Remove Analysis Remove Company Remove Social Media Remove Strategy
article thumbnail

[Research] The Influence of AI on GTM Strategies

Convince & Convert

As artificial intelligence evolves rapidly, its profound impact on go-to-market (GTM) strategies cannot be overstated. AI that is built-in to technology you already use has higher adoption and a bigger impact on performance against goals… But, right now, most companies (73%) don’t have built-in solutions in their existing stack.

Research 140
article thumbnail

Top Tools & Strategies To Nail YouTube Competitor Analysis

Keyhole.co

You’ll be able to watch your competitors like a hawk and reveal their hidden secrets only with a good YouTube competitors analysis tool – the staple of your toolbox. It is particularly essential for busy social media marketers who value their time. Why you need a YouTube competitors analysis tool ?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to build a competitive analysis report with examples and tools

Sprout Social

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. However, beyond research, there’s the crucial task of distilling those insights into actionable strategies that’ll give your business an advantage.

article thumbnail

Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. With millions of online followers and a vocal, active, and thriving fanbase, LEGO is at the top of its social media game. Instagram: 10.3

article thumbnail

Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

The company also recorded a whopping $2.2 In this exponential success, social media played a significant role. But how did they hit the marketing bullseye with their social handles? That’s why the company played on the aspirational aspect of beautiful houses, which their social media profiles reflect clearly.

article thumbnail

5 Ways to Use Social Listening for Competitive Analysis

Oktopost

Monitoring and analyzing the strategies of other companies in your niche will help you identify room for improvement and optimize your own strategies. In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. Quick links: What is competitive analysis?

Analysis 118
article thumbnail

How to Create An Effective B2B Social Media Strategy

Social Media Strategies Summit

Social media is an essential component of the marketing strategy of your business. But the way you design your social media strategy might vary depending on the type of business you have, e.g. business to consumer (B2C) or business to business (B2B). Social media deserves more investment.

B2B 130