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The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Adam Sherk

To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends. You can use Keyword Planner to compare terms, get new content ideas, explore topical categories, monitor seasonality and compare desktop vs. mobile, among other tasks. Google Trends.

Analysis 241
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Brand experience: Why it matters and how to build one that works

Sprout Social

It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight.

Brands 109
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Using social listening to surface trends to your audience

Sprout Social

Read on to find out how you can use social listening and social media trend analysis to uncover what’s trending on the internet. Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. How to uncover what’s trending on the internet.

Trends 123
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How To Enhance Your Profile With A LinkedIn Audit

Keyhole.co

Well, it’s really just a fancy way of describing an analysis of your LinkedIn profile with the aim of enhancing its performance. You can use LinkedIn’s analytics to find out who is engaging with your ads and visiting your website. Lastly, remember to check how the banner looks on both mobile and desktop.

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15 most engaging Back-to-School social media posts

Unmetric

Huawei Mobile Services. Dick’s Sporting Goods. Data Analysis Methodology. The post 15 most engaging Back-to-School social media posts appeared first on Unmetric Social Media Analytics Blog. View this post on Instagram. Have your #TargetLittle looking sharp on their first day! BackToSchool #Cacti. Tic Tac Global.

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Leicester City: A Tale Of Success, Social Media Affinity, And Crisps

Audiense

As expected, sports leads the way when looking at the Affinity Report of Leicester’s followers, with the Premier League’s official Twitter account being the most followed account. With sports stars commanding large followings, we need to look further into the data to identify some of the brands that this community is actively following.

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How to Create the Perfect Social Media Marketing Mix

Rebekah Radice

By 2020, only 15% of sales interactions will be outside of social, mobile, and video #influencerchat pic.twitter.com/2RnapMtVHr — Vala Afshar (@ValaAfshar) May 6, 2015. A4) Twitter analytics provides a lot of insight about which type of content works best for your audience. Social media is a contact sport. Know your audience!