Instagram 75

Instagram How To Curation Fashion 75

Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

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Statistics Social Media Marketing Instagram 67

Sprout Social

FEBRUARY 28, 2017

Whether you’re trying to promote a blog post, upcoming event or your products, Twitter is a great option. Integrate UGC: Getting people to submit user-generated content as a part of their entry helps build buzz as well as gives you more content to share. Universal Textiles (@unitextiles) February 20, 2017.

Twitter 40

Twitter Tips Fashion Open Source 40

Ignite Social Media

DECEMBER 12, 2017

Are you envious of all the beautiful social media content filling your newsfeed and thinking, “How can I create amazing social media content for my brand?” Then you’ve stumbled across the right blog post. 55% of marketers report a lack of resources for quality content production across the industry. Twitter: 140 seconds.

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Social Media Content UGC Influencer 239