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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Real Estate.

Industry 231
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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Here’s what you need to know about Snapchat Stories.

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How to Make Money as a Freelance Social Media Manager

Hootsuite

Here is a list of services commonly offered by freelancer social media managers: Social media strategy. Community management (engaging with followers, answering DMs and comments). 7 skills a good freelance social media manager should have. Community management. Creating and managing content calendars. Copywriting.

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How to Use Nextdoor for Business: The Complete Guide

Hootsuite

People join Nextdoor to connect with their neighbours and communities. Nosy neighbours may grab the headlines, but businesses are central to the Nextdoor community. But the strength of the Nextdoor social network relies on the power of proximity. Engage with the community. If applicable, add terms and conditions.

How To 145
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Top 10 LinkedIn Power Tips to Ignite Your Brand and Business [podcast]

Pam Moore

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. 55 job applications are submitted every second on LinkedIn. SocialZoomFactor · LinkedIn Power Tips to Ignite Your Business and Brand.

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You are NOT the Main Character of Your Brand Story, Your Customer Is

Pam Moore

Brand storytelling is not about bragging about yourself all day on the latest live video streaming mobile application. It's these common foundations that weave the threads for relationships, trust and community. They claim they want to connect with real human beings. They say they want to build community. SoundCloud.

Brands 78
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How to Master Evergreen Content Marketing to Grow Your Business and Save Time

Pam Moore

Evergreen content is content that is timeless, sustainable and has a shelf life longer than the latest Facebook feature or favorite mobile application. It's then up to you to make sure you can convert a large percentage of that traffic into community members, new friends or even sales. In this 40 minute podcast you will learn: .

Content 60