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Top Video Marketing Trends of 2024

Social Media Strategies Summit

more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Examples include: Synthesia : This platform lets you turn text into studio-quality video content in minutes using AI voiceovers and avatars.

Video 231
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Saying Goodbye to Digital Marketing: Meet the New Me

Ari Herzog

I led national conference panels on social media marketing. Looking back at my blog archive my answers were staring back at me: diluting social media , using the telephone , changing blog layouts , leaving Flickr Pro , unfriending , unlinking , and going dumb. I drank the social media Kool-Aid and I had my fill.

Meeting 168
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When Does Social Media Really Work?

Direct Marketing Observations

The beauty of social media isn’t in the online connections. No the beauty of social media is in it’s potential. Basically where social takes off and takes on magical tones is when we get to associate a name with a physical face and voice and not an avatar. That’s the money shot.

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Strategy Note: Facebook F8 2019

Ignite Social Media

This week, Facebook held its annual developers conference to announce the road map for their suite of products and platforms. The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform. Image source: Social Media Today. New Tools for Groups.

Strategy 127
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Is Twitter Crossing the Line Between Useful and Creepy

Convince & Convert

First, the kismet of discovering interesting people that are around you , enabling you to meet up with them, or at least connect with them virtually. As mentioned in the video, it’s a scenario I am faced with constantly when on the road (51 conferences in 2013). Jay is the founder of [link] and host of the Social Pros podcast.

Twitter 144
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11 Tips to Create a Personal Connection with Your Audience

ProBlogger

If you’ve heard me present at a conference or listened to my podcast , you’ll know that I speak in a very conversational tone. A very useful technique to bring your reader alive is to create a reader avatar and then have that avatar present in front of you when you create content for them. Address Real Reader Needs.

Tips 46
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11 Tips to Create a Personal Connection with Your Audience

ProBlogger

If you’ve heard me present at a conference or listened to my podcast , you’ll know that I speak in a very conversational tone. A very useful technique to bring your reader alive is to create a reader avatar and then have that avatar present in front of you when you create content for them. Address Real Reader Needs.

Tips 45