Advertising, Groups, Social CRM and Survey

Social media personalization: The opportunity and risks to consider

Sprout Social

JANUARY 9, 2024

According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. Consult data reports from trusted publications, survey your customers, collect competitor intel and sift through past social data. And not just respond.

Social Media

Social Media Sentiment Data Team

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

JANUARY 2, 2013

Social CRM is still confusing. Only 16% of companies say they currently have a social CRM system in place. 21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” iMedia Connection ). eMarketer ).

Social Media

Social Media B2B Marketing SEO

20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

MAY 10, 2011

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. Publishing has historically relied on advertising, or sponsorships, to pay for content production.

ROI

ROI Case Study Bazaarvoice Klout

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 20, 2010

Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline. Joining the LinkedIn group now. About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research. link] Seriously.

Social Media

Social Media Strategy Consultant Blogger

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MAY 5, 2010

There is zero advertising on JaneNation.com, and there never will be. John & Partners , a full-service advertising and public relations firm, based in Jacksonville. Women are routinely misunderstood or ignored by advertisers despite their unprecedented purchasing power and loyalty to brands that earn their trust.

Social Media

Social Media Case Study Strategy Study

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Agencies need to advocate for cooperation and help make it happen.

Social Media

Social Media Strategy CoTweet CoTweet

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 28, 2010

Sure, it’s clever outdoor advertising, but given that “where am I going to get coffee tomorrow?&# This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Have them document EVERY question they receive.

Social Media

Social Media Strategy Consultant B2B

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Note that the survey population was 12 and up, including a representative portion of seniors).

Social Media

Social Media Statistics Strategy Research

4 Steps to Drive Sales with a Social FAQ | Blogging and Content.

Convince & Convert

MAY 11, 2010

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. Or, you could survey Web site visitors, gathering data in real-time. You can use a few methods to determine which questions to answer.

FAQ

FAQ Content Consultant Social Media

14 Things I Think I Think About Social Media

Convince & Convert

MAY 26, 2010

First, figure out how you’re going to be social, and then worry about how you’re going to do social. Create a social media steering group (cross-functional) for your company. jaybaer: Strategy vs. tools, content, passion: 14 Things I Think About Social Media [link] [link] Garrity Group RT Good thoughts!

Social Media

Social Media Consultant Video Strategy

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 20, 2010

Linkedin Groups vs. Twitter. Two Sides of the Same Coin A remarkable recent study by MarketingProfs, however, pokes a hole in even that notion of B2B and B2C social media divergence. Big List: 13 B2B Social Media Prediction Blog Posts For 2010 =-. Thanks for sharing good support information for B2B social media.

Social Media

Social Media B2B Strategy Consultant

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social Media results can’t be measured False.

Social Media

Social Media Strategy Consultant Web 2.0

The Essentials of B2B Search Marketing

Oktopost

JULY 27, 2021

By marketing through search engine results and paid search advertising, a company can capture high-quality leads with intent to buy. Of B2B buyers surveyed, 77% say they won’t even speak with a salesperson until they’ve done their own purchasing research. Connecting Search with Social.

B2B

B2B Marketing SEO Engineering

It's Time for Real-Time

Convince & Convert

JUNE 11, 2010

About Damn Time Great idea to do the survey, makes it easier to see early on that people are feeling it for the water theme suzyoge 1. About Damn Time Great idea to do the survey, makes it easier to see early on that people are feeling it for the water theme suzyoge 1. Time for Real Time or 2. Time for Real Time or 2.

Upcoming

Upcoming Project News Social Media

6 Lessons Learned From the Demise of MySpace | facebook | Social.

Convince & Convert

SEPTEMBER 8, 2010

I remember quite clearly being told that one of my regional clients couldn’t advertise on MySpace.com because we didn’t have a budget of at least $25,000/month. And that’s why your social media strategy must be tools-agnostic. I wonder if that policy is still in effect? Will you do that for me please?

MySpace

MySpace Facebook Social CRM Consultant

The Key to Social Media Success is Just 2 Letters | Integrated.

Convince & Convert

APRIL 14, 2010

Social Media Success = Find a Way to Remove Friction Start today by conducting a Helpfulness Audit for your company. Talk to your customer service department, or survey your customers and document the top 10 problems that customers have with your product or service. That’s what you should be doing. How can I help you?

Social Media

Social Media Consultant Health Care Questions

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 22, 2010

While many businesses are excited about opportunities to reach their customers on the social web, few actually believe they have done so successfully. Political strategy is one of the best examples of where connecting with a core group of core supporters is key. Please let me know by commenting below!

Social Media

Social Media Strategy Influencer Case Study

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

FEBRUARY 9, 2010

That’s why brands go to great lengths to humanize themselves on the social Web. But, a new study by Edelman (whose digital arm features social media and ebusiness genius David Armano ) claims that bond is eroding. A survey of 4,875 adults (500 U.S.) Surveys need to be duplicated to show a trend.

Social Media

Social Media Strategy Survey Social CRM

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JUNE 30, 2010

When they wake up, 59% of consumers check their email account before anything else online, according to new research from ExactTarget (disclosure: client) , in a sweeping survey of 400+ Americans. It's not like the “old days&# where TV/radios advertisements and marketing campaigns had to appeal to broadly defined targets markets.

Social Media

Social Media Strategy Automotive SEO

Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

SEPTEMBER 20, 2010

link] Sylvain Martel I work in the fabulous world of advertising, i am twitter user and honestly, for a long time, I retained my clients from investing too much time on it. If you're going to choose to interact with one small group of the entire US population, Twitterers are the group to interact with.

Social CRM

Social CRM Twitter B2B CoTweet

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. After the socially awkward embracing is done, invite both groups in during the creative process. Yet, it seems to be a stagnant mode of gathering feedback.

Crowdsourcing

Crowdsourcing Social Media Strategy Construction

Social Media Informer

Social media personalization: The opportunity and risks to consider

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Trending Sources

20 Ways to Generate ROI from a Corporate Blog

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

4 Steps to Drive Sales with a Social FAQ | Blogging and Content.

14 Things I Think I Think About Social Media

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

The Essentials of B2B Search Marketing

It's Time for Real-Time

6 Lessons Learned From the Demise of MySpace | facebook | Social.

The Key to Social Media Success is Just 2 Letters | Integrated.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Is Twitter for Business Even Worth the Trouble | social crm.

Convince and Convert Blog: Social Media Strategy and Social Media.

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