Oktopost

MARCH 20, 2021

Growth hacking is a term coined to establish the link between growing your business and using clever tactics (hacks) that reverse-engineer that process. Growth hacking is an essential tool for smaller businesses in the B2B space that needs to make the most of every human and financial resource. What is Growth Hacking?

Strategy 144

Strategy Metrics Process B2B 144

Convince & Convert

MAY 19, 2016

Every time you write a blog post, it counts as another indexed page on your website , which improves your rank with search engines. To further nurture and nourish your leads, consider a webinar. More than 60 percent of marketers use webinars to convert. Get our Definitive email newsletter. Feature Study.

Drupal 94

Drupal Content Case Study Statistics 94

Webbiquity SMM

MAY 10, 2011

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? The best way for B2B companies to build trust.

B2B 52

B2B Strategy Brands Content 52

Convince & Convert

JULY 26, 2010

“I can publish search engine optimized pitches for free, really?&# Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. It’s the power of the users, the crowd, that makes the engine rev. How Does This Help You?

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

JUNE 17, 2010

Maybe you use Twitter to see what’s going on (the real-time search engine approach). Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off? Convince & Convert [link] #marketing #b2b [link] Evan E. Your Twitter goals may vary.

Twitter 125

Twitter Metrics Social CRM Consultant 125

agora pulse

JUNE 27, 2019

B2B firms are extremely bullish about the effectiveness of social media content and plan to continue to invest heavily in it, according to recent research from Walker Sands. B2B firms rank social media as the second-most effective content type for engaging existing customers, just behind website content.

B2B 100

B2B Social Media Content Newsletter 100

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Jay Berkowitz is is the owner and founder of B2B marketing company TenGoldenRules.com. It’s essentially a search engine for the social web and probably the best way to get a comprehensive view of your social media presence. Jay Berkowitz. Full disclosure, I am the founder of internet Marketing Club.). Mack Collier.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

MARCH 4, 2010

After your webinar yesterday my department spent an hour or so asking ourselves, “What IS the goal of our blog?&# I'm not sure you can separate content from community anymore, as Google seems to be looking more and more at engagement (comments, linkbacks, time on site) to determine the value of content. Jury's still out.

Metrics 130

Metrics Strategy How To Tourism 130

Buffer Social

DECEMBER 5, 2023

Justin Simon , Content Distribution Consultant for B2B SaaS and Creator of Content Repurposing Roadmap , agrees: “The two biggest mistakes are assuming you need to repurpose content into dozens of formats and then share it on every platform possible. Content repurposing is a low-lift way of boosting your online presence. The best part?

Content 108

Content Newsletter Remix Instagram 108

Convince & Convert

FEBRUARY 5, 2010

Regarding comments about the search box location, I'm used to a left or central location on search engines (Google, Yahoo, etc.), but a right-hand location on content sites. I completely missed it in the first two headers, but noticed it readily in the third.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

FEBRUARY 24, 2010

Always Be Marketing Marketing is real-time now, and consumer opinion and search-engine results can change literally in seconds. Speed kills in this environment, and you can’t succumb to endless committee meetings, planning and spreadsheets, when you can win or lose customers every minute of every day.

Compete 115

Compete Conference Organization Social CRM 115

Oktopost

MAY 31, 2021

Therefore, you can appear in the search results above others on your desired search engine. You can invest your budget on top B2B influencers , influencers on social media, or professionals on online platforms instead of spending so much on advertisements. Organize Webinars. Webinars can have various subjects.

Tips 105

Tips Marketing B2B Review 105

Convince & Convert

MAY 27, 2010

Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here. I’m psyched about the Kurrently search engine ). Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Facebook Page Have a Pulse?

Consultant 122

Consultant Metrics Social Media Social CRM 122

Convince & Convert

APRIL 20, 2010

Because of the specificity, it’s much easier to achieve a top 10 search engine ranking for long tail searches, and higher rankings = higher conversions. The Long Tail of a Blog – In Action Last month on Convince & Convert , 6,243 incredibly discerning folks visited from some sort of search engine query.

Hitwise 117

Hitwise Content Blogger Consultant 117

Oktopost

JULY 23, 2020

In 2020 it is becoming an increasingly important tool in B2B lead generation. As many as 70% of B2B marketers use content marketing to generate leads. Content Marketing in the B2B funnel. One of the most important components for your content strategy is your good old B2B lead conversion funnel. Targeted webinars.

Content 169

Content B2B How To Types 169

Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. Facebook fan pages are email newsletters 2.0 link] online marketing blog using facebook fan page as a newsletter is a great idea, thanks for the great article. Now for more coffee.

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

JULY 28, 2010

If you have a search engine on your website, look at a report that shows what people type into that box. Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. Internal search reports.

