Social Media Strategies Summit

NOVEMBER 12, 2020

For example, if you work with corporate professionals or service B2B clients, it’s sensible to invest time in LinkedIn. The Socially Sorted blog by Donna Moritz also features a ton of content ideas by month. This strategy improves engagement triggers and also builds trust and loyalty by giving the platform to your followers.

Small Business 231

Small Business Social Media Strategy Flipboard 231

Sprout Social

JANUARY 12, 2022

Blog posts , press mentions and earned media. Make a meaningful impact on customers through authenticity. That’s because social comments are unfiltered and authentic. Earn long-term brand loyalty. This is especially important for B2B brands. ” Random photo tag? Someone share a positive review?

Conversation 134

Conversation Review Marketing How To 134

agora pulse

DECEMBER 23, 2020

To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos. This book takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks.

Skills 195

Skills Social Media Marketing Influencer 195

Sprout Social

JANUARY 9, 2024

NLP is pivotal to accurately analyzing social media listening data, customer reviews, blogs, news articles and other text-based data, including numbers and emojis. They want a personalized interaction that’s authentic and engaged. Customers expect personalized service that’s more than just resolving an issue quickly.

Analytics 110

Analytics Sentiment Analysis Patterns 110

Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. TAKEAWAY : Amplify the voices of your employees within their professional communities to more authentically promote your brands. #3 3 Best Buy Shows They Have Heart.

Class 100

Class LinkedIn Brands Microsoft 100

BeingOptimist

AUGUST 23, 2023

If you aim to master the intricacies of content dissemination, a b2b content syndication guide can be invaluable. Maximizing Benefits Through Diverse Content Types While many associate content syndications primarily with blog posts or articles, the landscape is much broader. For instance, consider infographics.

Syndication 40

Syndication SEO How To Engineering 40

Keyhole.co

AUGUST 10, 2023

This has many benefits, including: Authenticity and transparency: Behind-the-scenes content allows you to showcase the authentic and human side of your professional life. If you already have a LinkedIn page followed by your customers, this will give them an authentic and unbiased perspective on your brand, products, or services.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

This has many benefits, including: Authenticity and transparency: Behind-the-scenes content allows you to showcase the authentic and human side of your professional life. If you already have a LinkedIn page followed by your customers, this will give them an authentic and unbiased perspective on your brand, products, or services.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Convince & Convert

JUNE 24, 2010

Authenticity You can’t lie in infomercials. That’s what builds loyalty and advocacy. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S. Authenticity and customer testimonials build loyalty and advocacy.

Social Media 122

Social Media Strategy Social CRM MySpace 122

agora pulse

JANUARY 3, 2020

75% of B2B businesses market their products and services on Twitter. ” Nationwide donated toys and gifts to a local charity resulting in organic content, which was then authentically retweeted. Incentivize customers to interact with you on Twitter by embedding click to tweet links in emails and blogs. Twitter had 11.7

Twitter 129

Twitter Tips Influencer Hashtag 129

Sprout Social

MARCH 8, 2019

Monitoring your comment section and notifications can actually help you breed brand loyalty. The term “Reddit” will pop up alongside such terms as people want authentic opinions rather than SEO results. Quora has become increasingly popular for B2B professionals within the past few years. So, what should you look for on Reddit?

Reddit 98

Reddit Tumblr YouTube Review 98

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. This blog is great as encouragement and validation for my own endeavors in social media marketing. This blog is great as encouragement and validation for my own endeavors in social media marketing. It’s about humanization.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

agora pulse

OCTOBER 1, 2019

In addition to having all of your promotional content, have a few genuine, authentic-feeling holiday messages. Ask users what they’re doing for the holidays, or just thank them for their loyalty and wish them a safe and happy holiday with their family. These messages can be humorous, sweet or sentimental. Pin This Post.

Social Media 135

Social Media Small Business How To Campaign 135

agora pulse

OCTOBER 1, 2019

In addition to having all of your promotional content, have a few genuine, authentic-feeling holiday messages. Ask users what they’re doing for the holidays, or just thank them for their loyalty and wish them a safe and happy holiday with their family. These messages can be humorous, sweet or sentimental. Pin This Post.

Social Media 135

Social Media Small Business How To Campaign 135

Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? Live video is a fantastic way to connect with your audience on a more personal and authentic level, and to humanize your brand. No wonder 78% of buyers say that webinars helped them make B2B purchasing decisions.

Types 119

Types Video Content Case Study 119

Convince & Convert

APRIL 13, 2010

Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? I also learned the lesson and critical importance of being authentic and transparent. No matter what, you are the one who makes this ride enjoyable or miserable.

