agora pulse

JUNE 13, 2020

The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. Related: Twitter 101: What Every Smart Social Media Manager Needs to Know. This is great for Twitter event management when you want to keep an eye on your most active and influential participants.

Analytics 204

Analytics Tools Twitter Hashtag 204

Sprout Social

JANUARY 19, 2021

This is where social listening comes into play. Our Competitive Analysis Topic Template , released for Sprout Listening earlier this year, enables you to compare share-of-voice data, which is one of the most powerful social metrics to gauge your brand’s competitive position and industry relevance.

Data 91

Data Sentiment API Analysis 91

Sprout Social

FEBRUARY 20, 2020

Olivia Jepson Sprout Social Media Strategist. As a social media manager, you have a unique understanding of social listening that positions you as the subject matter expert. Competitive analysis. Reputation management. Event monitoring. Improve sentiment around customer service.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Sprout Social

OCTOBER 4, 2021

Sprout’s tagging feature makes this type of analysis easy. For example, you could use tags for specific product lines, sentiment scores or customer care, and use the Tag Performance Report to track the results. Learn how your audience feels about your brand using sentiment analysis. Benchmark against competitors.

Data 119

Data Metrics Sentiment Analytics 119

Unmetric

JUNE 11, 2019

The color and object analysis will help you discover content ideas by searching for branded social content based on dominant colors and/or objects used within images and analyze their performance. The solutions offered are comprehensive and essential to manage your social footprint. Salesforce Social Studio.

Analytics 125

Analytics Tools Social Media Curation 125

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This may involve multiple levels of management and outside stakeholders. HIPAA in healthcare ).

Template 136

Template Templates Social Media Tips 136

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 123

How To Social Media Management Metrics Team 123

Sprout Social

SEPTEMBER 18, 2023

Business intelligence : Sprout helps you understand customer behavior and surface business-critical information from social channels with sentiment analysis. Powerful integrations : Integrations with other tools, like Salesforce , will enable you to access, share and manage data for 360-degree view of the customer.

Marketing 126

Marketing How To Sample Samples 126

agora pulse

MAY 4, 2016

If you are looking to incorporate social media into your event , you’ll need to consider including a branded hashtag in your event strategy. I’ve been involved in digital conferences like SEJ Summit and Social Tools Summit — and monitoring hashtag activity during and after the events was crucial.

Hashtag 156

Hashtag Tools Tourism Hotels 156

Keyhole.co

OCTOBER 7, 2020

That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. Then, we’ll give you a list of the top sentiment analysis tools on the market in 2020, including the pros and cons of each tool. BrandMentions 5. Digimind 9.

Sentiment 59

Sentiment Analysis Tools Price 59

Sprout Social

FEBRUARY 5, 2020

But given the volume of conversations on social, it’s important to have the right social listening tools in place so that your entire business can get the insights they need. Social listening isn’t just for marketers and social media managers—it’s a valuable source of business intelligence that your whole organization can leverage.

Tools 88

Tools Sentiment How To Team 88

agora pulse

SEPTEMBER 21, 2019

One of the most viral photos from the event is one of a cheese sandwich that was served to party-goers instead of the celebrity chef-made food that was promised. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

One of the most viral photos from the event is one of a cheese sandwich that was served to party-goers instead of the celebrity chef-made food that was promised. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Sprout Social

AUGUST 10, 2022

Sprout Social is an all-in-one social media management platform that offers powerful social listening features. Analyze consumer sentiment and brand health. Analyze consumer sentiment and brand perception. You can also manage influencer payments from within the platform. Key features.

Influencer 109

Influencer Tools Marketing Software 109

Razor Social

MARCH 30, 2016

You could be running an event and you want to track real-time mentions so you can respond to and track them. Campaign Analysis. Sentiment Analysis. ” Sentiment analysis has a bad name because it’s never 100% accurate. .” Social Analytics. Historical Analysis.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

SEPTEMBER 14, 2023

Use customer service metrics like reply time, reply or response rate and sentiment analysis to understand where your customer care excels, and where it needs work. Make checking your reviews part of your monitoring and social analysis process. This starts with evaluating your customer care effectiveness.

Strategy 118

Strategy Brands Content UGC 118

Razor Social

MAY 15, 2019

Power influencers – These are influential people that probably speak at events, write books, have blogs, podcast, etc. Event activation. The first one is very common with consumer brands – they organize/host an event and invite influencers to attend and network with other influencers and sometimes members of the media.

Influencer 104

Influencer Social Media How To Campaign 104

Sprout Social

MAY 8, 2023

Best days to post on TikTok for Media: Tuesdays through Thursdays Worst days to post on TikTok for Media: Saturdays Engagement in the media and entertainment industry peaks on TikTok. Media businesses can expect consistently high engagement nearly every day between 6 and 11 a.m. Tuesdays from 5 to 9 a.m.,

Tourism 104

Tourism Travel Education Engagement 104

The Social Media Hat

AUGUST 3, 2016

Read the Social Media Weekly Digest for August. Any social media manager or page manager worth their salt will tell you that there are two components that impact a social media user's decision to click on a link. They said the headline had a positive sentiment. Speaking of Headlines.

