Convince & Convert

SEPTEMBER 21, 2010

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. First – What are the objectives?

Social Media 155

Social Media Radian6 Strategy SM2 155

Techipedia: Tamar Weinberg

JANUARY 12, 2010

While this isn’t anything substantially groundbreaking, I propose this question: why is it that many marketers are not embracing the technology earlier? Definitely not being led by internet marketers. I network with other marketers and people in SEO. December 20, 2007 at 12:28 pm toodoo » ????? ?????

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Convince & Convert

MARCH 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search A Social Media Scoreboard That Works March 25th, 2010 |Written (..)

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Help clients tie search success to social media through wise keyword analysis, multi-media optimization and ongoing link acquisition.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. It’s in our DNA.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. Build a website. Make it useful and at least moderately pleasing to the eye.

Social Media 167

Social Media Facebook Marketing Consultant 167

Techipedia: Tamar Weinberg

MARCH 10, 2010

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. I can tell you that finding these articles isn’t easy!

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. But, if you are a business with a physical location (or you have clients that fit that bill) you need to pay attention to how Foursquare and geo-location can help you – and it can.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Convince & Convert

FEBRUARY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Case Study Strategy Study 117

Almost Savvy

OCTOBER 31, 2008

My many twitter friends, especially Clara Kuo of The Millennium Marketer ( @manesaclara ), have replied instantly to queries with answers and words of encouragement. If you enjoyed this post, make sure you subscribe to my RSS feed ! Social media marketing is new territory and there’s no such thing as being too late to the game.

Blogosphere 175

Blogosphere LinkedIn Virtual World AJAX 175

Almost Savvy

OCTOBER 31, 2008

My many twitter friends, especially Clara Kuo of The Millennium Marketer ( @manesaclara ), have replied instantly to queries with answers and words of encouragement. If you enjoyed this post, make sure you subscribe to my RSS feed ! Social media marketing is new territory and there’s no such thing as being too late to the game.

Blogosphere 175

Blogosphere LinkedIn Virtual World AJAX 175

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. Build a website. Make it useful and at least moderately pleasing to the eye.

Facebook 167

Facebook Consultant Social Media Sites 167

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Search Engine Roundtable is an excellent example of a successful unique blog in a saturated market. This blog covers specific topics if and only if there’s discussion in a variety of internet marketing forums. Search marketing? In order for people to find you, you need to be able to market your blog to them.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Convince & Convert

SEPTEMBER 21, 2010

Objective Marketer This power-user Twitter app is the preferred vehicle for Guy Kawasaki. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing. Disclosure: Objective Marketer gave me a free account) Note: There are thousands of Twitter apps (literally).

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

JULY 29, 2010

At the end of the day, though, we ALL have families to feed. Tagged as: audacity of free , authors , book , chris brogan , free , Marketing , social media { 3 trackbacks } VIP Access: The VIPerchill Business Plan August 4, 2010 at 4:12 am Could Consultants Offer Incentive-Based Pricing? Before I was in marketing, I was in tech support.

Products 267

Products Consultant Price Social Media 267

Convince & Convert

MARCH 16, 2010

Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. The point is to understand social media as part of an overall marketing strategy, understand individual apps, and be nimble and adaptable. link] @Brett2point0 Excellent analysis, Jay.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Techipedia: Tamar Weinberg

JULY 7, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > No, You Can’t Automate Social Media! These new “Internet Marketers&# take Twitter by storm, using automated Twitter tools in abundance that give them the true appearance of expertise.

Social Media 251

Social Media Klout Influencer Feed 251

Buzz Marketing for Technology

JUNE 27, 2008

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Yeah… I love the post in concept, and while it presents a dreamy future, the market itself is still unsure as to how we can redirect the massive ship that is a corporation.

Cymfony 113

Cymfony Badge Skills Comments 113

Techipedia: Tamar Weinberg

JANUARY 24, 2008

Give it time in your analysis of what’s going on. Just because I don’t sit on RSS feeds and submit news content all day and only play on Digg when I can doesn’t mean I don’t care more for the community. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Digg 100

Digg StumbleUpon Communities Upcoming 100

Techipedia: Tamar Weinberg

APRIL 28, 2010

After all, this time, they’re not complaining about news feeds. The problem is that Twitter didn’t try to market itself as a private platform. FB seems to be able to do anything they like with the data we – the users – are feeding them with. I do not want to “disable” the news feed. Hear me out.

Facebook 277

Facebook Issues MySpace Privacy 277