Webbiquity SMM

JANUARY 23, 2024

You may want to use online spreadsheet tools to easily track and organize your keywords. We recommend using a reliable social media monitoring tool with real-time brand mention tracking to avoid this. We recommend using a reliable social media monitoring tool with real-time brand mention tracking to avoid this.

Sentiment 142

Sentiment How To Analysis Trends 142

Hootsuite

JULY 24, 2023

They also know to be the best, you need the best social media tools for real estate agents. This blog will cover the six must-have tools your industry knows and loves. What real estate marketers should look for in a social media tool Are you looking to curate a whole new set of resources?

Real Estate 76

Real Estate Social Media Tools HootSuite 76

Keyhole.co

JULY 28, 2023

In business-to-business (B2B) marketing, social media has become a potent tool for connecting, engaging, and building lasting relationships. However, navigating the B2B social media marketing landscape requires a clear understanding of the best strategies and pitfalls to avoid.

B2B 52

B2B Company Social Media Marketing 52

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? The best way for B2B companies to build trust.

B2B 52

B2B Strategy Brands Content 52

Webbiquity SMM

NOVEMBER 8, 2022

Social proof is a powerful tool for marketers who know how to use it effectively. When an unknown variable is introduced, people are likely to take action depending on the sentiments of the majority. Case Studies : These are the B2B equivalent of product reviews. Guest post by Chris Tweten.

comScore 299

comScore Marketing Case Study Review 299

Oktopost

MARCH 20, 2022

The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. The volume of B2B mentions might be lower, but the potential cost of every missed negative post is so much bigger. Today, we’re happy to announce Oktopost’s Social Listening.

Conversation 118

Conversation Sentiment B2B Module 118

Sprout Social

JANUARY 9, 2024

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. Machine learning Machine learning helps AI analysis tools automatically identify data patterns so they can be synthesized for actionable insights. Enter AI analytics.

Analytics 108

Analytics Sentiment Analysis Patterns 108

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. We might be biased here, but it’s our blog so we’ll put Unmetric at the top.

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? However, investing in the right social media analytics tools will empower your marketing team to make the right decisions when creating and optimizing marketing campaign. Now, it’s important to choose a tool that fits your unique needs.

Analytics 105

Analytics Social Media Tools Price 105

Social Media Strategies Summit

FEBRUARY 24, 2021

Social listening can cover the whole of the web, often focusing on sites like blogs and forums alongside social media. Fortunately, there are a bunch of social listening tools designed to handle all the heavy lifting – more on them later. Cloudera Leverages B2B Social Listening to Assess Market Sentiment.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Sprout Social

NOVEMBER 30, 2023

For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. Consider these five key factors when evaluating your competitor’s content strategy: Content type: Do they have a blog? Publishing whitepapers/ebooks?

Analysis 99

Analysis Sentiment Marketing How To 99

Buzz Marketing for Technology

MARCH 18, 2010

There is a growing number of listening platforms devoted to Social Media – everything from highly customized services that are managed for you, to free tools you can manage yourself. All listening platforms collect data from numerous online sources — news sites, blogs, and other Web sites. Send this page to Print Friendly.

B2B 225

B2B Platform Social Media Marketing 225

Keyhole.co

APRIL 2, 2024

With this in mind, do you need to measure brand sentiment, track industry trends, or keep up with competitors? In this case, you might consider tracking engagement metrics, brand sentiment, and conversions. Use to: Learn insights about public brand perception and customer sentiment. Get started with Keyhole for free today.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Sprout Social

JANUARY 3, 2022

By proactively seeking to understand your customers’ pain points, your team will be better positioned to craft nuanced blog articles, investor decks, help center content and other resources that provide specific, relevant value to people at different stages of the customer journey. Find customer pain points and goals.

Data 139

Data Social Media Sentiment Team 139

Keyhole.co

FEBRUARY 13, 2022

However, investing in the right social media analytics tools will empower your marketing team to make the right decisions when creating and optimizing your marketing campaign. The right tool should give you the insights you need to reach your marketing goals. Now, it’s important to choose a tool that fits your unique needs.

Analytics 52

Analytics Social Media Tools Price 52

Keyhole.co

FEBRUARY 29, 2024

This blog post aims to help you understand how to measure social media success in 2024. Brand awareness: Track mentions, sentiment analysis , and reach. An eCommerce brand might track conversion rates, while a B2B company might focus on lead generation. Engagement rate: Monitor comments, shares, replies, and message responses.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Webbiquity SMM

JANUARY 24, 2011

Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Cool Social Media Tools. This tool makes unfollowing non-followers easy. A free tool for finding the relative influence of any Twitter user.

Tools 206

Tools Social Media Lithium Sysomos 206

Social Media Strategies Summit

MARCH 18, 2021

Or maybe a B2B company using social platforms to generate leads. Social media for government agencies can be a key tool for educating their audience, explaining the work they do and the value it provides. The post 10 Government Agencies Doing an Amazing Job on Social Media appeared first on Social Media Strategies Summit Blog.

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Social Media Transportation Feed Feedly 279

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. 75% of B2B buyers use social media to make buying decisions. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

Analysis 70

Analysis Data Sentiment Metrics 70

Keyhole.co

SEPTEMBER 20, 2023

However, while it affects both B2B and B2C industries, the dynamics differ. B2B brand reputation A reputation crisis for a B2B brand often has a limited audience and can be contained through direct communication channels and negotiations. Deep dive into the sentiment of every online conversation around your brand.

