Keyhole.co

APRIL 3, 2024

Businesses, particularly those in the B2B sector, find it an invaluable tool for connecting with their audience, driving engagement, and sharing industry insights. These stats speak volumes about the platform’s prowess in shaping consumer decisions and its viability for B2B marketing. Are your Twitter posts sparking conversations?

Strategy 52

Strategy Twitter Tips Marketing 52

Hootsuite

JANUARY 4, 2023

Social media analytics. Using analytics tools to track how content performs, report on progress towards social media goals, and plan ways to improve overall response. This is also a powerful tool for competitor research. That means its 875 million members are primed for business discussions and purchasing research.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Webbiquity SMM

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 25 Social Media Facts and Statistics. B2B Lead Blog ). e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Oktopost

SEPTEMBER 13, 2022

To help you, we’ve compiled a list of the six best B2B social media platforms for financial services based on our research and experience. For example, you can use LinkedIn Analytics to track who your target audience is, where they live, and their interests. You can track data effectively with Twitter analytics.

Platform 84

Platform Social Media Insurance Education 84

Keyhole.co

JUNE 13, 2023

Though LinkedIn is a paradise for job seekers, this is also the go-to platform for B2B brands from the beginning. As per the latest social media statistics , LinkedIn witnessed an outstanding 22% engagement soar in 2022. Let’s say you’re a B2B company providing cloud computing solutions.

LinkedIn 52

LinkedIn Analytics Metrics Guidelines 52

Webbiquity SMM

JANUARY 19, 2016

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. Here are four key takeaways (among the many possible) from the compilation of social media marketing facts and statistics below: Social is important today, but even more so tomorrow. Pew Research ).

Social Media 100

Social Media Marketing Survey Metrics 100

Visually SM

AUGUST 19, 2020

According to Oberlo’s Social Media Statistics 2020 , about 45% of the world population is on social media. According to the same research, most users spend at least 3 hours per day on social media, and 54% use those channels to research products and services they intend on purchasing. And we can prove that with numbers.

Social Media 130

Social Media Brands Reddit Platform 130

Keyhole.co

JUNE 9, 2023

As per social media statistics , more than 2.8 For example, B2B companies may see better engagement rates during work hours, while B2C companies may see better engagement on weekends. Also, do check out your competitors’ analytics ! Yes, the rumor has it that the organic reach on Facebook has declined.

Facebook 52

Facebook Guidelines Activities Feed 52

Webbiquity SMM

FEBRUARY 2, 2016

But likely the most significant finding from recent research (see below) is this: the average person now spends more time online than with TV and all other media (newspapers, magazines, etc.) Less than 8% of total B2B product sales are closed directly through the Internet, versus 15% for B2C products. ( Image credit: MarketingProfs.

Hubspot 100

Hubspot Marketing B2B Survey 100

Oktopost

JUNE 28, 2022

Marketing is a critical function for a B2B organization of any size. Social media marketing has seen rapid growth, with Twitter following close behind LinkedIn as one of the top two most-used social media platforms for B2B marketers. It’s also the perfect place for B2B organizations to reach their target audience.

B2B 152

B2B Tips Twitter Marketing 152

Sprout Social

FEBRUARY 28, 2023

These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. We will provide statistics and data from trusted sources, including the Sprout Social Index™, Social Media Trends for 2022 & Beyond. Let’s dive in. As of January 2022, 57.2%

Statistics 141

Statistics LinkedIn Marketing B2B 141

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. 19% seek customer support.

Social Media 159

Social Media Statistics Strategy Research 159

The Marketing Blog

SEPTEMBER 7, 2010

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. Moving beyond your website, the concept of analytics is also strongly applicable to your other online initiatives as well.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Writtent Blog

APRIL 24, 2013

The most-common tags on the network are business, market, trends, research, social media, and statistics. If your B2B brand is seeking ways to get your content in front of more B2B decision makers, adding Slideshare to your social media strategy may be part of the solution. It Has Analytics.

Social Media 91

Social Media Strategy B2B Tourism 91

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. Research shows companies with formal employee advocacy programs are 58% more likely to attract top employees , and 20% more likely to retain them. How can you — a CEO, CFO, CMO, or other executive — tip the scale in your favor? Understandable.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Keyhole.co

MAY 18, 2023

Keeping an eye on top social media statistics can provide valuable insights into user behaviour, trends, and opportunities. of users follow or research brands and products on Facebook. Explore Your Detailed Facebook Analytics Instagram 21. 82% of B2B content marketers use Twitter. 93% of B2B marketers use LinkedIn.

Statistics 59

Statistics Social Media B2B YouTube 59

Keyhole.co

JUNE 26, 2023

Keeping track of the latest trends and Instagram statistics in 2023 will help you stay ahead of the competition and ensure your brand makes the most of its presence on this preferred social media platform giant. In this blog post, we’ll discuss some key Instagram statistics for 2023. Source: Yotpo) 10. Source: Facebook IQ) 12.

Statistics 52

Statistics Instagram HootSuite Hashtag 52

Oktopost

SEPTEMBER 14, 2021

In B2B sales, where research and deliberation are always a big part of the purchasing journey, content marketing will remain the dominant marketing growth strategy for the foreseeable future. The most successful B2B companies understand this: 60% of them have a documented content marketing strategy. Source: [link] ).

