Writtent Blog

FEBRUARY 12, 2014

Content marketing moves incredibly fast. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. Topics covered range from content marketing usage to consumer preferences, and far beyond. 93% of B2B marketers use content marketing, a 2% increase over 2012.

Content 110

Content B2B Hubspot Marketing 110

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. This fact has created an interesting playing field for content-minded professionals. Many of these eBooks were tools I’ve used myself for education and improvement. Content Marketing Made Easy.

Resources 99

Resources Content Case Study eBook 99

Buzz Marketing for Technology

JANUARY 11, 2011

They spend all of the effort to get the page perfect and have it be in compliance with their corporate guidelines but they have no real plans for how they are going to grow their base of Fans with rich engaging content. It occurs to me my definition of content often differs from their definition of content.

Feed 264

Feed Feedly News SEO 264

agora pulse

NOVEMBER 10, 2020

Get the ebook “SMART Goals for Social Media Strategy.” With BrandMentions, you can research and grow your audience, simplify influencer outreach, and gauge the success of your content and social media marketing campaigns. BuzzSumo is a monitoring and research tool that tracks content performance. BrandMentions.

Analytics 179

Analytics Social Media Tools Price 179

Buzz Marketing for Technology

JANUARY 14, 2010

Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! Some people call it Content Marketing (Junta42) some people call it Inbound Marketing (HubSpot) but the meaning is basically the same. The Answer: create and share good content.

Brands 213

Brands Hubspot Social Capital StumbleUpon 213

Social Media Strategies Summit

NOVEMBER 28, 2022

Facebook prioritizes visual content over text-based posts. If your call to action is to download an ebook, the landing page should send you somewhere like this: Image source. Creating Facebook ads that convert is about striking the right balance between content that: Disrupts the user’s activity and prompts them to take action.

Examples 246

Examples Facebook B2B Instant Messaging 246

Webbiquity SMM

MAY 10, 2011

Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Publishing has historically relied on advertising, or sponsorships, to pay for content production. Promote white papers / eBooks / reports for lead generation. Promote your “evergreen&# content and assets.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Relationship-based sales.

B2B 185

B2B Social Media Review eBook 185

Webbiquity SMM

MAY 31, 2022

There is no shortage of LinkedIn tips online, offering guidance about posting content and generating leads. Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Guest post by Eduard Klein.

B2B 244

B2B LinkedIn Strategy Marketing 244

Writtent Blog

DECEMBER 22, 2013

This well-respected and massively-attended conference plans to feature Rebecca Corliss of HubSpot, Jim Newcomb of Boeing, and a host of other bright minds from major brands covering everything you need to set, reach, and measure your social media goals. Intelligent Content Conference – February 26-28, 2014.

Conference 60

Conference Marketing Education Hubspot 60

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Writtent Blog

JULY 17, 2013

To stand out amidst the noise in an era where 91% of marketers are creating custom content, it’s critical to invest in relevant information. In fact, a recent eMarketer study cited targeting content as a top priority for 47% of savvy companies. If you’re a B2B company, how big are the companies you’re trying to acquire?

Sample 99

Sample Samples Research Company 99

Webbiquity SMM

DECEMBER 30, 2014

Content marketing is a hot topic. According to Google Trends , searches for “content marketing” have increased 150% in the past two years. 90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year. What role does visual content play?

Content 193

Content Tips Marketing B2B 193

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

ProBlogger

JULY 16, 2014

Look at tech companies, larger retail shops, tourist attractions like museums and galleries, B2B service companies – these are the types of firms that might employ a blogger. The type of marketing software a company uses can also provide a clue as to their content needs. Check out their website – do they have a blog?

Applications 43

Applications Tips Sample Samples 43

agora pulse

MARCH 1, 2021

Bonus: Free SMART Strategy Ebook. A lead is any person who indicates interest in a company’s product or service in some way, shape, or form,” according to Hubspot. By giving Agorapulse your email address, you’ve expressed an interest in them and their content. Publish downloadable gated content like ebooks and whitepapers.

How To 174

How To Hashtag LinkedIn Newsletter 174

Convince & Convert

MARCH 18, 2016

Uberflip solves a really important problem for a marketer, which is that content marketing in particular is getting crazy, everybody’s doing more and more of it. All the research says that 70% of marketers are creating more content this year than ever before. And so how does that content actually get merchandized?

Marketing 60

Marketing Content eBook Joomla 60

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Writtent Blog

JUNE 24, 2013

It’s so easy to get caught up in content envy. Big companies worldwide are gaining attention, fans and customers for quality content efforts. Being able to engage your customers with content that’s perfectly attuned to the times is how marketing should be done. Currently, his company is the largest of its kind in the world.

Small Business 93

Small Business Strategy Content eBook 93

Writtent Blog

MAY 21, 2013

You can’t escape having a content style guide for very long. While it’s easy to share standards between one or two content marketers, it’s very hard to scale without a system in place. What is a Content Style Guide? Even the world’s most brilliant writers can’t deliver relevant web content unless they know their audience.

Content 96

Content Tools Marketing Hubspot 96

Convince & Convert

JANUARY 29, 2016

There’s no sure-fire way to ensure that the content you create will convert. Focus on segmenting everything that comes next (promotion, paid ads, landing page content, etc.) Once you figure out which offer resonates with your audience, test variations of the landing page graphics and content. There Is No Magic Formula.