Social Media 113

Social Media Strategy Influencer Education 113

Pixlee

JULY 2, 2021

Allyssa Eclarin is the Director of Product Marketing at Postal , an offline marketing automation and experience marketing platform that helps companies drive brand loyalty, increase conversions, boost overall employee happiness, and improve customer health scores. So from there I joined the B2B tech world. Stay ready, you’ll get there.

Sports 52

Sports Communities Brands Company 52

Convince & Convert

SEPTEMBER 7, 2010

His tale of his switch of coffee loyalty from Tim Horton’s to McDonald’s is a documentary-style account of how real people perceive and are impacted by business details we all too often take for granted. Scott is entertaining and authentic – I’m looking forward to reading this one. The rise of [.]

Review 115

Review Social Media Social CRM Consultant 115

Oktopost

AUGUST 9, 2020

B2B marketers harness this power by asking employees to promote their organization on social media. While companies greatly benefit from it (amplified reach, increased customer loyalty and social lead gen among the few), social advocacy is also extremely valuable to employees. This marketing practice is called employee advocacy.

Hashtag 131

Hashtag B2B Policies Authentication 131

Convince & Convert

APRIL 15, 2010

The very blog that you’re reading came out #1. Sure, I pay attention to where I’m ranked in the AdAge Power 150 (a broader ranking of all marketing blogs), and I look at my search rankings, etc. Gizmodo and other tech blogs. And guess what? Thank you to everyone who reads Convince & Convert.

Content 125

Content Marketing Consultant Social Media 125

Webbiquity SMM

JUNE 26, 2019

Creativity and engagement are essential for a successful B2B or consumer brand social strategy. Research consistently finds the top two objectives for B2B marketers are generating more leads and increasing brand awareness. Post and link back to content on your site or blog that is informative or intriguing to your prospects.

Social Media 194

Social Media Marketing B2B Loyalty 194

Buffer Social

JULY 21, 2016

For every 10 blog posts the company shares on social media, one or two will have accompanying GIFs that illustrate a concept from the post. Even fewer B2B companies are on Snapchat. To see how a brand (and a B2B one, no less) can fully optimize this platform, follow DocuSign (@docusigninc). DtqLrkzAwS pic.twitter.com/TBhvLY5H6d.

Types 40

Types Social Media Content Brands 40

Sprout Social

JUNE 20, 2023

This applies to B2B and B2C brands alike. This blog post is a prime example of both brand building and positioning in action for Sprout. This includes blog posts, videos, email sequences, ads and other content. For example, B2B and B2C brands don’t have the same needs when it comes to blogging and creating video content.

Brands 90

Brands How To Sentiment Social Media Management 90

Convince & Convert

JULY 22, 2010

She is deeply curious, loves all things marketing and blogs less frequently than she would like at Stickystimuli.com. However, if a firm focuses on building brand loyalty with a small subset of customers, they may find that it has an exponential impact.

Social Media 130

Social Media Strategy Influencer Case Study 130

Webbiquity SMM

SEPTEMBER 12, 2011

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. 9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. B2B Social Media Example: GE MarkNet by Social Media B2B.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Viper Chill

APRIL 26, 2010

Include your own blog post links but make sure it’s mostly other people’s stuff. By promoting others over yourself, you grow your Twitter following with engaged people and drive traffic back to your blog. Never post links to your own blog posts or articles in SU. Develop a blog alliance.

Social Media 80

Social Media Strategy Digg Forums 80

Webbiquity SMM

JUNE 6, 2011

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. So, as promised in Tom Pick’s blog, “ 2011 #Nifty50 Top Twitter Women ”, in honor of mothers, our 2011 #Nifty50 Top Twitter Men now honors fathers. Blogging at COMMScorner.com , TheNextWeb.com and PRDaily.biz.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Convince & Convert

JUNE 23, 2010

I would argue that Ford should go leagues further, by embracing a consistent crowdsourcing approach that constantly empowers consumers (and would-be consumers) of all Ford vehicles with opportunities to co-create, relevantly share and earn legitimate rewards that drive loyalties and purchasing habits for years to come.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122

Convince & Convert

SEPTEMBER 23, 2010

But video blog posts? Couldn’t you “promote&# some of them, and have them help you monitor and respond to blog posts, create Facebook status updates, and so forth? Maybe they aren’t great writers. Consider your fans – your advocates – your 1%ers – your volunteer marketing army. Make the time to care.

Social Media 149

Social Media Strategy Energy Consultant 149