Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Plenty of Bufferoos have become regular users of the tool, with a handful of teammates finding success (and community) in some niches. It can be a friendly and welcoming space if you curate with that in mind.”

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Team How To Instagram Authentication 103

Pixlee

MAY 8, 2019

Building relationships with current and potential customers is a cornerstone for social media marketing in the digital age, and creating thriving communities has to be the center of your marketing strategy. But what is community-driven marketing and how can brands use it successfully? What is Community-Driven Marketing?

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Communities Social Media UGC Marketing 74

Later

JULY 3, 2020

We’re halfway through the year, which means it’s a great time to look back and what’s worked, what hasn’t worked, and which Instagram trends are driving the best results! Instagram Trends 2020 #2: Instagram Live Goes Mainstream. Looking for tips on how to communicate on social during COVID-19?

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Trends Instagram Meme Badge 110

Sprout Social

AUGUST 3, 2023

From content creation to community management, the responsibilities of social teams have expanded significantly. As a brand, it’s important for you to adapt to this shift and engage your audience in a more authentic and personal way. theoreoofficial Had to jump on this spooky trend… how’d we do? ??

Social Media 90

Social Media Content Airlines Authentication 90

Later

JANUARY 1, 2020

Wondering what the big Instagram marketing trends of 2020 will be? 2020 will see a big shift in visual content on Instagram, with posts moving away from carefully curated imagery towards more relatable and less-produced content (including video). This trend is also good news for video content! View this post on Instagram.

Trends 87

Trends Instagram Marketing Influencer 87

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? 15 Digital Branding Trends You Can't Ignore in 2020. Listen to episode 267 of the Social Zoom Factor podcast for more details on each of the below 15 digital marketing and branding trends. Community still reigns and always will!

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Trends Brands Marketing Influencer 78

Convince & Convert

OCTOBER 8, 2021

You’ve probably heard it a million times already, but authenticity and relatability is EVERYTHING. You’re going to need to prioritize building trust within your brand’s community. Never Forget Authenticity . DEI is not a trend. DEI is not a trend. Nano & Micro-influencers for DEI Marketing. Click To Tweet.

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Influencer Marketing B2B Authentication 163

Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Typically, most companies find they need at least a social media manager and a community manager. The Sims has both social media managers and community managers. Should they?

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Social Media Management Communities Social Media Skills 112

Buffer Social

JANUARY 23, 2023

While you may have tried and tested methods when it comes to your social media posts, testing out something different is a great way to stay on top of trends and potentially grow your following. YouTube is accomplishing two goals for Janet this year – bringing in sales and allowing her to build community with her customers.

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Small Business Social Media Strategy Authentication 113

Later

DECEMBER 11, 2020

With so much change, it can be hard to predict Instagram trends for 2021. From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. More Authenticity in Instagram Captions and Posts.

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Trends Instagram Microblogging Meme 52

Later

JULY 10, 2019

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019! Being more “authentic” on Instagram has been on the rise for quite some time now – in fact, it was one of our top expert predictions for 2019 !

Trends 85

Trends Instagram Feed Feedly 85

Later

DECEMBER 11, 2020

With so much change, it can be hard to predict Instagram trends for 2021. From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. More Authenticity in Instagram Captions and Posts.

Trends 52

Trends Instagram Microblogging Meme 52

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. Social curation and bookmarking sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. What about forums?

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Types Social Media Microblogging Overview 145

The Realtime Report

JULY 19, 2022

Jam Heads to Comic-Con to Offer First Look at Platform and Grow Creator Community. This makes it easy for listeners to discover shorter content, as new creators as well as existing brands like Billboard, WSJ, 60-Second Science, and NBA Fast Break lean into the trend with “minute briefings” and other mini-podcasts.

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Platform SMS Trends Curation 91

Sprout Social

MAY 23, 2023

You need to make sure what’s happening on your social channels is human-fed and human-curated. People crave authenticity on social, and they can spot boilerplate, AI-generated posts and responses a mile away. People crave authenticity on social, and they can spot boilerplate, AI-generated posts and responses a mile away.

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Team Social Media Management Skills Trends 135

Sprout Social

APRIL 3, 2024

Fashion influencers are indispensable partners for businesses because they influence purchase decisions, extend brand reach and connect with niche communities. Sprout’s survey also confirms this trend as 40% of participants said they prefer to work with nano and micro influencers. Three words to describe Patricia Niamh O’Dwyer’s style?

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Fashion Influencer Ensembli Instagram 97

Sprout Social

MARCH 21, 2022

Like Stories Highlights , Guides let you repurpose and curate content from your brand, your partners and your community. These Guides allow you to curate your posts—and posts from other accounts—around themes and events. They’re also an excellent way to share helpful resources like how-to guides and curated listicles.

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Examples Instagram How To Curation 103

Pixlee

MAY 9, 2022

For example, if a competing brand has recently hired several new influencers and looks to be doubling down on user-generated content (UGC), they may be predicting a need for community-driven marketing on social. Follow Key Trends of Ecommerce Conferences. Invest in Community-Driven Marketing.

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UGC How To Compete Apparel 75

Later

FEBRUARY 15, 2021

Image via Google Trends. Like most social media platforms, trends quickly come and go on TikTok. So if you want to capitalize on a trend, it’s a good idea to act fast. The best way to find out what’s trending on a daily basis is to scroll through the “For You” and “Discover” pages. There’s so much more!

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Film Trends Hashtag Curation 100

Sprout Social

JUNE 7, 2023

Whether it’s a catchy jingle, a mascot (think: the Gerber baby), exclusive behind-the-scene footage or curated in-store interactions, an immersive brand experience establishes a distinct and memorable identity for your brand. Netflix Netflix garners tons of social media comments from its 232 million subscribers.

