Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. You’ll be able to easier understand how these events drive social success using Swix. link] [link] Arekibo Yea!

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Social Media Strategy Statistics Metrics 117

Convince & Convert

FEBRUARY 15, 2010

Isn't social media about 2-way communication? .' Great article! a vote for integration) [link] [link] Josh Shua Peters RT @jaybaer: Why is your email and social media being handled by different people? (a a vote for integration) [link] [link] Sumo Group Great article Jay – as always. really appreciate it.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

MAY 12, 2010

I feel like the other guy in the story- will you try social media if I give you some great case studies? Will you embrace Twitter if I can show you ROI? Karamitsos Interesting article…compares people ambivalent about social media to Sam in Green Eggs and Ham. Why are you being soooo stubborn? link] [link] Maria A.

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Consultant Social CRM MySpace Social Media 121

Convince & Convert

SEPTEMBER 7, 2010

More from Convince and Convert Is Twitter for Business Even Worth the Trouble Why Social CRM Needs to Be Less About the Social and More About the Customers The 3 Amigos: Email, Blogging, Social Sharing Convince and Convert Recommends From Twitter to Blog – #FollowFriday Vol. If he’ll be near you, check it out.

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Review Social Media Social CRM Consultant 115

Convince & Convert

JULY 27, 2010

link] Kevyn Faulkenberry Are You Growing Enough Voices – [link] Good article on PitchEngine for releases. link] [link] Corey Tyhurst Awesome Article RT @jaybaer: Are you growing enough voices? Because you are tapping into the expertise AND networks of other people, so the result is greater than anything you can do on your own.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

JUNE 17, 2010

[link] kdrewien Social Biz: Is Your Twitter Addiction Paying Off [link] [link] rtweb Is Your Twitter Addiction Paying Off [link] [link] leshannepretty Is your Twitter addiction paying off? Reminds me of @jaybear Twitter obsession article – [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

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Twitter Metrics Social CRM Consultant 126

Convince & Convert

JULY 20, 2010

I've been asking co-workers for suggestions on books/articles about content strategy. RT @jaybaer: 5 Steps to Winning Fans with Content Strategy [link] Stacey4fam Great article! Very helpful as our company moves forward with our plan for Social Media. Perfect timing! I also think #4 is difficult to grasp for some people.

Social Media 141

Social Media Strategy Consultant Blogger 141

Convince & Convert

JULY 6, 2010

Silberberg RT @jaybaer: Tying Together Social Media and Corporate Social Responsibility [link] danperez Laura, you've made several good points, especially with the Target & P&G examples. However, statistics show that such use of social media is still not widely utilized by most companies.

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CSR Social Media Strategy Consultant 138

Convince & Convert

FEBRUARY 23, 2010

link] [link] Matthew Olson RT @kstensberg: Is Your Social Strategy Proactive or Reactive? link] [link] Egmo Is Your Social Strategy Proactive or Reactive? – [link] (via @jaybaer) Nice article! link] Aaron Strom RT @evo_terra: Is Your Social Strategy Proactive or Reactive? – [link] (via @jaybaer) Nice article!

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

MARCH 4, 2010

jaybaer article: [link] [link] Jon Buscall This is great, Jay. It's important to educate businesses about the different permutations of business blogging, and measurement is going to part of that.

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

JULY 26, 2010

I think pitchengine and its concept is going to rock PR world.

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

JULY 21, 2010

[link] Alirio Pirela How to avoid a social-media lawsuit [link] [link] Grapevine Marketing RT @jaybaer: Protecting Yourself From Social Media Lawsuits [link] [link] Lee J Hopkinson Interesting article on things to consider about your IP (intellectual property) on social networks. Check out this timely article.

Social Media 155

Social Media Policies Consultant Social CRM 155

Mindjumpers

JUNE 19, 2014

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. Social CRM & Risk Management – How to put out a firestorm? .

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Research Data Social CRM Wikipedia 194

Convince & Convert

SEPTEMBER 21, 2010

Many brands these days use social media to promote themselves and to reach out to their target audience. There is an interesting article about it. link] [link] Mary Hey Jason, An interesting post about Developing a Social Media Strategy in 7 Steps. There is an interesting article about it. link] Jason Baer Thanks so much.

Social Media 167

Social Media Strategy Consultant Conference 167

agora pulse

OCTOBER 26, 2020

In addition, Agorapulse has great social listening options that help social media managers stay on top of key conversations. Social CRM. Agorapulse has a powerful social CRM , making it one of the best social media management apps for building relationships. Social CRM. Social CRM.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. link] Christopher Smith Great article.

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Social Media Strategy Influencer Social CRM 149

Convince & Convert

SEPTEMBER 20, 2010

I believe Twitter will ultimately be the way that we interact with brands, and will power the social CRM movement. link] Private Stock Very interesting article on twitter stats [link] You have to do your research if you want to win. Tom agrees, and included that concept in the Executive Summary.

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Social Media Statistics Strategy Research 160

Convince & Convert

JULY 28, 2010

Great article Jay! link] [link] Brake Associates Excellent article, helpfulness marketing…great concept! link] [link] Brake Associates Excellent article, helpfulness marketing…great concept! link] [link] Jennifer Scroggins RT @JesyHerron: Love this article and completely agree! You should be.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

SEPTEMBER 21, 2010

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. Can those results be tied back directly to sales, and therefore ROI? Social Media is optional It doesn’t matter what the demographics of your customers are.

