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Apple: A Case Study in Why Brands Should Control Their Stories

Waxing UnLyrical

Apple doesn’t play on Facebook or Twitter. So it lets the Apple legions do all the heavy lifting. Apple don’t coordinate this, to my knowledge. For years this was a huge benefit for Apple. The blogosphere and social media networks would go nuts with rumors and buzz about new products. They flopped.

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Blogosphere Trends + Guest Posting

ProBlogger

Apple TV / iPod Touch / Ping [It was such an Apple-heavy week, that I’m combining the three so that they don’t take over the trends list. Apple fever is an epidemic.]. Example: Silicon Alley Insider ’s “ Apple Just Killed MySpace Even More Dead ”. Blogosphere Trends + Guest Posting. Share This.

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Four Handy Windows Phone Apps

Idaconcpts

Now it’s Apple that personifies that 1984 scenario so succinctly portrayed in their signature Super Bowl commercial. But Windows Phone 8 still has a thing or two to teach to those young whippersnappers over at Apple and Google. Blueprints is a versatile app for bloggers and their readers to help them stay afloat in the blogosphere.

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Blogosphere Trends + Handling High Word Counts

ProBlogger

Consumer Reports – At 909 words, Mashable ’s “ What Apple Must Do to Stop the Bleeding ” uses many of the aforementioned techniques, including colored links, photos, and short paragraphs but also adds video within the post and oversized subheads with light grey lines around them to further divide the text. as well as multiple entry points.

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Meanwhile, the blogosphere continues to expand and pundits like Joe Pulizzi have declared that we are all publishers now. Apple could create an aggregation site to pull in blog posts and reviews about the product. “Traditional&# media is struggling. For example, the iPhone got huge social media exposure when first released.

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Twitter is Just The Launch Partner. Will There Be "One More Thing" for iOS 5?

Stay N' Alive

The blogosphere is abuzz about Apple's announcement that iOS 5 will come bundled with built-in Twitter support. I admit I scratched my head that Apple chose Twitter over Facebook. Some are blaming Facebook's reluctance to sign to Apple's Terms on Ping. Apple did not build this. Apple did not build this.

API 73
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Looking Good: Simple Ways to Create Sensational Blog Images

ProBlogger

In 2011 visual social media platforms like Pinterest and insta.gram exploded in use, signalling a trend towards lifecasting in a more visual way, which applies to the blogosphere too; readers want your pages to look interesting. I happen to use an Apple App store called Collage Maker, and I find it to be really handy and effective.