Oktopost

SEPTEMBER 24, 2019

Companies with a bad reputation may suffer losses of revenue and stock value for a long time after such events — just ask United Airlines or Wells Fargo. Today, most of the work related to establishing and maintaining a positive corporate reputation is happening online in general, and on social media, in particular.

Reputation 83

Reputation Press Release Airlines Construction 83

The Marketing Blog

DECEMBER 8, 2007

Its become a popularly adopted tactic by web-based startups and brands that have implemented social-media/web2.0 Product Release(s) Feature Update(s) Think about something more intriguing above two points are quite normal. What else can you do apart from sharing a link/press-release? What You Need to Think ?

Questions 100

Questions Web 2.0 Startup FeedBurner 100

Sprout Social

MAY 3, 2017

There are many ways to use social media in your PR strategies. Whether or not you write press releases is not the key focus. With social media being ubiquitously used among consumers, it can be a crucial component in getting your products and/or services covered in the media. Try this free pass!

Social Media 101

Social Media Press Release Influencer Airlines 101

Convince & Convert

APRIL 12, 2012

This is Episode 11 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Vanessa Sain-Dieguez who is the Social Media Director at Hilton Worldwide. It’s been kind of a crazy day in social media, right? It feels like social media from two years ago.

Hotels 118

Hotels Instagram Authentication Social Media 118

Social Media Strategery

SEPTEMBER 18, 2011

But social media has forced some changes to the advertising industry, whether the old-school likes it or not. Virgin America’s advertising budget is less than 10% of American Airlines ‘ yet Virgin consistently outpaces the traditional carriers in things like customer satisfaction, customer experience, and customer service.

Advertising 111

Advertising Social Media Press Release Airlines 111

Keyhole.co

MAY 19, 2023

It has become even scarier for businesses in the era of social media. For that, train your team to spot a social media crisis or any other PR fiasco before it’s too late. Fewer than half have pre-drafted messages for social media and the press. PR nightmare. PR catastrophe.

Reputation 52

Reputation Brand Monitoring Exercises Team 52

ProBlogger

JULY 1, 2012

I’m pretty sure you’ve heard all the media outlets singing its praise: the fastest growing site. how its a step forward in the evolution of social media. Companies like Wal-Mart, Southwest Airlines, Charles Schwab, and BMW are all purpose-driven. its user base is mostly female. its breakthrough rise from obscurity.

Strategy 42

Strategy Startup Apple Blogger 42

ProBlogger

DECEMBER 13, 2013

You blew up social media. You spent countless hours getting your product ready to launch to the world, painstakingly covering all the bases so it would be as good as it could be when the release day arrived. In the first twelve months after he released his book, all of those efforts netted him less than thirty sales.

How To 46

How To Publishing Press Release Buy 46

Sprout Social

FEBRUARY 18, 2020

Social media is where brands and people alike want to see and be seen. The top brands on social all have something in common: consistency. The foundation for that consistency comes from a strong social media style guide. What is a social media style guide & why do you need one?

Social Media 144

Social Media How To Hashtag Guidelines 144