Techipedia: Tamar Weinberg

MARCH 4, 2010

In every business niche the smart people are reaching out to influencers to try and carve out a special place in their heart/blog. Yes it shows the impact that social media can have on a business, but possibly more important, it shows how social media has changed the advertising and marketing game all together.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JULY 21, 2009

We have embarassing pictures in Google Maps , videos about the death of an innocent man in the hands of a “competent&# cop , and even Yelp reviews that can damage your personal reputation , never mind your business. If a company wants to have a stellar reputation today , they better think about giving good customer service.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

MAY 12, 2010

They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

MARCH 12, 2009

Loyalty programs such as the Royal Champions encourage people to maintain a positive outlook about the company and may further influence them to talk more positively about the same company in the future. Isn’t that what every business wants–great “word of mouth&# advertising. My one and only cruise was free, I won it.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

More people were reached using one advert or one advertising channel. Simply put, the new mass media helped organize, and influence, large numbers of consumers. You can see that without consumer feedback, advertising is mostly one entity (the seller) talking at another (the consumer). Ideas and good products spread faster.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

I’ve said before that social media requires a time investment, but right now, you can be one of the first influencers and the investment will not be as substantial as it would be if you were trying to break into an already-established (and well-formed) community. At this point, you can be part of it too.

Review 102

Review Digg StumbleUpon Web 2.0 102

Hootsuite

FEBRUARY 3, 2020

These policies are meant to protect a brand from legal risk, and maintain its reputation on social media. Boost your brand’s reputation on social media. Social media guidelines are typically created for employees, but they can also be shared with influencers, corporate partners, creative agencies, and others who can benefit from them.

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Guidelines Social Media Policies How To 143

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Win Facebook Friends and Influence People (All Facebook): Nick O’Neill’s post on how to become a Facebook power user (read: genuine) is great. Using Social Media For Reputation Management (DirJournal): Some of the tips here aren’t discussed in other articles, such as focusing on video and optimizing for local search.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MAY 28, 2010

Social media gives you an opportunity to exert influence onto customers and prospects. That influence often translates to interest; people want to hear what you have to say. There’s display advertising, print/TV ads, SEO, PPC, email marketing, snail mail, etc etc. Reputation Management. Photos by Shutterstock.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

MARCH 17, 2010

Who are the influencers? Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers. It’s an imperative part of your job to not only control and monitor your company’s reputation, but to create it to begin with. Who are the heavy hitters? Check it out!

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Expecting to influence it for the better is as fruitless as becoming infatuated with a selfish, amoral, low-life boyfriend or girlfriend and expecting to transform him or her into an acceptable mate. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Run a StumbleUpon Advertising Campaign for Your Blog (Problogger): I’m noticing that a lot more people are running advertising campaigns for their blogs since this article came out. How to Influence Powerful Social Media Users for Traffic and Attention (Dosh Dosh): How do you influence the influencers?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Give your customers a voice in the communities where they already have influence. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. There’s not much to lose and a whole lot to gain. Tamar is also the author of The New Community Rules (July 2009).

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

JULY 8, 2008

Maki , Internet Marketing and Social Media Blogger: The main characteristic [social media marketers] need to have is a genuine curiosity/interest in social media, particularly on how it influences human relationships and business practices. Social media can be seen as a tool for a marketer, but not a static one like an advertisement.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JANUARY 23, 2008

In any marketing campaign, the more you see the product, the more likely you are to be influenced by it, even if you don’t want to be. Therefore, instead of using social news outlets, the Blog Profits Blueprint program became successful because multiple influencers promoted it, including Problogger Darren Rowse.

Sites 101

Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

Now let’s assume one of the bloggers responds with, “I have read your email carefully and it would appear that you have omitted the part where you request my advertising rate card.&# (Yes, forget about organic promotion. You say, “this is merely a story idea as there’s no advertising budget.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

APRIL 8, 2010

Numbers Aren’t Everything Over-zealous clients or enthusiasts might feel the need to absolutely reach out to the “influencers&# who have eleventy billion Twitter followers. Research these potential influencers to get a handle on their credibility. A good tip: think about it as a reputation tattoo.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

You talk about other things around the people you want to influence. Although I’m not a big fan of microblogging, I will admit that it has becoming more and more useful as the pace of technology and business becomes faster. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

MARCH 10, 2010

Pay Per Click Marketing : PPC is another search engine marketing strategy that utilizes contextual advertising; based on a search query or the content of a web page, ads will appear. Find those who influence you , and then find out who they are engaging with. Savannah GA Advertising and Albany GA Advertising!