Social Media 148

Social Media Strategy Consultant B2B 148

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. New content (webinars, blog posts). Company newsletters. Webinars are all the rage right now for a reason. Feature announcements. See how that works?

Strategy 99

Strategy Marketing Case Study How To 99

Convince & Convert

MAY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Digital and Dollars – Successfully Adding Online Marketing (..)

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. And if possible, I’d recommend having employees closest to the product (designers, engineers, product marketing, customer service) be the stars of the show, not executives or marketers.

FAQ 137

FAQ Content Consultant Social Media 137

Convince & Convert

APRIL 1, 2010

However, the photos in each location appear to be different, and the file names on Flickr are straight from the camera (tough to rank in search engines when your photo is named “CIMG1537″). The team has a lot of photographs on Facebook (and also some on Flickr). I started out writing a post about a fantastic ad.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

SEPTEMBER 21, 2010

Unless you happen to catch lightning in a bottle (#4), the incremental page views stemming from people linking to these posts or finding them on search engines adds up. I may run a similar analysis and rank my top posts by page views coming from search engines. Most of the rest are from spring 2010 or earlier. Search does matter.

Social Media 141

Social Media Strategy Social CRM Consultant 141

Convince & Convert

SEPTEMBER 21, 2010

Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. Check out this post from @ktvan on choosing the right one [link] [link] B2B Online Marketing Very informative! Moreover, vertical solutions offer pricing that should make monitoring engines affordable to any small business.

Social Media 155

Social Media Radian6 Strategy SM2 155

Sprout Social

APRIL 6, 2021

Generating leads on social media can benefit both B2C and B2B marketers as it helps you identify the social media audiences that are interested in your business. You could also offer discount codes, case studies, webinars, whitepapers and more. This could be anything from name and email address to occupation and employer details.

Campaign 141

Campaign Social Media Discount Conference 141

Convince & Convert

SEPTEMBER 8, 2010

gave up their search engine duties in U.S. MySpace last week declared what amounts to a post-modern armistice, announcing that they will integrate status updates with Facebook (and Twitter). Coincidental timing too, as Yahoo ! and Canada to Microsoft’s Bing last week. Approximately 10 years after having 67% of the search market, Yahoo!

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

MARCH 18, 2016

If you want to optimize different parts of your content empire for specific calls to action, so in this one we want to collect emails, in this one we want to download a video, in this one we want people to sign up for a webinar, what have you, you can absolutely do that with Uberflip very easily as well. Here are all our webinars.

Marketing 60

Marketing Content eBook Joomla 60

Rebekah Radice

FEBRUARY 1, 2016

What are they asking Google, Siri or any other search engine when looking for your product or service? The days of “tricking” search engines with keyword placement and stuffing are long gone. Add a link to your email signature, newsletter and other promotional items. Probably not going to be “work smarter.”

How To 114

How To List Social Media SMS 114

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S. A Facebook profile update is very shareable.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Convince & Convert

SEPTEMBER 21, 2010

Thanks, Eliana Gilad, Founder, Voices of Eden Ancient Healing and Transformational Music [link] BLog: [link] [link] Chuck at Burns Eng’g I have been working with some brilliant folks at FRANK, (areyoufrank.com) and they have move Burns Engineering, a technical, instrument design and manufacturing organization into the realm of Social media.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

SEPTEMBER 23, 2010

Kurrently is a new, free real-time search engine that combines results from Twitter and Facebook in a simple, blazing fast format. This is your chance to help shape this exciting new search engine, as Gilbert wants ideas and feedback. Or Microsoft. that’s a big deal. Good find, Jay; how'd you come across it?

Social Media 164

Social Media Strategy Engineering Social CRM 164

Kikolani

NOVEMBER 29, 2010

Her latest posts include Facebook Wants Me to Connect with My Skype Contacts , Leaving Webinars for Business Development , and Writing for Myself First, Others Second on My Blog. Her blog based on the book, Stories That Sell Guide , covers B2B marketing, case studies, leveraging customer stories, video testimonials, and more.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Webinars, virtual events and other digital communications channels are driving trade shows and other live events to extinction, right? 93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying.

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

JUNE 3, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: R.I.P. 3 Ways Facebook is Killing Your Website Why D.I.S. It will be slow, and it will be messy, though.

Social Media 110

Social Media Strategy Consultant Social CRM 110

Convince & Convert

APRIL 8, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The Truth About the iPad April 8th, 2010 |Written By: Jay Baer (..)

iPad 136

iPad Content iPhone Wireless 136

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. And a search engine of it's own. It would be a giant spam engine. It would be a giant spam engine. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. A digital marketing success story. It is a tool.

Social Media 167

Social Media Facebook Marketing Consultant 167