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Social Media Chat Tuesday, July 21st

Adam Cohen

Marc Meyer and Jason Breed have done an amazing job over the last year plus bringing in some highly respected and social-media-knowledgeable folks like Chris Brogan , Amber Naslund , Beth Harte and Jason Falls. When combining social media with other interactive marketing practices, the results can magnify both.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

Research 265
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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

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Tell us what you think about Open Community.

SocialFish

Get this badge. Here’s where we traveled last week. 11/15/10 — Pulse + Signal | Andre Blackman — Open Community: What You Need to Know About Associations + Social Media. Please leave us a comment or question! We know lots of you have now bought the book.

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You Need To Know: Social Media and Retail

Laurel Papworth

” Within seconds she had another nine comments from other friends who had shared similar bad experiences: “Even the wine list was bad. I have a lot of friends in Cairns”: which would be irrelevant except that, in social media terms, everybody knows everybody. ” My first thought was, “Wow!

Retail 80
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8 Important Influencer Marketing Trends to Watch Right Now

Hootsuite

“I don’t like to be called an influencer,” says Zaneb Rachid, the Moroccan travel and fashion blogger behind The Cherry Blossom, in a Facebook post. “It It makes me feel uncomfortable when I hear it, as it seems like a BIG thing and it usually has a negative connotation, especially with social media.”. Or re-emerging.

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The 12 Startups I’ve Invested In and Why

Convince & Convert

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. This is a corner of the social media world that will be accelerating quickly, I believe. You’ll see an example of those disclosure “badges” at the bottom of this post.

Startup 168