The Use of Animation in Digital Marketing
Techipedia: Tamar Weinberg
AUGUST 14, 2012
We’ll head down under and discuss what an antipodean airline is doing with social, animation and web videos. The Kiwi airline is well known for their lighthearted safety videos. Combined, Air NZ’s online and offline presence has resulted in its place amongst the top 10 of the most successful airlines in social media.
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