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Social Media Strategy Consultant Web 2.0 151

SocMed Sean

DECEMBER 9, 2011

” 3) ROI – There’s a lot of concern with business executives as to whether there is any Return on Investment in social media. Changes that lower overhead or introduce new products and services automatically drive ROI. Social can do both. I always appreciate constructive criticism if your opinion differs.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Do you agree?

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Social Media Strategy Metrics Organization 136

Convince & Convert

JUNE 3, 2010

What #BP Can Learn From the Umpire [link] [link] Steve App Absolutely brilliant article via Mr. Jay Baer RT @jaybaer: Truth, or Consequences? RT @sawaob12: brilliant article @jaybaer: Truth, or Consequences? What BP Can Learn From the Umpire. Schatschneider agreed. What BP Can Learn From the Umpire. Im Jay Baer.

Social Media 157

Social Media Strategy Consultant Social CRM 157

Convince & Convert

MAY 25, 2010

Interesting article about online marketing. Interesting article about online marketing. I can help with the website [link] Rich Barker RT @ScottHepburn: RT @LisaHoffmann @jaybaer: [link].

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

APRIL 20, 2010

Whilst my site is very simple it was built from the outset to focus on the words brand, branding and more recently, social media. I don't know what you mean by finding out the number of search terms that people use, I have read your article several times and I enjoyed reading it, but I just don't know how to find that information out.

Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

MARCH 3, 2010

(photo by Steven Depolo ) More from Convince and Convert The Key to Social Media Success is Just 2 Letters Are You Slow Enough to Succeed in Social Media The 6 Dangerous Fallacies of Social Media Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) How Not (..)

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

MAY 11, 2010

Social media clearly has the ability to mitigate doubt and confusion among fence-sitters. I think there's a lot social media articles out there that cover two of the three sales steps (“prospecting&# & “presenting&# which = “engaging&# ) but not as much out there about “closing&# the sale.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

MAY 26, 2010

This article really helps to give the guidance so that SM platforms are not a strategy but the tools. This article really helps to give the guidance so that SM platforms are not a strategy but the tools. link] online marketing blog using facebook fan page as a newsletter is a great idea, thanks for the great article.

Social Media 135

Social Media Consultant Video Strategy 135

Convince & Convert

APRIL 6, 2010

[link] Iosif Alvertis RT @jaybaer: Build Your Brand a Social Content Ladder in 5 Steps [link] [link] Hervé Weytens Build Your Brand a Social Content Ladder in 5 Steps [link] #brand [link] Inside Twente RT @jaybaer: Build Your Brand a Social Content Ladder in 5 Steps [link] [link] JUHLi SELBy Check out Jay's articles–They rock!

Brands 145

Brands Content Social Media Consultant 145

agora pulse

APRIL 7, 2020

This social media management tool makes it easy to find and share content that appeals to your audience. In addition, its suggested content feature includes a scoring system to help you identify the best articles for your followers. Want ROI reporting, competitive benchmarking, or team reports? Zoho Social.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Convince & Convert

APRIL 15, 2010

[link] Scott Aughtmon You should check out @jaybaer new blog post "Why Content Marketing Matters To Me And Should To You" – [link] – It's really good!

Content 125

Content Marketing Consultant Social Media 125

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. Ironically, an article I wrote on optimizing social media strategy was just published this morning at iMedia Connection — you can read it here: [link]. What do you think?

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

SEPTEMBER 21, 2010

What is interesting when you do look at the articles, more than half are list posts or some sort of how to/advice. It can give some insight into what us readers here are looking for from you and also from social media bloggers as a whole. What content lessons do you take away from these results? Thanks much for sharing.

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Social Media Strategy Social CRM Consultant 142

Convince & Convert

APRIL 14, 2010

Excellent article! link] [link] Verizon Friends The Key to Social Media Success is Just 2 Letters. Excellent article! link] [link] Verizon Friends The Key to Social Media Success is Just 2 Letters. Excellent article! link] [link] Verizon Friends The Key to Social Media Success is Just 2 Letters.

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Social Media Consultant Health Care Questions 129

Convince & Convert

APRIL 1, 2010

link] Sodapopgirl @jaybaer One of the best articles I have read on this topic. You highlight the real tragedy here: the organization has valuable content into which they've invested $ and time, but much of its impact is lost due to what should be a straightforward coordination effort. A great (and yes tragic) case study.

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Social Media Content Analysis Sports 120

Convince & Convert

SEPTEMBER 21, 2010

RT @mollycgaines: Social Media Monitoring Tools – How to Pick The Right One [link] (@jaybaer) [link] EOS Marketing How to pick the right social media monitoring tool – a few thought starters [link] [link] Reena Kapoor RT @jaybaer: Social Media Monitoring Tools – How to Pick The Right One [link] [link] SMM Advertising ? ~joe

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Social Media Radian6 Strategy SM2 157

Convince & Convert

MARCH 23, 2010

reading this article makes me feel the need to change my blog service, be better. I rarely communicate with the end. they were like strangers. thanks meganzuniga While it's true the reason first time visitors go to your blog is because they wanted some information.

Social Media 120

Social Media Strategy Consultant RSS 120

Convince & Convert

JUNE 2, 2010

My experience with it is that its no differ than any other social marketing concept…find friends. I wrote a article on my blog about the friend gathering process that most people use to gain more friends on facebook. and request more friends.

Social Media 134

Social Media Strategy Curation Privacy 134