Social Media Today

APRIL 14, 2020

Reddit is moving to clarify its political advertising policies ahead of the 2020 US Presidential election.

Policies 216

Policies Reddit Advertising List 216

Jon Loomer

APRIL 20, 2022

So, how accurate are the interests that Facebook advertisers can use to target you? You will now see a list of hundreds, if not thousands, of interests that Facebook has inferred based on your activities. These are the interests that advertisers can use to target you. Online Advertising. Manage Your Interests.

Advertising 198

Advertising Facebook Privacy UGC 198

Jon Loomer

JULY 17, 2023

The person watching the video also needs to convert on your advertising objective within 24 hours. If it doesn’t, it is bound to create confusion among advertisers who are trying to determine the impact of their video ads. Availability Engaged-View Attribution started rolling out to Meta advertisers in June of 2023.

Advertising 148

Advertising Engagement Class Conversation 148

Jon Loomer

DECEMBER 13, 2021

The clients you work with can set you up for Facebook advertising success. There are many factors that you can’t control that will immediately make your life as a Facebook advertiser easier or harder. This will show you how sophisticated the client and their prior advertising staff have been. What About the Email List?

Advertising 197

Advertising Facebook API Reputation 197

Jon Loomer

JANUARY 30, 2023

For example, I wanted to answer the simple question of how Facebook advertisers can leverage ChatGPT and AI. And then it occurred to me: What better way to learn the best ways to use ChatGPT as a Facebook advertiser than to ask ChatGPT? Here’s my prompt: I am a Facebook advertiser. Be clear about what you need and why.

Advertising 198

Advertising API Facebook Applications 198

Jon Loomer

MAY 12, 2021

We were first warned about iOS 14 and how it would impact Facebook advertising in 2020. If you remove an event from your configuration list in this process, any ad sets optimizing for that event will be paused. It appears Facebook will list the events that are being processed using the Aggregated Event Measurement protocol.

Advertising 217

Advertising Facebook Aggregator Eventful 217

Jon Loomer

APRIL 3, 2022

” You’ll be able to do one of two things: Create a Block List. Create an Allow List. Create a Block List. Originally, your only option was to create a block list. You are given a list of all of the domains that send data from your pixel, and you have the ability to block any of them. Create an Allow List.

List 196

List Eventful Notification Data 196

Convince & Convert

NOVEMBER 30, 2023

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1.

Advertising 105

Advertising Social Media Strategy Tools 105

Jon Loomer

SEPTEMBER 15, 2020

If you are a consultant, work for an agency, or ever need to advertise for others — or are a company working with someone who manages your Facebook ads — you may need to share a Facebook pixel or advertising audience. Block Lists. You can do this. Both parties need to have Business Manager accounts. Ad Accounts.

Advertising 201

Advertising How To Facebook Consultant 201

Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. There are multiple ways to reach these people, but one way is by creating a custom audience based on your customer list. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies.

List 198

List How To Facebook Advertising 198

Sprout Social

NOVEMBER 25, 2020

In a pay-to-play game, social media advertising is a must for brands. Paid social advertising helps your content get views without relying on organic platform algorithms and their ongoing changes. In this resource, you’ll find all our essential guides to paid social advertising. Instagram advertising strategy.

Advertising 142

Advertising Resources Social Media Instagram 142

Ignite Social Media

JULY 27, 2020

Most social platforms offer a snippet of code advertisers can place on their websites that offer benefits such as enhanced targeting, tracking, and insights. Now without further ado, the LinkedIn Insight Tag ultimately provides several benefits to advertisers. Lookalike Audience Lists. Uploaded Lists.

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Jon Loomer

SEPTEMBER 14, 2020

If you are a consultant, work for an agency, or ever need to advertise for others — or are a company working with someone who manages your Facebook ads — you may need to share a Facebook pixel or advertising audience. Block Lists. You can do this. Both parties need to have Business Manager accounts. Ad Accounts.

Advertising 147

Advertising How To Facebook Consultant 147

Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. There are multiple ways to reach these people, but one way is by creating a custom audience based on your customer list. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies.

List 149

List How To Facebook Advertising 149

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics. That’s no small number.

Advertising 112

Advertising Social Media List Statistics 112

Social Media Today

APRIL 24, 2020

Google is expanding its political ad transparency requirements to all advertisers, providing more insight into its ad listings.

Advertising 218

Advertising Google List 218

The Realtime Report

OCTOBER 25, 2022

What Is an Audience Profile, and How Does It Impact Advertising. An audience profile is very important when it comes to advertising and is something that should never be skipped. An audience profile is very important when it comes to advertising and is something that should never be skipped. What Is An Audience Profile?

Advertising 91

Advertising Influencer Types Strategy 91

Social Media Today

OCTOBER 29, 2019

Facebook has added a new option which will enable advertisers to include multiple text variations for their ad copy.

Advertising 116

Advertising List Facebook 116

Sprout Social

OCTOBER 1, 2020

If you’re still on the fence about social media advertising, we get it. That’s why we put together this primer on how social media advertising works, breaking down step-by-step what you need for a winning campaign. How does advertising on social media work? The process is often overwhelming for beginners.

Advertising 145

Advertising Campaign Social Media How To 145

Social Media Today

JANUARY 13, 2020

Facebook is looking to provide more transparency over how users are being targeted via custom lists with more info in its ad targeting info panel.

List 112

List Advertising Facebook 112

Awario

SEPTEMBER 8, 2022

The network understands its value for brands and businesses and offers a large number of tools to help you promote, advertise, and sell on Facebook. Facebook remains the most popular social media platform.