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Brands Sentiment How To Analysis 114

Likeable

DECEMBER 17, 2019

To that end, we’ve compiled a list of some macro trends to watch out for in the coming year, and a few thoughts on how to get out ahead of the tide. Akin to Reddit’s subreddit framework, look for users to flock to these communities when they’re looking to consume or share hyper-specific content that they just can’t on their public feed.

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Trends Social Media Influencer Feed 57

Social Media Strategies Summit

JANUARY 5, 2022

Next, you must understand the algorithm, see what your competitors are doing, and stay current with trends. Here are some examples: To nurture an online community. Look at how the hair color brand, Paradyes, has curated its Instagram bio. Check out what hashtags are trending, what hashtags your competitors are using, and so on.

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Small Business Instagram Platform How To 202

Keyhole.co

JANUARY 18, 2024

Plus, Stanley’s content strategy is aimed at a demographic that is very much tied into the influencer mindset and following global trends. Including user-generated content, trends, and tags Nothing speaks to online audiences like watching real people tell real stories. Replies are Stanley’s most frequent post type.

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Influencer Social Media Strategy Marketing 59

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. One thing you need to know by now is that trends on TikTok drive and inspire action. We get it, not everyone is a content superstar, but this brings authenticity to the brand. Our tip?

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Strategy Marketing Banking Influencer 175

Buffer Social

JUNE 16, 2022

Folks on Twitter are typically ahead of the curve, always knowing about trends ahead of everyone else while LinkedIn is the professional growth platform for the serious-minded. The over-curated tone is not for everyone, so take these tactics and apply them to your personal brand in a way that feels genuine to you.

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Social Media How To LinkedIn Authentication 118

Sprout Social

FEBRUARY 15, 2024

There are several metrics you can track, including: Likes Comments Shares Video views Click-through rate (CTR) Followers Time on page Conversion rate Video completion rate Track the metrics over time to spot trends or anomalies. Online trends move quickly, and brands have to keep up with the evolving tastes of their target audience.

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Engagement Tips Loyalty Metrics 106

Buffer Social

JULY 24, 2023

But how does this curation work? Incorporate trending audio from the TikTok Audio Library ( this user has a great video on finding evergreen sounds to use). Publish content consistently TikTok's ecosystem thrives on rapid content consumption – if you miss a day, you might miss a whole trend. Hop on trends!

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How To Film Collaboration Hashtag 75

Keyhole.co

OCTOBER 30, 2023

Similarly, Burger King’s social media strategy involves content and narratives curated for each region. It keeps them closely connected to the places they operate in and easily accepted as part of local cultures and communities. Social proof and authenticity Nothing boosts peoples’ trust in a brand as much as social proof does.

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Engagement Social Media Strategy Meme 52

Buffer Social

MARCH 5, 2021

Both assist in my process for developing strategies that appeal to consumers, content creation, and building authentic connections with our audience. How do you learn from your community to help guide your marketing and product development strategy? Our community is very vocal about what they desire from us.

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Company Social Media Instagram Social Media Management 89

Pixlee

MARCH 7, 2019

Here are the top trends and tips brands are using to gear up for the spring break rush. . Remember, authenticity is key when selecting influencers. Plus, it’s a great way to resonate authentically with your target audience. Curate Experiences and Recommendations that Foster User-Generated Content (UGC).

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Travel Hotels Brands UGC 63

Later

FEBRUARY 4, 2021

In 2021, it’s time to diversify your content and actually represent different communities on your social channels. You can browse images via collections, featured images, or through their curated categories, including: active, food, people, and so much more. 3 Stock Websites to Find Diverse Images: Nappy. CreateHER Stock.

Creative Commons 101

Creative Commons Banking Startup Influencer 101

Keyhole.co

DECEMBER 26, 2023

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. The brand then curates and posts the best ones on its social channels. Want to know the main ingredients in Red Bull’s successful social media brew?

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Social Media Strategy Sports Meme 52

Hootsuite

NOVEMBER 23, 2022

A UGC creator is someone who creates sponsored content that appears authentic but is designed to showcase a specific business or product. Creators usually film and narrate the content from their perspective, which gives it an authentic feel. It feels authentic. Why is UGC so valuable? Consumers are 2.4 Consumers are 2.4

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UGC Film Authentication Influencer 92

Pixlee

SEPTEMBER 7, 2021

Audiences are tired of seeing over-edited and over-produced images; influencers are no exception to this trend. Micro-influencers also maintain the engagement rate of their followers by producing quality content, engaging with their followers’ comments and posts, and curating an authentic and supportive community.

Influencer 78

Influencer Affiliate marketing Industry Cost 78

Later

FEBRUARY 16, 2021

7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. 1: Knix’s Community-building Campaign. Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. Want to easily find and curate user-generated content for your feed? Spotify via. TechCrunch.

Campaign 91

Campaign Social Media Brands Apparel 91

Sprout Social

SEPTEMBER 22, 2016

But in order to be successful building a strong community is essential. A dedication to social media engagement , integrating existing communities and using analytics tools are three ways that brands can ensure their Instagram presence remains robust. To date, @wahlpro’s three top-performing posts consist of curated UGC.

Communities 40

Communities Instagram Bazaarvoice UGC 40

Ignite Social Media

MAY 4, 2020

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. Connect with audiences – The genuine and authentic nature of Stories gives brands an opportunity to build rapport and trust with target audiences. Source: Facebook.

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Social Media Brands Content Real Estate 121