Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. If you have all of your passwords and such handy, the process should take about 5 minutes.

Social Media 117

Social Media Strategy Statistics Metrics 117

Keyhole.co

NOVEMBER 30, 2022

Social media with almost 4.6 That’s why using social media analytics tools has become indispensable for crushing brand competition and building an engaged social media audience. In this guide, we will delve into some of the best competitor analytics tools for social media. Key features. Key features.

Analytics 52

Analytics Social Media Tools Price 52

Keyhole.co

OCTOBER 19, 2022

Social media with almost 4.6 That’s why using social media analytics tools has become indispensable for crushing brand competition and building an engaged social media audience. In this guide, we will delve into some of the best competitor analytics tools for social media. #1. Key features. Key features.

Analytics 52

Analytics Social Media Tools Price 52

agora pulse

OCTOBER 26, 2020

In addition to comprehensive publishing, engagement, and reporting features, this tool also has an integrated social customer relationship management (CRM) where you can track conversations with followers and even identify influencers. Social CRM. That means you can handle all your social engagement in one place.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Convince & Convert

MAY 25, 2010

The Digital Ecosystem There are four key planks to successfully offering online marketing services within your existing agency: Search Marketing Email Marketing Social Media Analytics and Reporting Agencies can deliver real value to clients in each of these areas, and developing competencies is viable and achievable. Vegas, baby!

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

FEBRUARY 24, 2010

How can you take friction out of that process by just-in-time tweeting, participating in Yahoo! Is today the day you start integrating social media with marketing and customer service? You’re not “selling&# you’re “helping&# – and that’s the most powerful type of selling there is.

Compete 115

Compete Conference Organization Social CRM 115

Hootsuite

SEPTEMBER 16, 2022

That built-in collaborative process also allows for content to go through a predetermined series of approvals. With some tools, everyone can work on social posts, but only senior team members can approve them to go live. Social media analytics tools. All social networks offer basic native analytics tools.

Social Media 134

Social Media Tools Marketing Analytics 134

Convince & Convert

MARCH 4, 2010

The first step in that process of course is knowing why it is that you’re blogging. Blogging for Commerce Related to the first, but commerce-oriented blogs are more interested in conversion events than in traffic generation. It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent.

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

APRIL 6, 2010

(This is especially important now that Google and Bing are incorporating social content into real-time search results). On the left hand side, you’ll see a keywords chart that lists common terms associated with your name in social media. Consider adding some of these to your list if they differ from your analytics results.

Brands 143

Brands Content Social Media Consultant 143

agora pulse

APRIL 7, 2020

In addition to comprehensive publishing, engagement, and reporting features, this tool also has an integrated social customer relationship management (CRM) where you can track conversations with followers and even identify influencers. Reporting: This tool offers basic analytics with every plan.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. I can't wait to read the study now.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Mindjumpers

JUNE 19, 2014

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. Social CRM & Risk Management – How to put out a firestorm? .

Research 194

Research Data Social CRM Wikipedia 194

Convince & Convert

MAY 11, 2010

You can study your Web analytics, and see which pages get the most traffic, and what questions are likely to be in prospects’ minds when they are on those pages. Or, you could survey Web site visitors, gathering data in real-time. nuff said. nuff said. nuff said. nuff said.

FAQ 137

FAQ Content Consultant Social Media 137

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. How does social CRM differ from traditional CRM? Sample review: “Infusionsoft is a CRM designed to cater to small businesses.

Social CRM 195

Social CRM Tools Sample Samples 195

Convince & Convert

MAY 26, 2010

The metrics available on Facebook are in many ways better than you can get from Google Analytics. Companies are starting to think of Facebook as a natural piece of the conversion funnel, not just as a free-standing silo. Make sure you’re tying together your email program and your social media program. Just like websites.

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

JUNE 2, 2010

In addition to their desire to be the hub of the Web, and create the greatest analytics-driven advertising platform imaginable, Facebook wants to enable our relationships to curate the world for us. My experience with it is that its no differ than any other social marketing concept…find friends. 500+ TV channels.

Social Media 133

Social Media Strategy Curation Privacy 133

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. And many of us in the social media space are guilty of that particular sin. Thanks for the help. Thanks for the help.

Social Media 119

Social Media Strategy Consultant RSS 119

Keyhole.co

JULY 9, 2023

Using this social media analytics tool to its full potential might take a while. Actionable insights and analytics to track social media engagement, campaign performance, and measure impact. Val S The analytics tools are useful but confusing to get started. Zac G The lack of analytics is a big issue.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. Its great to see this conversation so relevant active! link] Rebecca Shaffer PR firms are asking 8 questions about social media — and they’re all wrong!: What do you think? Thanks for the kind words.