B2B 131

B2B Content How To Statistics 131

Webbiquity SMM

JANUARY 24, 2011

Actionly also includes Twitter account management and analytics tools. Proclaim Messenger enables you to easily combine pre-recorded or live video with PowerPoint presentations to produce video email campaigns (with full analytics), one-off video sales emails, or hold live one-to-one or small group video chats. Other Cool Web Tools.

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

MARCH 27, 2012

Recent Content Marketing Institute and MarketingProfs research shows us that the biggest content marketing challenge for B2B marketers is developing content that truly engages customers and prospects. Partial Google Analytics Chart with Referrals Showing for Content Marketing Institute. As Jay says, “ Content is fire.

Content 142

Content Consultant Marketing Price 142

Convince & Convert

MARCH 27, 2012

Recent Content Marketing Institute and MarketingProfs research shows us that the biggest content marketing challenge for B2B marketers is developing content that truly engages customers and prospects. Partial Google Analytics Chart with Referrals Showing for Content Marketing Institute. As Jay says, “ Content is fire.

Content 130

Content Consultant Marketing Price 130

SalesChoice

SEPTEMBER 6, 2016

THE HISTORY AND ROOTS OF PREDICTIVE ANALYTICS. Blog #1 discussed the history of predictive analytics going back to 1689 with Lloyds of London, insurance company. Blog #2 will define predictive analytics methods in more detail and in particular, I will explore the relevance and history of artificial intelligence.

Patterns 20

Patterns Analytics B2B Data 20

SalesChoice

JANUARY 12, 2017

B2B Sales productivity has hit an all time low in performance, and has dropped by 15% over the last ten years, now running on an average of in field productive face-to-face customer time at roughly 30% (Accenture, 2016). As a result, B2B sales organizations are struggling on multiple fronts.

B2B 22

B2B Analytics Data Patterns 22

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? The best way for B2B companies to build trust.

B2B 52

B2B Strategy Brands Content 52

SalesChoice

SEPTEMBER 12, 2016

Blog #2 discussed the history of predictive analytics from the perspective of Artificial Intelligence, and traced leadership from both classical philosophers like: Aristotle, Euclid, in ancient times to covering more modern times, profiling British mathematician Alan Turing.

Statistics 20

Statistics Startup Analytics Research 20

Sprout Social

MARCH 22, 2021

Reality check: B2B social media is here to stay. In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success. From nurturing customers to flexing your industry influence, the social space has a ton to offer B2B brands.

B2B 145

B2B Strategy How To Education 145

Social Media Strategies Summit

NOVEMBER 28, 2022

Still, if you say you’re the best in the world, you’ll need to back up that claim with a statistic, testimonial, or some other form of social proof. Or, head to Google Analytics for a picture of all your social accounts. Facebook is traditionally seen as a consumer-facing platform, but it still has a lot to offer B2B brands.

Examples 246

Examples Facebook B2B Instant Messaging 246

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 21 Social Media Statistics. 54% of B2B marketers said they have generated leads from social media. (

Statistics 50

Statistics Social Media B2B Hubspot 50

Hootsuite

DECEMBER 1, 2022

LinkedIn is well known as the social network of choice for B2B marketers. Following or researching brands and products: 26.9%. And, of course, LinkedIn is also the social network most commonly used for recruiting, as well as the top platform for B2B lead generation. Hootsuite’s LinkedIn analytics can provide additional details.

LinkedIn 139

LinkedIn Strategy Tips HootSuite 139

SalesChoice

APRIL 3, 2017

B2B Sales Productivity has dropped to global lows of less than 30% of in field customer productivity, with trillions of top line revenue being lost from 30-60% of sales professionals in the middle tier not making their sales plans. Despite investments in CRM, this statistic has been alive and well for many years. Source: [link]. [iv]

Startup 20

Startup Data Software Analytics 20

SalesChoice

OCTOBER 4, 2016

Machine Learning methods use Random Forests, a term that refers to an analytic technique developed by Leo Breiman and Adele Cutter. Decision Trees are used in machine learning and statistics to train a system in classification, so it can predict a certain outcome based on variables that have led to that outcome in the past.

Software 20

Software Patterns Applications B2B 20

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Keyhole.co

JANUARY 4, 2022

While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. These statistics highlight that you need a LinkedIn marketing plan. When used correctly, LinkedIn can be an effective marketing channel for B2B and B2C companies. LinkedIn also provides dedicated analytics for each page. #6.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. General Social Media Statistics.

Statistics 190

Statistics Research Social Media B2B 190

Oktopost

OCTOBER 31, 2023

According to LinkedIn research , 56% of professionals stated that a business executive’s presence on social media positively influences their purchase decision , and 66% of professionals said they would be more likely to recommend a business if they followed one of their executives on social media.

LinkedIn 62

LinkedIn B2B ROI Authentication 62

Sprout Social

MAY 19, 2023

With 82% of B2B marketers achieving their greatest success on LinkedIn, it’s clear that LinkedIn is a preferred channel for B2B marketing. Limited analytic features: LinkedIn’s analytics only provide a basic insight into your LinkedIn content performance and audience behavior. on Tuesday.

LinkedIn 90

LinkedIn How To Collaboration Analytics 90

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. This research looked at 187 companies tracked over the past decade on the Minnesota Technology Twitter list. Not a perfect score, but better than the 54% level of B2B tech companies overall. The median is 1,150.

Company 149

Company Twitter Software System 149