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The Definitive Guide to Running a Social Media Contest in 2021

Pixlee

In the brand’s many user-generated content (UGC) contests, Breck’s encourages its customers to share photos of their gardens blooming from seeds they bought on the brand’s site. By featuring the UGC collected in these social contests on the brand’s website, Breck’s saw an 5X lift in conversion rate from shoppers interacting with this content.

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Outdated ECommerce Tactics You Should Definitely Stop Using

Pixlee

Using UGC helps you create an original and authentic connection with your audience. HYLETE shows off UGC on their product pages and features reviews to connect the brand to the community. The post Outdated ECommerce Tactics You Should Definitely Stop Using appeared first on The Pixlee Blog. Ignoring Customer Demands .

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Design Agency vs User-Generated Content: Which is Better for Your Brand?

Pixlee

In fact, most of today’s sophisticated brands are beginning to integrate customers’ ideas and demands into marketing content by collecting and sharing user-generated content (UGC) from real customers. Combining UGC with agency or studio content combats these challenges and adds value to your marketing strategy in a variety of ways.

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The ultimate guide to evaluating influencer media kits

Sprout Social

Among creators, these kits are typically referred to as “UGC portfolios” or “influencer portfolios.” For example, you might Google “TikTok” and “k-beauty influencer” (or “k-beauty influencer” and “UGC portfolio”). For example, if you’re laser-focused on authentic UGC then performance data might not be make-or-break.

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How Higher Education Institutions Can Find and Work With Influencers

Social Media Strategies Summit

Influencer marketing can definitely help with this — you just need to find the right influencers. Sure, influencer content isn’t exactly the same as UGC. Image source This all boils down to the quality of your marketing. If you can make alums feel like part of a community, you stand a strong chance of winning their donations.

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6 Ways to Boost Your Content Engagement in 2021

Pixlee

A great way to start identifying the background, demographics, and demeanor of your customers is by analyzing the user-generated content (UGC) they produce. A look at the site’s UGC gallery page shows the brand has different content categories targeting subgroups within their larger target audience. Optimize for Interactive Content.

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5 User-Generated Content Campaigns from 2020 to Learn From

Pixlee

This is where user-generated content (UGC) campaigns come in. With UGC campaigns, it’s your customers who showcase your product across social media channels through content they made. To help you with your next campaign, let’s look at five UGC campaigns and see what we can learn from them. That’s not surprising.