Social Media 60

Social Media Health Care Content Tips 60

Keyhole.co

JANUARY 5, 2023

To stand out in this crowd, you must routinely measure your and your competitor’s performance through Instagram competitor analysis. It will show you the strengths and weaknesses of brands while identifying the issues in your social media marketing. Here, Instagram competitor analysis tools are the way to go.

Analysis 52

Analysis Instagram Tools Sentiment 52

Sprout Social

APRIL 15, 2020

If you’re unsure of what might come off as tone-deaf, social listening can help you gauge consumer sentiment and identify what is top of mind for your audience. Listening is a powerful tool for understanding broader conversations around major events, crisis situations, your brand and so much more.

Strategy 142

Strategy Metrics Hubspot Retail 142

Sprout Social

FEBRUARY 22, 2024

To find the right influencers and optimize future campaigns, you’ll need access to audience demographics, brand affinity, competitor analysis, industry trends and so much more. Influencer marketing trend analysis Social media users expect brands to read the room. You learn to do what they did, but better.

ROI 100

ROI Analytics Influencer Campaign 100

Keyhole.co

OCTOBER 21, 2023

This is where social media monitoring’s art and science come into play. You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. Whether you’re beloved by the world or loathed, social media is a vital tool for both shaping and managing your reputation. Track your social sentiment Okay, so you know people are talking about you. The good news? Wendy’s currently has 3.9

Reputation 109

Reputation Strategy Brands HootSuite 109

Sprout Social

JUNE 20, 2023

This plus market research and competitive analysis can uncover how to position yourself. For example, Sprout Social offers an all-in-one social media management platform. We focus on extracting real business value from social media. But the sentiment remains the same! Focus on yourself first.

Brands 89

Brands How To Sentiment Social Media Management 89

Sprout Social

AUGUST 27, 2020

the evolved version of Baby Nut who was born from the ashes of Mr. Peanut, celebrated it’s 21st birthday, to the shock and confusion of consumers on social. While some fans “shellebrated” the event, some (like me) wished the adorable Baby Nut didn’t age so quickly. Just over seven months later, Peanut Jr., Are they demanding action?

Brands 130

Brands Sentiment Social Media Management Issues 130

Oktopost

FEBRUARY 1, 2024

It covers various activities and channels, including: Brand design and messaging Paid advertising Content marketing Social media marketing Search Engine Optimization (SEO) Community management PR and events Influencer marketing Brand loyalty is becoming less of a given day by day.

Brands 62

Brands Hubspot Marketing B2B 62

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. First – What are the objectives?

Social Media 157

Social Media Radian6 Strategy SM2 157

Sprout Social

MARCH 15, 2022

Those big and small actions make up your brand reputation management strategy—an absolute must-have in a digital-driven world. Whether it’s a botched NFT launch or a spokesperson who’s in the spotlight for all the wrong reasons, there’s an increasing array of events that can impact your brand reputation at a moment’s notice.

Reputation 117

Reputation Brands How To Review 117

Sprout Social

DECEMBER 20, 2023

Social listening Sprout’s social listening solution and AI-driven technology offers custom topics, or pre-built topic templates that enable you to perform competitor analysis, analyze brand health, uncover industry insights, analyze campaigns and monitor events in a snap.

HootSuite 105

HootSuite Brands Price Collaboration 105

Sprout Social

JUNE 27, 2023

Social media manager. Brand manager. Director of social and partnerships. His interest and talents in social emerged early. I wasn’t the person that came up with Steve, but when I heard the idea I knew it had legs because we could do so much more on social media. Am I famous?”

Travel 92

Travel B2B Automotive Campaign 92

Oktopost

AUGUST 10, 2023

The good news is that managing all those parts is perfectly possible, provided you’re centralizing everything on an intuitive and integrative social media management platform. Social Listening What are your customers interested in? This is a really great way of making your social media strategy feel more organic.

Social Media 62

Social Media UGC B2B Sentiment 62

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. Do you have global social media teams?

Analytics 105

Analytics Social Media Tools Price 105

Sprout Social

FEBRUARY 13, 2023

You can track their purchasing behavior (order history, average order value, usage) and source attitudinal data ( voice of customer , sentiment and psychographics). With so much rich customer data available, proper management is key. Here are four tips for managing and sharing customer data at your organization.

Data 104

Data Social Media Tips Metrics 104

Sprout Social

JANUARY 5, 2021

While some brands are haven’t even test-driven Instagram Reels or even TikTok, others like Pravana are already on top of the latest social beauty trends. Competitive analysis is crucial to identifying industry trends as you keep an eye on how others in your industry are engaging their own audiences.

Strategy 127

Strategy Content How To Trends 127

Keyhole.co

APRIL 26, 2023

Finally, the Conversion Tracking dashboard allows you to track website and mobile app events based on a tag you’d install on your website or app. Sprout Social While it’s best known as a social media management tool, Sprout Social also offers a Twitter analytics solution. Top Twitter Analytics Metrics 1.

Analytics 52

Analytics Twitter Data How To 52

Keyhole.co

NOVEMBER 10, 2020

Finally, the Conversion Tracking dashboard allows you to track website and mobile app events based on a tag you’d install on your website or app. Website & Mobile App Events. Sprout Social. While it’s best known as a social media management tool, Sprout Social also offers a Twitter analytics solution.

Analytics 105

Analytics Twitter HootSuite Metrics 105