Questions 160

Questions Social Media Consultant Education 160

agora pulse

JULY 14, 2020

Find and join important conversations. If you skip the approval process, you could run into serious issues like: Your company’s new social media intern might publish off-brand content that confuses or alienates your audience. Multiple social media managers might unknowingly schedule competing content for the same brand.

Tools 97

Tools Twitter Social Media Management Team 97

Convince & Convert

SEPTEMBER 20, 2010

Compare that ratio to Facebook, where 88% have heard of it, and 41% have a profile (a conversion rate approaching 50%). I believe Twitter will ultimately be the way that we interact with brands, and will power the social CRM movement. Twitter Sucks at Converting Awareness to Usage Known by 87%, just 7% of Americans use Twitter.

Social Media 159

Social Media Statistics Strategy Research 159

Oktopost

JULY 27, 2021

But if you can get your brand in front of them during that process, you’re positioned to onboard a lead primed to convert. B2B Search Engine Marketing (SEM) is the process and science of attracting motivated customers to your business by increasing its website’s visibility in major search engine results (i.e., Conclusion.

B2B 118

B2B Marketing SEO Engineering 118

Convince & Convert

SEPTEMBER 21, 2010

At one point we discussed headline writing and what draws clicks within the social media content universe. I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. What content lessons do you take away from these results?

Social Media 141

Social Media Strategy Social CRM Consultant 141

Convince & Convert

SEPTEMBER 21, 2010

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. davidalston Radian6 [link] David Alston Katie, great post on outlining a process to selecting the right tool. First – What are the objectives? Thanks again Katie. Great resource.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

AUGUST 26, 2010

Conversation Driver Analysis – Examination of words, phrases, themes Location Analysis – Where conversations about you are occurring in the “real&# world People Analysis – Who’s talking about you? Yet I doesn`t check RowFeeder, but that what you write is intresting.

Social Media 119

Social Media Strategy Analysis Reputation 119

Sprout Social

JULY 17, 2023

Social media provides businesses with direct, real-time access to their customers. But without a social CRM tool, that information stays isolated within marketing teams. The right social media management tool can unite teams around deep customer insights, cutting confusion and increasing collaboration.

Social CRM 79

Social CRM Microsoft Collaboration Software 79

Convince & Convert

MAY 20, 2010

Premature Calculation The problem with the pet naming approach is that you end up having the “is this working&# conversation when the social media program is already in operation, which forces you to conduct statistical gerrymandering to determine which measures are relevant. And it’s about behavior that leads to dollars.

Metrics 116

Metrics Social Media eBook Social CRM 116

Socialmedia.biz

JULY 14, 2016

I have integrated it into my processes and don’t cede ground when and if clients or colleagues refuse. I invite everyone, I just make sure I am very careful to make sure that I segregate my client-included and client-focused conversation from the team-only discussions. Google Analytics. I just love it — and I stick with it.

Influencer 60

Influencer Tools SM2 Marketing 60

Sprout Social

SEPTEMBER 20, 2016

Lead generation is a marketing process where you capture interest in your products and services. For example, Neil Patel tested this theory by removing one field from his opt-in form and saw an increase in conversions by 26%. Check your site’s analytics and look over your most popular posts. What Is Lead Generation?

Facebook 40

Facebook How To Policies Social CRM 40

Webbiquity SMM

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. 3) Agency Analytics. Social Media Optimization. Google Review Count: 21.

Tools 201

Tools Sample Samples Marketing 201

Convince & Convert

JULY 13, 2010

Then, define a social and thought leadership strategy to get them there. Instead of writing web copy for your client, see if they’ll let you assess their current site analytics: If you are a keeper of data, you have access to the quantitative insights we’ve always longed for as a profession. 4 – Social media is, well, social.

Social Media 138

Social Media Strategy Consultant SEO 138

Sprout Social

DECEMBER 20, 2022

If you feel like posting, replying to followers and manually generating reports on every social media account you own is too much, we agree. The good news is that with social media automation tools, repetitive or manual tasks that took you hours are now done within a few minutes. Sprout Social Listening and Analytics.

Social Media 96

Social Media Tools Sentiment Small Business 96

Techipedia: Tamar Weinberg

MARCH 22, 2011

Rapportive is a social CRM, giving you important information about the person who is emailing you. If they’re connected via social networks, you get their picture, their location, and job titles, in addition to their Twitter feed and Facebook updates (if available) and links to their social profiles. Rapportive.

Products 236

Products Tools Google Reader RSS 236

Convince & Convert

SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. link] via @jaybaer [link] Carol Schiller Must-see tool to run real-time search of public Facebook (&Twitter) conversations about your biz.

Social Media 164

Social Media Strategy Engineering Social CRM 164

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. I implement bit.ly Try it yourself.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Billable work that will make us look awesomely smart to our clients, but hey! Anyone else?

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Billable work that will make us look awesomely smart to our clients, but hey! Anyone else?

Facebook 167

Facebook Consultant Social Media Sites 167