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JANUARY 26, 2010

That likely reduces your influence as a stumbler that StumbleUpon would want to trust. If you think about the greater good, you can be a very powerful influencer in the StumbleUpon community. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Seriously?! Did I miss anything?

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Techipedia: Tamar Weinberg

APRIL 14, 2010

Although, I have been in advertising for many years I am new to the social media space and still have so much to learn. And sometimes the frat boy turns into a huge influencer because they get it right. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. I don’t think so!

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

The more you can cross off your list, the better your chances for success and influence as a blogger. I absolutely agree and I think that there’s a lot of influence in leaving an everlasting impression. You can still exert influence in a different community — it doesn’t have to be the English-speaking one.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

JUNE 3, 2009

– may peace be upon him) will always be with you in your thoughts, behaviors, midos, stories, influences, etc. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Reply Shimon Sandler October 25, 2007 at 5:09 pm Hi Tamar, Your grandfather ( ???? ??????

MySpace 102

MySpace Consultant Yahoo StumbleUpon 102

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Social Media Marketing: How to Win Friends and Influence People : Sound like a famous book you’ve read? Are You a Super Influencer? Given social sites, there are new influencers in town. Why Twitter Matters : BusinessWeek cites examples of why the microblogging website is a must-use for everyone. Whole Foods did.

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Social Media have a big influence on all of us and our days it is not enough to have an attractive web site. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Reply Sergey July 28, 2010 at 4:02 am We present to your attention our series of FREE Facebook Page Templates.

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

JULY 7, 2010

Numbers Do Not Dictate Influence There are some people who will automatically follow everyone who follows them on Twitter. Tools like Klout can really help you find the influencers among those who are merely twitterfeeding it up the wazoo. “Just found this great post on green and orange widgets by @tamar&# ).

Social Media 251

Social Media Klout Influencer Feed 251

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

Reply Ash | SEO PPC Blogger September 16, 2010 at 9:31 pm May be the corporate businesses have their own influence of being in the corporate cultures. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. There are some pros and cons to both options, that’s for sure!

Social Media 217

Social Media Foursquare Marketing Flickr 217

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Then, you use that number as a success metric for influence. As the author of both Face to Face: How To Reclaim the Personal Touch in a Digital World and How To Work a Room, I’ve stressed that what we do both online and off-line (face to face) contributes to our reputations. Or unfollowing them as soon as they follow you.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

With social media, it takes a long time to earn a reputation to drive things in front of the people who can make something pop in the space. I’m in agreement with you that “it takes a long time to earn a reputation&# in social media. (At New SEOs have a hard time obtaining links. Maybe I am misunderstanding you?

SEO 178

SEO Social Media Marketing Digg 178

Techipedia: Tamar Weinberg

JANUARY 24, 2008

January 24, 2008 at 2:00 pm The Great Digg Revolt of 2008 | Jeff Flowers.com January 24, 2008 at 2:48 pm links for 2008-01-25 January 24, 2008 at 8:21 pm » 12 Tips To Make The Front Page of the “NEW&# Digg (Humor… Kind Of) January 25, 2008 at 3:11 am Is influence of Top Digg users over ? ReviewSaurus - The Techie Dino!

Digg 100

Digg StumbleUpon Communities Upcoming 100

Techipedia: Tamar Weinberg

APRIL 28, 2010

Reply Adam Metz April 28, 2010 at 11:00 am Sure, Tamar, many of the new developments in the last few years are not great for small business (marcom/ad budgets under $100k), but even SME brands won’t blink an eye at having to become a basic Facebook advertiser ($600-1200/year). Not so with Facebook.

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Facebook Issues MySpace Privacy 277