List 139

List Features Facebook Marketing 139

Social Media Today

MARCH 10, 2019

Marking International Women's Day, The Native Advertising Institute has published its latest listing of the 100 most significant women in native advertising.

Advertising 151

Advertising Publishing List 151

Ignite Social Media

JULY 11, 2023

Paid social media advertising should be a key part of any business strategy. It’s no wonder that businesses are increasingly turning to paid social media advertising to reach their target audiences. It’s no wonder that businesses are increasingly turning to paid social media advertising to reach their target audiences.

Advertising 60

Advertising Social Media Brands CPM 60

Hootsuite

MARCH 16, 2020

With over 800 million monthly active users, businesses can’t ignore TikTok advertising. Here’s your complete guide on how to advertise on TikTok. Who should advertise on TikTok? . While searching for examples of effective TikTok ads, we found several major brands advertising on TikTok. TikTok ad options.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Twenty4 Social

OCTOBER 19, 2020

Learn How To Make More Money With Email Lists. In that case, it will serve your business exceptionally well to consider marketing to your email lists, as at least one tier of your Internet marketing campaign. Ok friend, the first step we need to take is to build an email distribution list. How to Make Money Via Your Email Lists.

List 90

List How To Influencer Course 90

Jon Loomer

FEBRUARY 14, 2024

The past several years of Facebook (and then Meta) advertising has been a whirlwind. As a result, I saw very early stages of (then) Facebook advertising. We might need to be more generic when assembling this list. What could we say about Facebook advertising in the early days of 2010 to 2016 that remains the same today?

Advertising 175

Advertising Metrics Cost Sentiment 175

Social Media Marketing

APRIL 29, 2019

"Pay Per Click" is typically an advertising system which is quite effortless to decipher and master. Nonetheless, so that people see and click your site more often, it needs to be viewed at the top of the search list. This advertising is unique since you don’t need to pay anything in advance, and you pay after someone clicks your link.

Adwords 102

Adwords Advertising Google Yahoo 102

Oktopost

JANUARY 13, 2020

The reason being, that industry publications are rife with advertisement, which makes it hard to judge a real review from one a vendor paid for. 60% of advertisers on Quora are B2B. There are several factors that make Quora especially well-suited for B2B advertising. Demographics lean male—the gender ratio is about 55/45%.

B2B 119

B2B Advertising Campaign Statistics 119

Sprout Social

APRIL 15, 2019

If you have absolutely no idea how to approach your Facebook advertising strategy these days, you aren’t alone. In this Facebook advertising guide, we’ll break down the best practices of running ads on Facebook and what you need to know to get started. It’s no secret that Facebook’s organic reach has taken a nosedive. Custom Audiences.

Advertising 111

Advertising Strategy Facebook How To 111

Jon Loomer

JULY 4, 2023

Advantage+ Shopping Campaigns offer advertisers powerful results using machine learning and special features. It’s broad for a reason, but this can be problematic for advertisers who have (often legal) restrictions regarding customers they can serve by age or location. You can then paste a list of locations.

Campaign 184

Campaign Tourism Advertising Travel 184

Ignite Social Media

DECEMBER 9, 2019

About the Top Marketing Agencies List. Each year, Chief Marketer unveils an exclusive list of the top 200 brand engagement and experience agencies serving the United States. Chief Marketer’s editors accepted applications from across the country for the CM200 top marketing agencies list earlier this fall.

List 78

List RFP Social Media Marketing 78

Jon Loomer

DECEMBER 6, 2023

I recently discussed the four most important factors that impact Meta advertising results. Far too many advertisers waste their time on these three things when the impact of their efforts is often negligible. Advertisers are slow to adjust to the evolution of Meta advertising. Advertisers still do this.

Campaign 152

Campaign Advertising Cost Conversation 152

Buzz Marketing for Technology

MAY 6, 2010

Think about it – its totally possible to take some public attributes from someone’s Facebook profile and create a Facebook ad campaign (shameless plug – I am in the middle of writing my 3rd book – Facebook Advertising for Dummies – due out this fall by Wiley – which is why this is so exciting to me!). Tweet This! Share this on Facebook.

B2B 273

B2B Advertising CPC Marketing 273

Forbes Social Media

SEPTEMBER 22, 2021

After a change to iPhone software, Facebook mistakenly told some advertisers their campaigns weren't as effective as they actually were.

Advertising 98

Advertising Apple Report Facebook 98

Jon Loomer

FEBRUARY 15, 2024

There’s a balance when it comes to targeting exclusions that many advertisers get wrong. This is a common strategy where advertisers want to reach only new people, so they exclude their entire email list, all website visitors, and all engagement. Don’t ignore exclusions, but don’t overdo it either.

Cost 128

Cost Advertising List Buy 128

Small Business Mavericks

FEBRUARY 10, 2015

Her list of 3 Digital Marketing Trends That Will Start in 2015 reads like this: Video and image-based marketing will be very important — unless your particular audience is very interested in words over pictures. Native advertising is the only online advertising — wait. What Is Native Advertising?

Advertising 70

Advertising Journal Trends Survey 70

Jon Loomer

MARCH 6, 2024

In this post, you’ll learn some specific examples of the following: Low-quality ad content Low-quality post-click experiences User signals Low Quality or Disruptive Content advertising policy At the end, I’ll provide recommendations on how to address ad quality. The problem is when those ads become “disproportionate.”

Content 175

Content Policies Cost Advertising 175