Reputation 59

Reputation Brands Construction How To 59

Keyhole.co

FEBRUARY 23, 2024

This blog post aims to help you understand how to measure social media success in 2024. Brand awareness: Track mentions, sentiment analysis , and reach. An eCommerce brand might track conversion rates, while a B2B company might focus on lead generation. Engagement rate: Monitor comments, shares, replies, and message responses.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Oktopost

DECEMBER 5, 2022

If that’s the case, you can get traffic to website pages from social media by posting new blog articles on your social media profile or running paid ads. Simply repurposing blog content can increase your website and social media visibility and promote content discovery. However, don’t stop reposting blog content on social media pages.

SEO 115

SEO Social Media Reputation Real Estate 115

Oktopost

JUNE 19, 2023

These platforms grant easy access to some of the most valuable audiences any B2B enterprise could hope to find – provided you know how to find them, and how to use social media publishing to your advantage. Its centrality is a long-term market shift – one that any B2B enterprise should be working to keep up with.

Social Media 62

Social Media Strategy B2B Collaboration 62

Visually SM

OCTOBER 20, 2014

The good news is that as social media has grown up, so have the tools that are available to help you master it. Here are 15 of our favorite social media tools for saving time, getting better results, and making the most of every single social interaction. Yes we have tools, too! Enterprise (custom pricing) – Unlimited.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100

Webbiquity SMM

JANUARY 31, 2019

To perform an audit, we recommend using social media monitoring tools so your time isn’t wasted gathering data (a task a program can do nearly instantly). It should take a big-picture look at things like what people are saying in their engagements with your brand, specific topics, and sentiment.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Oktopost

MARCH 2, 2020

Now, as a B2B marketer , you might be quick to point out that, sure, a lot has changed. But, that’s consumers not B2B. Well, according to Google, more than half (52%) of all B2B purchases in 2019 were influenced by digital content and marketing. An understanding enabled by digital marketing tools.

B2B 137

B2B Marketing Construction Committee 137

Sherrilynne Starkie

FEBRUARY 13, 2018

LinkedIn’s Sales Navigator is used by millions of companies, both B2C and B2B. This includes best practices, strategy, online tools and platforms, content formats, and more. They can easily create and publish landing pages and blog posts. The consultant always listens to gauge audience sentiment to inform all activity.

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Consultant Social Media Drupal Content management systems 265

Oktopost

APRIL 11, 2022

B2B, despite what many believe, moves at a fast pace. In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. From blogs and press releases to product launch announcements and social media posts, the content you develop has a critical impact on your brand image.

Analysis 118

Analysis Price Influencer Sentiment 118

Oktopost

MAY 30, 2023

Knowing consistent social publishing is transformative for B2B enterprises doesn’t take away from the fact that, without the right strategy, it’s a real drain on time, resources, and energy. It’s safe to say we know a thing or two about centralizing community management through a B2B social media management platform – and how!

Publishing 86

Publishing Social Media Film B2B 86

Sprout Social

MAY 5, 2021

Again, the average B2B buyer’s journey is growing longer. Blog posts. Some examples of sales enablement content that’s prime for social media include: Blog posts. For example, a rep might advise a lead to check out a blog post about a particular product feature or case study about a similar customer.

Data 113

Data Marketing How To Collaboration 113

Buzz Marketing for Technology

SEPTEMBER 29, 2010

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Obviously a topic like Energy has been written about for ages – at its highest level it has millions of conversations, press, articles, blog pages and best of all opinions!

Social Media 230

Social Media SM2 Energy Microblogging 230

Keyhole.co

NOVEMBER 7, 2023

Leverage Twitter’s “Explore” tab or third-party hashtag analytics tools like Keyhole for real-time insights. With your hashtag tracking tools, you’ve noticed that #EcoStride’s impressions are skyrocketing, but engagement rates aren’t keeping pace. These insights are supported by high engagement and positive sentiments.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Sprout Social

OCTOBER 25, 2022

Combine positive brand sentiment with high brand recognition and you get fans. The right social listening tool can help you synthesize that chatter into timely, actionable brand insights. Sentiment summary measures how people are feeling about your brand and whether or not it’s trending positively. Fans beget more fans.

Strategy 127

Strategy Brands Hubspot Survey 127

Oktopost

NOVEMBER 30, 2023

It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel.

Forums 62

Forums Reddit Analytics Sentiment 62

Sprout Social

NOVEMBER 2, 2023

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. Use prospecting tools, content management systems (CMS) and behavior analytics tools to gather data. Analytics tools for your website or app are your best bet for such data. Identify content gaps.

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Examples Template Templates How To 98

Oktopost

OCTOBER 10, 2022

Why is Brand Visibility Important for B2B? Why Is Brand Visibility Important for B2B? Visibility is vital for B2B marketing because it helps build your credibility and trust in the eyes of potential customers. With that in mind, visibility is an important investment for B2B brands that want to reach more customers.

Brands 76

Brands B2B SEO Influencer 76

Keyhole.co

MARCH 11, 2024

This is where the importance of a structured monthly LinkedIn Analytics report comes into play – it’s a powerful tool for tracking your performance and making informed, strategic decisions for sustainable growth. Brand awareness Your LinkedIn page is your digital resume and branding tool. Are you attracting the right audience?

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Template Templates Analytics LinkedIn 52