Techipedia: Tamar Weinberg

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How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

More typically – at least in B2B – there are people who can handle day-to-day activities but nobody with a strong grasp of strategy or SMM best practices. They may specialize in B2B, B2C, particular size companies, particular industries or even particular platforms. Once you know what you need, where do you turn for help?

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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

If you run a B2B corporate site, check out my other article about corporate B2B microdata. I have put together a couple articles on this topic already. If you run an e-commerce site, check out my article on e-commerce microdata. Noindex and Nofollow.

NoFollow 198
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Web Lead Tracking Explained: How to Get High Quality Leads with the Internet

Techipedia: Tamar Weinberg

They work with small and midsize firms in a wide array of B2B niches, including truck tracking and machine knitted fingerless gloves. [ What tips do you have for businesses that are ready to start? Brad Shorr is Director of Content & Social Media for Straight North, a leading Chicago SEO firm.

Adwords 155
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The New Model: How Google+ “Gets” Content

Techipedia: Tamar Weinberg

B2B content marketers should take note of that, and authors with high personal ranks who produce high-quality content on highly ranked pages should be hired as company representatives, bloggers or spokespeople. The trust and authority that rich snippets create can make the author a new valuable resource.

Google 193
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Why Hiring a Marketing Department Has Changed—5 Subjects a Business Owner Must Now Consider in Every Interview

Techipedia: Tamar Weinberg

She writes for an online resource that gives advice on topics including business insurance to small businesses and entrepreneurs for the leading B2B Directory , Business.com. [ Amanda DiSilvestro is a writer on topics ranging from social media to business phone systems.

Marketing 162
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11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

If you ask me ‘do you do B2B marketing?’ However, there’s a particularly American trait which Europeans/Britons spot quickly which is over-confidence and sounding expert but, after questioning, we find the knowledge is wafer thin. This drives us crazy – Brits tend to be under-expansive about their expertise.

Brands 236
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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

Jay Berkowitz is is the owner and founder of B2B marketing company TenGoldenRules.com. Being able to rank influencers helps us with campaign planning, as well as post-campaign measurement, so that we can see what % of the top influencers we’ve been able to secure coverage or positive feedback from on behalf of our clients. Jay Berkowitz.

Tools 277