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Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

If yes, you have landed on the right blog and podcast today. One of the biggest challenges business, digital and social marketing leaders face across organizations of all sizes is obtaining the needed support, buy-in and funding to achieve their desired goals and objectives. 8 Steps to Develop a Social Business Plan (white paper).

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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? How much of your web or blog traffic is coming from mobile devices? What pages on your blog or website inspire your ideal customers to read longer, or even better click on a second page?

Analytics 167
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. ” Leave a comment (or subscribe) to a blog about IT recruiting. People are much more likely to link to a blog post than your “services page” too.

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Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

Brands big and small are getting more savvy at embracing new media and the ever changing social media and communication channels and formats such as live streaming video, recorded video, audio, visual marketing, blogging, micro-blogging and the list goes on. The Social Employee: Ignite Your Employee to Brand Advocates.

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Brand Storytelling in a Nutshell: 10 Foundations of Success

Pam Moore

It's these common foundations that weave the threads for relationships, trust and community. If we all know life and business is really about people, then why do so many marketing and business leaders still fall to lazy marketing tactics and corporate marketing speak as they set out on their online digital and social media adventures?

Brands 166
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

The core of social media marketing efforts should be the corporate blog. Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. What should they promote?

ROI 191
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Influencer Marketing 101: Definitions, Benefits and Success Tips in a Nutshell

Pam Moore

84% of women turn to social networks before making a purchase decision! Influencer marketing enables you to tap into this extended network both men and women are using as they make buying decisions. If you answer yes to this question, then this episode of today's Social Zoom Factor podcast is for you. Click To Tweet.