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Conversational analytics: How to use social listening for brand insights

Sprout Social

Within these tools, conversational analytics harnesses the power of customer conversations and discussions by identifying and tracking hidden brand insights. Continue reading to see how conversational analytics impacts your business by leaning into social data for rich insights and empowering business leaders to make strategic decisions.

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14 Steps to Hosting a Successful Webinar

Convince & Convert

Following is a step-by-step list of how to host a memorable, interesting, and useful webinar. For instance, we did a webinar about Google analytics. Rather than call it “Advanced Analytics,” we called it, “The Lies and Truths of Google Analytics.” Choose a topic and a headline that has great search potential.

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11 Types of Video Content Every Business Needs to Create

Rebekah Radice

A great example of live video is Jasmine Star’s, “Ask Me Anything” community videos. These are weekly videos that serve several purposes: Brings her audience together each week (same day) to create a deeper community bond. For that, you can look to your analytics. Talk about your latest online course.

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How To Manage & Improve Online Brand Reputation in 2023 (Guide)

Keyhole.co

It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking. Arrange interviews, webinars, and panel discussions at industry events. For example, as shown in the above post , Hubspot Academy executive and educator Mark D.

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#SproutChat Recap: Social Media & Marketing Resources Roundup

Sprout Social

This week at #SproutChat , the community shared their favorite social media marketing resources. Buffer , @Hubspot and @SproutSocial for social media updates. A1) So many: @hubspot , @buffer , @hootsuite , @SproutSocial , @Kissmetrics , @SMExaminer , @socialmedia2day #sproutchat https://t.co/Hpm05u6Erz. SproutChat. Hpm05u6Erz.

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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. If you’re in B2B marketing — try HubSpot Academy to showcase your skills. Not sure what to showcase?

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20 Must-Attend Social Media Conferences in 2017

Buffer Social

Social Media Conference for PR, Marketing and Corporate Communications (March 27-29, Orlando). Social Media & Web Analytics Summit (April 26-27, San Francisco). Social Media & Web Analytics Summit. Engage Prague is organized by the team at Socialbakers , who provides social media marketing and analytics tools.