Strategy 60

Strategy Hubspot ROI B2B 60

Webbiquity SMM

JANUARY 5, 2016

As noted here previously, content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. Image credit: HubSpot. Is your Content Boring?

Content 60

Content B2B Marketing Hubspot 60

Writtent Blog

FEBRUARY 6, 2014

The solution to your problem might be business blogging – or creating more content if you’re already on it. HubSpot research has found that 93% of brands using outreach that includes business blogging see fast returns on website visitors: image credit: HubSpot. It’s the single most-effective way to. Improve your SEO.

Hubspot 85

Hubspot FAQ SEO ROI 85

Writtent Blog

JULY 18, 2013

Visual content marketing has never mattered more, particularly in an era where consumers are increasingly savvy, connected and crunched for time. Invest in smarter visual content assets, which are mobile-optimized, relevant or real-time, and potentially gamification elements. Break through a cluttered content landscape.”.

Content 95

Content Marketing Meme Hubspot 95

Rebekah Radice

FEBRUARY 1, 2016

From content to promotion, creating a blog that gets noticed takes time. If you started your blog with a loosely defined plan, then what you have is an erratic content strategy at best. Content is a constant and gaining customer attention is at a premium. Write Audience Specific Content. There’s no doubt about it.

How To 114

How To List Social Media SMS 114

Writtent Blog

JANUARY 10, 2024

35% of firms in the US outsource some component of their work, and 44% of B2B companies are currently working with outside contractors on content marketing. In other words, if you’ve consumed branded content in the last week, there’s a pretty good chance it was the result of content outsourcing.

Content 40

Content eBook SEO Guidelines 40

ProBlogger

MARCH 25, 2012

This guest post is by Magdalena Georgieva of Hubspot. A number of image-based platforms out there, including Pinterest, Instagram, and SlideShare, have already made a strong statement about how visual content can impact business results. ISSUU is another website that hosts visual content, such as magazines, ebooks, and other documents.

Hubspot 49

Hubspot Marketing eBook Foursquare 49

Convince & Convert

JULY 15, 2016

Adding an element of interactivity to your content can improve your results by up to 5x. SnapApp makes building interactive content as simple as possible —no running to IT or other departments, no steep learning curve, just a marketer-friendly interface you can dive right into. Look, so many of us are making content.

Content 104

Content How To B2B Questions 104

Convince & Convert

MARCH 24, 2016

Creating high-quality content is critical to content marketing success. With more than 2 millions blog posts published every day, you need a way to make your content stand out. But you’re probably wondering, “How do I create high-quality content that drives traffic and engagement?” David Ogilvy.

Content 60

Content Template Templates Statistics 60

Writtent Blog

JUNE 19, 2013

However, is the network a viable tool to promote content in the B2B realm? Behind every great piece of content marketing is a lot of effort and elbow grease. Content creators are tasked with conceptualizing, outlining, writing, editing, optimizing, and publishing; often multiple times daily. Sure, but it’s a bit harder.

B2B 95

B2B Content Curation Hubspot 95

Buffer Social

MAY 20, 2019

Here’s a n example of how this might look for someone with a depth of skill in content: 7 skills top social media managers share. Finding a copywriting formula (or two) that works for you can be a great productivity boost and also improve the quality of the social media content you publish. Copywriting.

Social Media Management 82

Social Media Management Skills Social Media Hubspot 82

Webbiquity SMM

MARCH 6, 2012

And while its primary marketing value is on the B2C side, more than a third of B2B marketers also rate it as their most active social network. by HubSpot Blog. 10 Best Practice Tips for Facebook Page Content Publishing by jeffbullas.com. Using Facebook for B2B Marketing. ” Facebook Checkups and Check Lists.

Tips 219

Tips Facebook Tools B2B 219

Writtent Blog

OCTOBER 17, 2013

35% of firms in the US outsource some component of their work, and 44% of B2B companies are currently working with outside contractors on content marketing. In other words, if you’ve consumed branded content in the last week, there’s a pretty good chance it was the result of content outsourcing. Content Offer Creation.

Types 78

Types Content Marketing eBook 78

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Based on specific criteria, normally actionable takeaways and evergreen content, I review the content and post it here to share with Techipedia readers and new visitors. The content is typically introductory but occasionally more intermediate/advanced, so there’s a mix that should work for everyone. Social Media: General.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Buffer Social

JANUARY 25, 2017

Finding a copywriting formula (or two) that works for you can be a great productivity boost and also improve the quality of the social media content you publish. Research has found that social media posts with images receive more engagement and 43 percent of consumers want to see more videos content in the future.

Social Media Management 40

Social Media Management Skills Social Media Hubspot 40

Convince & Convert

FEBRUARY 9, 2012

We actually have an eBook of all the greatest hits of that program. ” Jay: You saw what Kip from HubSpot did. B2B teams tend to be more spread out. It’s long been my personal contention that you shouldn’t be on Twitter and Facebook just throwing your inventory up. There’s massive synergy here.

Company 115

Company Retail iPad Google 115

Convince & Convert

FEBRUARY 9, 2012

We actually have an eBook of all the greatest hits of that program. ” Jay: You saw what Kip from HubSpot did. B2B teams tend to be more spread out. It’s long been my personal contention that you shouldn’t be on Twitter and Facebook just throwing your inventory up. There’s massive synergy here.

Company 112

Company Retail iPad Google 112