The Realtime Report

NOVEMBER 26, 2019

Source: MoffettNathanson LLC, Nielsen Offset – To make up for the shrinking audience (audience spells more ad $$$), cable companies have made a not-too-subtle move to keep profits up by adding to the ad load and increasing costs to advertisers. It’s all so clean … analytic … programmatic. No kidding! All the work has been eliminated.

Advertising 113

Advertising Nielsen Buy Products 113

Firebelly

MARCH 5, 2010

You have to focus on Universal Search, Real-Time Search, Social Media and the Mobile Web. Women Use Social Mobile More Than Men By Tiphereth Gloria Nielsen posted these mobile social stats from December 2009 about the gender differences when accessing social networks via mobile devices. Where do you start?

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Hootsuite

MAY 18, 2023

Use vertical content Most short-form video platforms are designed for content to be viewed on mobile devices in a vertical format. With its robust analytics suite, Hootsuite also helps you understand your content’s performance and adjust accordingly. i got $$ for the best duet ♬ Shaq-a-Roni – Shaquille O’Neal 10.

Video 112

Video HootSuite How To UGC 112

Buffer Social

FEBRUARY 19, 2019

Here’s a quick look at what we’ll cover: The vertical video and mobile hypothesis. The vertical video and mobile hypothesis. But why is video – particularly mobile video – such an important part of your social media strategy? According to a recent report from Nielsen, U.S. Other key video marketing learnings.

CPC 85

CPC Video Cost CPM 85

Social Media Marketing

MARCH 20, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

Oktopost

JUNE 9, 2020

A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. Comprehensive Analytics. This data should be automatically synced with other social media analytics already being generated by your marketing team.

B2B 144

B2B Survey ROI Metrics 144

Firebelly

FEBRUARY 19, 2010

1 spot to Google in February 2008, and now sits in third place, according to Web analytics research by Compete. New numbers released by Nielsen today confirm what we’ve known for a while: Facebook is the web’s number-one time sink 4. Facebook Outpaces Yahoo to Become No. Yahoo lost the No. Think about that for a moment.

Yahoo 100

Yahoo Facebook MySpace Paid Search 100

Webbiquity SMM

FEBRUARY 7, 2011

McCorvey explains how to integrate targeting, monitoring, content sharing and analytics into a coordinated b2b social media marketing program. Twitter is adding 300,000 new users per day, and 80% of Twitter use is on mobile devices. How to Use Social Media for B2B Marketing by Inc. The Maturation of Social Media ROI by Mashable.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

FEBRUARY 7, 2012

Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. ” And 37% of buyers have consumed b2b content using a mobile device. 2011 Insane Mobile Marketing Facts & Trends by Bit Rebels. . • 53% of employers now research candidates on social networks before hiring. • StumbleUpon Stats.

Statistics 190

Statistics Research Social Media B2B 190

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). Now, bloggers have access to trending analytics data so they can predict which hot topics they should be writing about next. This is an important blog post, because it makes a prediction.

Sites 96

Sites Industry Blogger News 96